@inproceedingsSalonen_Terho_Böhm_Rajala_Virtanen_2018, title=How to transform a product-focused salesforce to solution sales?, booktitle=47rd EMAC Annual Conference, Glasgow, UK, author=Salonen, A. and Terho, H. and Böhm, Eva and Rajala, R. and Virtanen, A., year=2018 

@inproceedingsSalonen_Terho_Böhm_Rajala_Virtanen_2018, title=Engaging a product-oriented salesforce in solution sales, booktitle=ISBM 2018 Academic Conference, Cambridge, MA, author=Salonen, A. and Terho, H. and Böhm, Eva and Rajala, R. and Virtanen, A., year=2018 

@articleGarnefeld_Böhm_Klimke_Oestreich_2018, title=I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions, volume=46, DOI=10.1007/s11747-018-0600-y, number=6, journal=Journal of the Academy of Marketing Science, publisher=Springer Science and Business Media LLC, author=Garnefeld, Ina and Böhm, Eva and Klimke, Lena and Oestreich, Andrea, year=2018, pages=1133–1147 

@inproceedingsGarnefeld_Böhm_Feider_2017, title=Managing the necessary evil: Can payment methods reduce product returns (ausgezeichnet mit Best Paper Award), booktitle=2017 AMA Winter Academic Conference, Orlando, FL, author=Garnefeld, I. and Böhm, Eva and Feider, L., year=2017 

@inproceedingsCramer_Böhm_Eggert_2017, title=Service Awards: Do They Help or Harm in Case of a Service Failure?, booktitle=2017 AMA Winter Academic Conference, Orlando, FL, author=Cramer, C. and Böhm, Eva and Eggert, A., year=2017 

@articleTerho_Eggert_Ulaga_Haas_Böhm_2017, title=Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action, volume=66, DOI=10.1016/j.indmarman.2017.06.015, journal=Industrial Marketing Management, publisher=Elsevier BV, author=Terho, Harri and Eggert, Andreas and Ulaga, Wolfgang and Haas, Alexander and Böhm, Eva, year=2017, pages=42–55 

@articleEggert_Böhm_Cramer_2017, title=Business service outsourcing in manufacturing firms: an event study, volume=28, DOI=10.1108/josm-11-2016-0306, number=3, journal=Journal of Service Management, publisher=Emerald, author=Eggert, Andreas and Böhm, Eva and Cramer, Christina, year=2017, pages=476–498 

@inproceedingsBöhm_Backhaus_Eggert_Pitsis_2016, title=Shedding light on outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective, booktitle=2016 AMA Winter Academic Conference, Las Vegas, NV, author=Böhm, Eva and Backhaus, C. and Eggert, A. and Pitsis, T., year=2016 

@inproceedingsCramer_Böhm_Eggert_2016, title=Understanding service awards: Exploit the bright side, avoid the dark side (ausgezeichnet mit Best Paper Award), booktitle=2016 AMA Winter Academic Conference, Las Vegas, NV, author=Cramer, C. and Böhm, Eva and Eggert, A., year=2016 

@inproceedingsEggert_Böhm_Cramer_2016, title=Business Service Outsourcing in Manufacturing Firms: An Event Study, booktitle=International Colloquium on Relationship Marketing (ICRM), Toulouse (nominiert für Best Paper Award), author=Eggert, A. and Böhm, Eva and Cramer, C., year=2016 

@inproceedingsCramer_Böhm_Eggert_2016, title=The service award paradox, booktitle=45rd EMAC Annual Conference, Oslo, author=Cramer, C. and Böhm, Eva and Eggert, A., year=2016 

@articleBöhm_Backhaus_Eggert_Cummins_2016, title=Understanding outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective, volume=3, number=1–2, journal=Journal of Strategic Contracting and Negotiation,  (ausgezeichnet mit Best Paper Award), author=Böhm, Eva and Backhaus, C. and Eggert, A. and Cummins, T., year=2016, pages=128–149 

@inbookGarnefeld_Böhm_Feider_2016, edition=2, title=Retourenmanagement zur Steigerung des Kundenwerts, booktitle=Kundenwert: Grundlagen – Innovative Konzepte – Praktische Umsetzungen, author=Garnefeld, I. and Böhm, Eva and Feider, L., editor=Günther, B. and Helm, S. and Eggert, A., year=2016 

@articleBöhm_Eggert_Thiesbrummel_2016, title=Service transition: A viable option for manufacturing companies with deteriorating financial performance?, volume=60, DOI=10.1016/j.indmarman.2016.04.007, number=1, journal=Industrial Marketing Management, publisher=Elsevier BV, author=Böhm, Eva and Eggert, Andreas and Thiesbrummel, Christoph, year=2016, pages=101–111 

@inproceedingsFeider_Garnefeld_Böhm_2015, title=Threatening customers not to return – An effective strategy for online retailers?, booktitle=44th EMAC Annual Conference, Leuven, author=Feider, L. and Garnefeld, I. and Böhm, Eva, year=2015 

@inproceedingsEggert_Böhm_Cramer_2015, title=Stock market reactions to customer service outsourcing in manufacturing firms, booktitle=2015 AMA Winter Academic Conference, San Antonio, TX, author=Eggert, A. and Böhm, Eva and Cramer, C., year=2015 

@inproceedingsBöhm_Eggert_Terho_Ulaga_Haas_2015, title=Recognizing value creation opportunities in business markets, booktitle=2015 AMA Winter Academic Conference, San Antonio, TX, author=Böhm, Eva and Eggert, A. and Terho, H. and Ulaga, W. and Haas, A., year=2015 

@inproceedingsEggert_Böhm_Cramer_2015, title=Stock market reactions to business service outsourcing in manufacturing firms, booktitle=44th EMAC Annual Conference, Leuven, author=Eggert, A. and Böhm, Eva and Cramer, C., year=2015 

@inproceedingsEggert_Münkhoff_Thiesbrummel_2014, title=Service transition: A viable option for manufacturing companies with declining financial performance?, booktitle=43rd EMAC Annual Conference, Valencia, author=Eggert, A. and Münkhoff, Eva and Thiesbrummel, C., year=2014 

@inproceedingsKanuri_Münkhoff_Scheer_2014, title=Service transition versus service infusion: Different pathways to success for service-oriented manufacturers?, booktitle=ISBM 2014 Academic Conference, San Francisco, CA, author=Kanuri, V. and Münkhoff, Eva and Scheer, L. K., year=2014