M. Baum and R. Kabst, “How to attract applicants in the atlantic versus the asia-pacific region? A cross-national analysis on China, India, Germany, and Hungary.,” Journal of World Business (JWB)., vol. 48, no. 2, pp. 175–185, 2013.
LibreCat: /record/5478

I. Haus, H. Steinmetz, R. Isidor, and R. Kabst, “Gender Effects on Entrepreneurial Intention: A Meta-Analytical Structural Equation Model.,” International Journal of Gender and Entrepreneurship (IJGE), vol. 5, no. 2, pp. 130–156, 2013.
LibreCat: /record/5484

H. Steinmetz, “Analyzing observed composite differences across groups: Is partial measurement invariance enough?,” European Journal of Research Methods for the Behavioral and Social Sciences., vol. 9, no. 1, pp. 1–12, 2013.
LibreCat: /record/5489

I. Garnefeld, E. Münkhoff, and K. Raum, “Threat and normative appeals to reduce product returns in online retailing – An effective marketing practice?,” presented at the 42nd EMAC Annual Conference, Istanbul, 2013.
LibreCat: /record/46697

E. Münkhoff, I. Garnefeld, and A. Bruns, “How to prolong a sales promotion – Ex-post time extension versus reframing,” presented at the 42nd EMAC Annual Conference, Istanbul, 2013.
LibreCat: /record/46696

E. Münkhoff, Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen. Wiesbaden: Springer Gabler, 2013.
LibreCat: /record/46643
DOI: 10.1007/978-3-658-02122-1

M. Schneider, “‘Gung Ho’: Nationale Kultur und Schlanke Produktion in Ron Howards Spielfilm. ,” in Macht und Employment Relations , R. O. Heiko Hoßfeld, Ed. 2013.
LibreCat: /record/4944

I. Garnefeld and L. Steinhoff, “Primacy versus Recency Effects in Extended Service Encounters,”http://dx.doi.org/10.1108/09564231311304198__Journal of Service Management, vol. 24, no. 1, pp. 64–81, 2013, doi:http://dx.doi.org/10.1108/09564231311304198 .
LibreCat: /record/45734
DOI: http://dx.doi.org/10.1108/09564231311304198

L. Steinhoff and R. W. Palmatier, “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance,” presented at the Proceedings of the 42nd European Marketing Academy (EMAC) Conference, Istanbul, 2013.
LibreCat: /record/45749

L. Steinhoff and R. W. Palmatier, Understanding the Effectiveness of Loyalty Programs, Marketing Science Institute (MSI) Working Paper Series. 2013, pp. 13–105.
LibreCat: /record/45756

A. Eggert, I. Garnefeld, and L. Steinhoff, “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs,” in 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
LibreCat: /record/7739

I. Garnefeld, E. Münkhoff, and A. Bruns, “I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions,” in 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
LibreCat: /record/7740

A. Eggert, M. Steiner, W. Ulaga, and K. Backhaus, “Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format,” in Proceedings of the 2012 ISBM Academic Workshop, 2012.
LibreCat: /record/7741

T. Ritter and A. Eggert, “Dispersion of Market Activities: A Configurational Approach,” in Proceedings of the 2012 ISBM Academic Workshop, 2012.
LibreCat: /record/7742

A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Growing with Industrial Services - A Configurational Approach,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat: /record/7743

A. Eggert, I. Garnefeld, and L. Steinhoff, “Endowed Status in Hierarchical Loyalty Programs,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat: /record/7744

I. Garnefeld, S. Helm, A. Eggert, and S. Tax, “Growing Existing Customers’ Profitability with Customer Referral Programs,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat: /record/7745

H. Evanschitzky, F. v Wangenheim, and N. Wünderlich, “Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.,” Journal of Retailing, vol. 88, no. 3, pp. 356–366, 2012.
LibreCat: /record/5716

J. H. Schumann, N. Wünderlich, and M. S. Zimmer, “Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments.,” Schmalenbach Business Review, vol. 64, no. 2, pp. 141–165, 2012.
LibreCat: /record/5717

J. H. Schumann, N. Wünderlich, and F. Wangenheim, “Technology Mediation in Service Delivery: A New Typology and an Agenda for Managers and Academics.,” Technovation, vol. 32, no. 2, pp. 133–143, 2012.
LibreCat: /record/5718

H. Steinmetz, C. Schwens, M. Wehner, and R. Kabst, “Das Cranet-Projekt: Kreuzkulturelle Vergleiche im HR-Management.,” PERSONALquartely, vol. 64, no. 1, pp. 34–39, 2012.
LibreCat: /record/6102

R. Kabst and M. Baum, “Editorial: Employer Branding: Strategie, Instrumente, Umsetzung,” PERSONALquartely, vol. 64, no. 3, p. 3, 2012.
LibreCat: /record/6103

W. Weber and R. Kabst, Einführung in die Betriebswirtschaftslehre, 8th ed. Wiesbaden, 2012.
LibreCat: /record/6138

M. Baum, C. Schwens, and R. Kabst, “Determinants of Different Types of Born Globals.,” in Handbook of Research on Born Globals, M. Gabrielsson and M. Kirpalani, Eds. Cheltenham Glos/Northampton: Edward Elgar Publishing Ltd., 2012, pp. 36–45.
LibreCat: /record/6148

R. Isidor, C. Schwens, and R. Kabst, “Die Messung von Joint-Venture Erfolg,” in Markteintrittsstrategien - Dynamik und Komplexität, J. Zentes, Ed. 2012, pp. 193–205.
LibreCat: /record/6149

