Loyalty programs as travel companions: Complementary service features across customer journey stages
L. Steinhoff, M.M. Zondag, Journal of Business Research 129 (2021) 70–82.
LibreCat: /record/41313
DOI: 10.1016/j.jbusres.2021.02.016

Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions
A. Salonen, H. Terho, E. Böhm, A. Virtanen, R. Rajala, Journal of the Academy of Marketing Science 49 (2021) 139–163.
LibreCat: /record/41338
DOI: 10.1007/s11747-020-00729-z

Online reviews generated through product testing: can more favorable reviews be enticed with free products?
I. Garnefeld, T. Krah, E. Böhm, D.D. Gremler, Journal of the Academy of Marketing Science 49 (2021) 703–722.
LibreCat: /record/41337
DOI: 10.1007/s11747-021-00770-6

Outcome-based contracting from the customers' perspective: A means-end chain analytical exploration
T. Schaefers, S. Ruffer, E. Böhm, Industrial Marketing Management 93 (2021) 466–481.
LibreCat: /record/46635
DOI: 10.1016/j.indmarman.2020.06.002

An Asia-centric approach to team innovation: Cultural differences in exploration and exploitation behavior
S. Hubner-Benz, M. Frese, Z. Song, N. Tripathi, T. Kaschner, X. Le Kong, Journal of Business Research 138 (2021) 408–421.
LibreCat: /record/48519
DOI: 10.1016/j.jbusres.2021.09.009

An emerging theory of loyalty program dynamics
J.J. Kim, L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 71–95.
LibreCat: /record/41299
DOI: 10.1007/s11747-020-00719-1

Customer inertia marketing
C.M. Henderson, L. Steinhoff, C.M. Harmeling, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 350–373.
LibreCat: /record/41310
DOI: 10.1007/s11747-020-00744-0

Toward a comprehensive framework of value proposition development: From strategy to implementation
A. Payne, P. Frow, L. Steinhoff, A. Eggert, Industrial Marketing Management 87 (2020) 244–255.
LibreCat: /record/41306
DOI: 10.1016/j.indmarman.2020.02.015

Data Privacy in Retail
K.D. Martin, J.J. Kim, R.W. Palmatier, L. Steinhoff, D.W. Stewart, B.A. Walker, Y. Wang, S.K. Weaven, Journal of Retailing 96 (2020) 474–489.
LibreCat: /record/41303
DOI: 10.1016/j.jretai.2020.08.003

Understanding and managing customer value propositions: Introduction to the special issue
A. Eggert, P. Frow, A. Payne, L. Steinhoff, Industrial Marketing Management 87 (2020) 242–243.
LibreCat: /record/41312
DOI: 10.1016/j.indmarman.2020.01.007

Commentary: Opportunities and challenges of technology in relationship marketing
L. Steinhoff, R.W. Palmatier, Australasian Marketing Journal 29 (2020) 111–117.
LibreCat: /record/41308
DOI: 10.1016/j.ausmj.2020.07.003

Online relationship marketing
L. Steinhoff, D. Arli, S. Weaven, I.V. Kozlenkova, Journal of the Academy of Marketing Science 47 (2019) 369–393.
LibreCat: /record/41294
DOI: 10.1007/s11747-018-0621-6

Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships
A. Eggert, L. Steinhoff, C. Witte, Journal of Marketing 83 (2019) 115–132.
LibreCat: /record/41309
DOI: 10.1177/0022242919860802

Exploring the link between payment schemes and customer fraud: a mental accounting perspective
I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, E. Böhm, Journal of the Academy of Marketing Science 47 (2019) 595–616.
LibreCat: /record/41339
DOI: 10.1007/s11747-019-00653-x

I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions
I. Garnefeld, E. Böhm, L. Klimke, A. Oestreich, Journal of the Academy of Marketing Science 46 (2018) 1133–1147.
LibreCat: /record/41340
DOI: 10.1007/s11747-018-0600-y

Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action
H. Terho, A. Eggert, W. Ulaga, A. Haas, E. Böhm, Industrial Marketing Management 66 (2017) 42–55.
LibreCat: /record/46638
DOI: 10.1016/j.indmarman.2017.06.015

Service transition: A viable option for manufacturing companies with deteriorating financial performance?
E. Böhm, A. Eggert, C. Thiesbrummel, Industrial Marketing Management 60 (2016) 101–111.
LibreCat: /record/46640
DOI: 10.1016/j.indmarman.2016.04.007

Understanding loyalty program effectiveness: managing target and bystander effects
L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 44 (2014) 88–107.
LibreCat: /record/41296
DOI: 10.1007/s11747-014-0405-6

Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.
H. Evanschitzky, F. v Wangenheim, N. Wünderlich, Journal of Retailing 88 (2012) 356–366.
LibreCat: /record/5716

Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis
A. Eggert, J. Hogreve, W. Ulaga, E. Münkhoff, Industrial Marketing Management 40 (2011) 661–670.
LibreCat: /record/46641
DOI: 10.1016/j.indmarman.2011.05.007