---
_id: '46478'
abstract:
- lang: eng
text: High streets across Europe continue to lose consumers to online retail, leading
to business closures and the decline of city centres, impairing cities’ overall
liveability. To counter this vicious cycle, our study presents smartmarket2, the
first instantiation of a digital actor engagement platform designed specifically
for high streets. smartmarket2 enables hybrid online-offline customer journeys
by connecting consumers to stores and other high street service providers. In
an action design research (ADR) project, we design, implement and evaluate smartmarket2,
involving 150 high street operators and 2,300 citizens in three cycles of building,
intervention and evaluation. We derive four design principles that contribute
prescriptive knowledge on the design of digital actor engagement platforms. Our
results reveal that such a platform is able to increase engagement, but that it
is subject to actors’ engagement dispositions.
article_type: original
author:
- first_name: Christian
full_name: Bartelheimer, Christian
id: '49160'
last_name: Bartelheimer
- first_name: Philipp
full_name: zur Heiden, Philipp
id: '64394'
last_name: zur Heiden
- first_name: Carsten Ingo
full_name: Berendes, Carsten Ingo
id: '53344'
last_name: Berendes
- first_name: Daniel
full_name: Beverungen, Daniel
id: '59677'
last_name: Beverungen
citation:
ama: 'Bartelheimer C, zur Heiden P, Berendes CI, Beverungen D. Designing digital
actor engagement platforms for local high streets: an action design research study.
European Journal of Information Systems. Published online 2023:1-34. doi:10.1080/0960085x.2023.2242847'
apa: 'Bartelheimer, C., zur Heiden, P., Berendes, C. I., & Beverungen, D. (2023).
Designing digital actor engagement platforms for local high streets: an action
design research study. European Journal of Information Systems, 1–34. https://doi.org/10.1080/0960085x.2023.2242847'
bibtex: '@article{Bartelheimer_zur Heiden_Berendes_Beverungen_2023, title={Designing
digital actor engagement platforms for local high streets: an action design research
study}, DOI={10.1080/0960085x.2023.2242847},
journal={European Journal of Information Systems}, publisher={Taylor & Francis},
author={Bartelheimer, Christian and zur Heiden, Philipp and Berendes, Carsten
Ingo and Beverungen, Daniel}, year={2023}, pages={1–34} }'
chicago: 'Bartelheimer, Christian, Philipp zur Heiden, Carsten Ingo Berendes, and
Daniel Beverungen. “Designing Digital Actor Engagement Platforms for Local High
Streets: An Action Design Research Study.” European Journal of Information
Systems, 2023, 1–34. https://doi.org/10.1080/0960085x.2023.2242847.'
ieee: 'C. Bartelheimer, P. zur Heiden, C. I. Berendes, and D. Beverungen, “Designing
digital actor engagement platforms for local high streets: an action design research
study,” European Journal of Information Systems, pp. 1–34, 2023, doi: 10.1080/0960085x.2023.2242847.'
mla: 'Bartelheimer, Christian, et al. “Designing Digital Actor Engagement Platforms
for Local High Streets: An Action Design Research Study.” European Journal
of Information Systems, Taylor & Francis, 2023, pp. 1–34, doi:10.1080/0960085x.2023.2242847.'
short: C. Bartelheimer, P. zur Heiden, C.I. Berendes, D. Beverungen, European Journal
of Information Systems (2023) 1–34.
date_created: 2023-08-11T06:49:48Z
date_updated: 2024-04-18T12:32:21Z
ddc:
- '380'
department:
- _id: '195'
doi: 10.1080/0960085x.2023.2242847
file:
- access_level: closed
content_type: application/pdf
creator: dabe
date_created: 2024-04-18T12:31:20Z
date_updated: 2024-04-18T12:31:20Z
file_id: '53571'
file_name: Designing digital actor engagement platforms for local high streets an
action design research study.pdf
file_size: 9231007
relation: main_file
success: 1
file_date_updated: 2024-04-18T12:31:20Z
has_accepted_license: '1'
keyword:
- Digital platform
- action design research
- design principles
- actor engagement
- engagement platform
- location-based advertising
language:
- iso: eng
page: 1-34
project:
- _id: '35'
grant_number: 02K15A073
name: 'SmartMarketSquare: Interaktive Einkaufserlebnisse in Innenstädten durch digitale
Dienstleistungen'
publication: European Journal of Information Systems
publication_identifier:
issn:
- 0960-085X
- 1476-9344
publication_status: published
publisher: Taylor & Francis
quality_controlled: '1'
status: public
title: 'Designing digital actor engagement platforms for local high streets: an action
design research study'
type: journal_article
user_id: '59677'
year: '2023'
...
---
_id: '17087'
author:
- first_name: Carsten Ingo
full_name: Berendes, Carsten Ingo
id: '53344'
last_name: Berendes
- first_name: Philipp
full_name: zur Heiden, Philipp
id: '64394'
last_name: zur Heiden
- first_name: Marco
full_name: Niemann, Marco
last_name: Niemann
- first_name: Benedikt
full_name: Hoffmeister, Benedikt
last_name: Hoffmeister
- first_name: Jörg
full_name: Becker, Jörg
last_name: Becker
citation:
ama: 'Berendes CI, zur Heiden P, Niemann M, Hoffmeister B, Becker J. Usage of Local
Online Platforms in Retail: Insights from retailers’ expectations expectations.
