Eggert, Andreas, Michael Kleinaltenkamp, and Vishal Kashyap. “Mapping Value in Business Markets: An Integrative Framework.” Industrial Marketing Management 79 (2019): 13--20.

Garnefeld, Ina, Andreas Eggert, Markus Husemann-Kopetzky, and Eva Boehm. “Exploring the Link between Payment Schemes and Customer Fraud: A Mental Accounting Perspective.” Journal of the Academy of Marketing Science 47, no. 4 (2019): 595--616.

Eggert, Andreas, Eva Boehm, Rodi Akalan, and Heiko Gebauer. “Service Growth by Acquisition – An Event Study.” 9th BMM-EMAC Biennial International Conference on Business Market Management, 2019.

Eggert, Andreas, Lena Steinhoff, and Carina Witte. “Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships.” Journal of Marketing, 2019.

Eggert, Andreas, Lena Steinhoff, and Carina Witte. “Are Gift Purchases an Effective Driver of Customer Loyalty?” 2018 Winter AMA Conference Proceedings, 2018.

Steinhoff, Lena, Carina Witte, and Andreas Eggert. “Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement.” SMR-Journal of Service Management Research, no. 2 (2018): 22--35.

Eggert, Andreas, Wolfgang Ulaga, Pennie Frow, and Adrian Payne. “Conceptualizing and Communicating Value in Business Markets: From Value in Exchange to Value in Use.” Industrial Marketing Management, 2018, 80--90.

Garnefeld, Ina, Eva Boehm, Lena Klimke, and Andrea Oestreich. “I Thought It Was over, but Now It Is Back: Customer Reactions to Ex Post Time Extensions of Sales Promotions.” Journal of the Academy of Marketing Science 46, no. 6 (2018): 1133--1147.

Salonen, A, H Terho, E Boehm, R Rajala, and A Virtanen. “Engaging a Product-Oriented Salesforce in Solution Sales.” ISBM 2018 Academic Conference, 2018.

Salonen, A, H Terho, E Boehm, R Rajala, and A Virtanen. “How to Transform a Product-Focused Salesforce to Solution Sales?” 47rd European Marketing Academy (EMAC) Annual Conference, 2018.

Terho, Harri, Andreas Eggert, Wolfgang Ulaga, Alexander Haas, and Eva Boehm. “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action.” Industrial Marketing Management, 2017, 42--55.

Payne, Adrian, Pennie Frow, and Andreas Eggert. “The Customer Value Proposition: Evolution, Development, and Application in Marketing.” Journal of the Academy of Marketing Science, no. 4 (2017): 467--489.

Eggert, Andreas, Eva Boehm, and Christina Cramer. “Business Service Outsourcing in Manufacturing Firms: An Event Study.” Journal of Service Management, no. 3 (2017): 476--498.

Boehm, Eva, Andreas Eggert, and Christoph Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Deteriorating Financial Performance?” Industrial Marketing Management, 2017, 101--111.

Helm, Sabrina, Bernd Günter, and Andreas Eggert, eds. Kundenwert. Wiesbaden: Springer Fachmedien Wiesbaden, 2017.https://doi.org/10.1007/978-3-658-10920-2 .

Eggert, Andreas. “Die Zwei Perspektiven Des Kundenwerts: Darstellung Und Versuch Einer Integration.”https://doi.org/10.1007/978-3-658-10920-2_2__In Kundenwert, 37–51. Wiesbaden: Springer Fachmedien Wiesbaden, 2017.https://doi.org/10.1007/978-3-658-10920-2_2 .

Helm, Sabrina, Bernd Günter, and Andreas Eggert. “Kundenwert – Eine Einführung in Die Theoretischen Und Praktischen Herausforderungen Der Bewertung von Kundenbeziehungen.”https://doi.org/10.1007/978-3-658-10920-2_1__In Kundenwert, 3–34. Wiesbaden: Springer Fachmedien Wiesbaden, 2017.https://doi.org/10.1007/978-3-658-10920-2_1 .

Garnefeld, Ina, Eva Boehm, and Lena Feider. “Retourenmanagement Zur Steigerung Des Kundenwerts.” In Kundenwert, 599--624, 2017.

Eggert, Andreas, Lena Steinhoff, and Carina Witte. “The Loyalty Effect of Gift Purchases.” 2017 Winter AMA Proceedings, 2017.

Garnefeld, I, E Boehm, and L Feider. “Managing the Necessary Evil: Can Payment Methods Reduce Product Returns.” 2017 AMA Winter Marketing Educators’ Conference Proceedings, 2017.