Kamm, Michael Reiner, et al. “Data Mining for Small Shops: Empowering Brick-and-Mortar Stores through BI Functionalities of a Loyalty Program1.”10.1080/10580530.2020.1855486__Information Systems Management, vol. 38, no. 4, Informa UK Limited, 2020, pp. 270–86, doi:10.1080/10580530.2020.1855486.
LibreCat: /record/35662
DOI: 10.1080/10580530.2020.1855486