@articleGeierhos_2011, title=Customer Interaction 2.0: Adopting Social Media as Customer Service Channel, volume=2, DOI=10.4304/jait.2.4.222-233, number=4, journal=Journal of Advances in Information Technology, publisher=Engineering and Technology Publishing (ETPub), author=Geierhos, Michaela, year=2011, pages=222–233 
LibreCat: /record/1125
DOI: 10.4304/jait.2.4.222-233