@inproceedingsCramer_Böhm_Eggert_2015, title=Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms, booktitle=Proceedings of the 44th European Marketing Academy (EMAC) Conference, author=Cramer, C and Böhm, E and Eggert, A, year=2015 
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@inproceedingsFeider_Garnefeld_Böhm_2015, title=Threatening customers not to return – An effective strategy for online retailers?, booktitle=Proceedings of the 44th European Marketing Academy (EMAC) Conference, author=Feider, L and Garnefeld, I and Böhm, E, year=2015 
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@articleWünderlich_Heinonen_Ostrom_Patricio_Sousa_Voss_Lemmink_2015, title=Futurizing” Smart Service: Implications for Service Researchers and Managers., volume=29, number=6/7, journal=Journal of Services Marketing, publisher=Emerald Group Publishing Limited, author=Wünderlich, Nancy and Heinonen, Kristina and Ostrom, Amy L and Patricio, Lia and Sousa, Rui and Voss, Chris and Lemmink, Jos, year=2015, pages=442–447 
LibreCat: /record/5701

@articleGustafsson_Aksoy_Brady_McColl-Kennedy_Sirianni_Witell_Wünderlich_2015, title=Conducting Service Research that Matters., volume=29, number=6/7, journal=Journal of Services Marketing, publisher=Emerald Group Publishing Limited, author=Gustafsson, Anders and Aksoy, Lerzan and Brady, Michael K and McColl-Kennedy, Janet R and Sirianni, Nancy J and Witell, Lars and Wünderlich, Nancy, year=2015, pages=425–429 
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@articleScherer_Wünderlich_Von Wangenheim_2015, title=The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention., volume=39, number=1, journal=MIS Quarterly, publisher=MIS RC, author=Scherer, Anne and Wünderlich, Nancy and Von Wangenheim, Florian, year=2015, pages=177–200 
LibreCat: /record/5704

@articleBreugelmans_Bijmolt_Zhang_Basso_Dorotic_Kopalle_Minnema_Mijnlieff_Wünderlich_2015, title=Advancing Research on Loyalty Programs: A Future Research Agenda., volume=26, number=2, journal=Marketing Letters, publisher=Springer, author=Breugelmans, Els and Bijmolt, Tammo H A and Zhang, Jie and Basso, Leonardo J and Dorotic, Matilda and Kopalle, Praveen and Minnema, Alec and Mijnlieff, Willem Jan and Wünderlich, Nancy, year=2015, pages=127–139 
LibreCat: /record/5705

@articleEggert_Steinhoff_Garnefeld_2015, title=Managing the bright and dark sides of status endowment in hierarchical loyalty programs, volume=18, number=2, journal=Journal of Service Research, author=Eggert, Andreas and Steinhoff, Lena and Garnefeld, Ina, year=2015, pages=210--228 
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@articleTerho_Eggert_Haas_Ulaga_2015, title=How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling, journal=Industrial Marketing Management, author=Terho, Harri and Eggert, Andreas and Haas, Alexander and Ulaga, Wolfgang, year=2015, pages=12--21 
LibreCat: /record/4848

@articleEggert_Thiesbrummel_Deutscher_2015, title=Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies?, journal=Industrial Marketing Management, author=Eggert, Andreas and Thiesbrummel, Christoph and Deutscher, Christian, year=2015, pages=173--183 
LibreCat: /record/4849

@articleDjawadi_Fahr_2015, title=“...and they are really lying: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment”, volume=48, journal=Journal of Economic Psychology, author=Djawadi, Behnud Mir and Fahr, René, year=2015, pages=48–59 
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