M. Schneid, H. Steinmetz, R. Isidor, and R. Kabst, “Diversität, Konflikte und Leistung in Teams: Ein meta-analytisches Strukturgleichungsmodell,” 2012.
LibreCat: /record/6275

R. Kabst, “Endogeneity in the behavioral sciences: An illustration with real data,” 2012.
LibreCat: /record/6277

M. C. Wehner, A. Giardini, and R. Kabst, “Recruitment Process Outsourcing and Applicant Reactions: Does Image Make a Difference?,” 2012.
LibreCat: /record/6281

B. Frick, M. Á. M. Ocaña, P. G. Martinez, and M. Schneider, “The demand for individual grievance procedures in Germany and Spain: Labour law changes versus business cycle,” Estudios de economia aplicada, no. 1, pp. 12--28, 2012.
LibreCat: /record/4835

A. Eggert, J. Henseler, and S. Hollmann, “Who owns the customer? Disentangling customer loyalty in indirect distribution channels,” Journal of Supply Chain Management, no. 2, pp. 75--92, 2012.
LibreCat: /record/4853

H. Terho, A. Haas, A. Eggert, and W. Ulaga, “‘It’s almost like taking the sales out of selling’—towards a conceptualization of value-based selling in business markets,” Industrial Marketing Management, no. 1, pp. 174--185, 2012.
LibreCat: /record/4854

M. Baum, L. Gsell, and R. Kabst, “Determinanten des Employer Branding in deutschen Unternehmen: Ein neoinstitutionalistischer Erklärungsansatz.,” Die Betriebswirtschaft (ZfB)., vol. 72, no. 3, pp. 235–253, 2012.
LibreCat: /record/5494

M. Baum and R. Kabst, “Die Wirkung von informellen und internetbasierten Rekrutierungskanälen auf den Rekrutierungserfolg: Eine empirische Analyse in kleinen und mittleren Unternehmen.,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 3, pp. 117–142, 2012.
LibreCat: /record/5496

B. Maekelburger, C. Schwens, and R. Kabst, “Asset Specificity and Foreign Market Entry Mode Choice of Small and Medium-Sized Enterprises: The Moderating Influence of Knowledge Safeguards and Institutional Safeguards.,” Journal of International Business Studies (JIBS)., vol. 42, no. 5, pp. 458–476, 2012.
LibreCat: /record/5497

L. M. Eberz, M. Baum, and R. Kabst, “Der Einfluss von Rekrutiererverhaltensweisen auf den Bewerber: Ein mediierter Prozess.,” Zeitschrift für Personalforschung (ZfP)., vol. 26, no. 1, pp. 5–29, 2012.
LibreCat: /record/5498

M. C. Wehner, R. Kabst, M. Meifert, and L. M. Cunz, “Der Personalverantwortliche als strategischer Partner: Persönliche Einstellung oder subjektive Norm?,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 9, pp. 913–933, 2012.
LibreCat: /record/5508

S. Strohmeier and R. Kabst, “Evaluating Major Human Resource Information Systems Design Characteristics: An Empirical Analysis.,” International Journal of Business Information Systems (IJBIS)., vol. 9, no. 3, pp. 328–342, 2012.
LibreCat: /record/5510

M. Frese, A. Bausch, P. Schmidt, A. Rauch, and R. Kabst, “Evidence-based entrepreneurship (EBE): Cumulative science, action principles, and bridging the gap between science and practice.,” Foundations and Trends in Entrepreneurship. , vol. 8, no. 1, pp. 1–62, 2012.
LibreCat: /record/5512

M. C. Wehner, A. Giardini, and R. Kabst, “Graduates’ Reactions to Recruitment Process Outsourcing: A Scenario-Based Study.,”  Human Resource Management., vol. 51, no. 4, pp. 601–623, 2012.
LibreCat: /record/5515

J. Eiche, C. Schwens, and R. Kabst, “Greenfield Investment versus Akquisition: Der moderierende Einfluss wahrgenommener institutioneller Unsicherheit bei der Internationalisierung von KMU. ,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 3, pp. 143–165, 2012.
LibreCat: /record/5516

R. Isidor, C. Schwens, R. Kabst, and F. Hornung, “Internationaler Joint Venture Erfolg: Eine Meta-Analyse.,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 5, pp. 539–583, 2012.
LibreCat: /record/5518

H. Steinmetz, R. Isidor, and N. Bäuerle, “Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach.,” Survey Research Methods, vol. 6, no. 1, pp. 61–75, 2012.
LibreCat: /record/5519

I. Garnefeld, E. Münkhoff, and A. Bruns, “I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions,” presented at the 2012 AMA Summer Academic Conference, Chicago, IL, 2012.
LibreCat: /record/46698

A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award),” presented at the 2012 AMA Winter Academic Conference, St. Petersburg, FL, 2012.
LibreCat: /record/46699

A. Eggert, I. Garnefeld, and L. Steinhoff, “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012.
LibreCat: /record/45750

A. Eggert, I. Garnefeld, and L. Steinhoff, “Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg, 2012.
LibreCat: /record/45751

H. Terho, A. Haas, A. Eggert, and W. Ulaga, “‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets,” in 2011 AMA Summer Marketing Educators’ Proceedings, 2011.
LibreCat: /record/7746

A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat: /record/7747

K. Doescher, J. Hogreve, and A. Eggert, “Embracing the complexity of recovery management in business-to-business relationships,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat: /record/7802

I. Garnefeld, S. Helm, A. Eggert, and S. Tax, “All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat: /record/7803