In: Proceedings of the Twenty-Eighth European Conference on Information Systems
(ECIS2020). ; 2020.'
apa: 'Berendes, C. I., zur Heiden, P., Niemann, M., Hoffmeister, B., & Becker,
J. (2020). Usage of Local Online Platforms in Retail: Insights from retailers’
expectations expectations. In Proceedings of the Twenty-Eighth European Conference
on Information Systems (ECIS2020). Virtual Conference.'
bibtex: '@inproceedings{Berendes_zur Heiden_Niemann_Hoffmeister_Becker_2020, title={Usage
of Local Online Platforms in Retail: Insights from retailers’ expectations expectations},
booktitle={Proceedings of the Twenty-Eighth European Conference on Information
Systems (ECIS2020)}, author={Berendes, Carsten Ingo and zur Heiden, Philipp and
Niemann, Marco and Hoffmeister, Benedikt and Becker, Jörg}, year={2020} }'
chicago: 'Berendes, Carsten Ingo, Philipp zur Heiden, Marco Niemann, Benedikt Hoffmeister,
and Jörg Becker. “Usage of Local Online Platforms in Retail: Insights from Retailers’
Expectations Expectations.” In Proceedings of the Twenty-Eighth European Conference
on Information Systems (ECIS2020), 2020.'
ieee: 'C. I. Berendes, P. zur Heiden, M. Niemann, B. Hoffmeister, and J. Becker,
“Usage of Local Online Platforms in Retail: Insights from retailers’ expectations
expectations,” in Proceedings of the Twenty-Eighth European Conference on Information
Systems (ECIS2020), Virtual Conference, 2020.'
mla: 'Berendes, Carsten Ingo, et al. “Usage of Local Online Platforms in Retail:
Insights from Retailers’ Expectations Expectations.” Proceedings of the Twenty-Eighth
European Conference on Information Systems (ECIS2020), 2020.'
short: 'C.I. Berendes, P. zur Heiden, M. Niemann, B. Hoffmeister, J. Becker, in:
Proceedings of the Twenty-Eighth European Conference on Information Systems (ECIS2020),
2020.'
conference:
location: Virtual Conference
name: Twenty-Eighth European Conference on Information Systems (ECIS2020)
date_created: 2020-06-09T09:10:56Z
date_updated: 2022-01-06T06:53:04Z
department:
- _id: '526'
language:
- iso: eng
project:
- _id: '35'
grant_number: 02K15A073
name: Interaktive Einkaufserlebnisse in Innenstädten durch digitale Dienstleistungen
publication: Proceedings of the Twenty-Eighth European Conference on Information Systems
(ECIS2020)
related_material:
link:
- relation: confirmation
url: https://aisel.aisnet.org/ecis2020_rip/46?utm_source=aisel.aisnet.org%2Fecis2020_rip%2F46&utm_medium=PDF&utm_campaign=PDFCoverPages
status: public
title: 'Usage of Local Online Platforms in Retail: Insights from retailers'' expectations
expectations'
type: conference
user_id: '64394'
year: '2020'
...
---
_id: '16285'
abstract:
- lang: eng
text: To decide in which part of town to open stores, high street retailers
consult statistical data on customers and cities, but they cannot analyze their
customers’ shopping behavior and geospatial features of a city due to missing
data. While previous research has proposed recommendation systems and
decision aids that address this type of decision problem – including factory
location and assortment planning – there currently is no design knowledge
available to prescribe the design of city center area recommendation systems
(CCARS). We set out to design a software prototype considering local
customers’ shopping interests and geospatial data on their shopping trips for
retail site selection. With real data on 500 customers and 1,100 shopping trips,
we demonstrate and evaluate our IT artifact. Our results illustrate how retailers
and public town center managers can use CCARS for spatial location selection,
growing retailers’ profits and a city center’s attractiveness for its citizens.
author:
- first_name: Philipp
full_name: zur Heiden, Philipp
id: '64394'
last_name: zur Heiden
- first_name: Carsten Ingo
full_name: Berendes, Carsten Ingo
id: '53344'
last_name: Berendes
- first_name: Daniel
full_name: Beverungen, Daniel
id: '59677'
last_name: Beverungen
citation:
ama: 'zur Heiden P, Berendes CI, Beverungen D. Designing City Center Area Recommendation
Systems . In: Proceedings of the 15th International Conference on Wirtschaftsinformatik.
Potsdam; 2020. doi:doi.org/10.30844/wi_2020_e1-heiden'
apa: zur Heiden, P., Berendes, C. I., & Beverungen, D. (2020). Designing City
Center Area Recommendation Systems . In Proceedings of the 15th International
Conference on Wirtschaftsinformatik. Potsdam. https://doi.org/doi.org/10.30844/wi_2020_e1-heiden
bibtex: '@inproceedings{zur Heiden_Berendes_Beverungen_2020, place={Potsdam}, title={Designing
City Center Area Recommendation Systems }, DOI={doi.org/10.30844/wi_2020_e1-heiden},
booktitle={Proceedings of the 15th International Conference on Wirtschaftsinformatik},
author={zur Heiden, Philipp and Berendes, Carsten Ingo and Beverungen, Daniel},
year={2020} }'
chicago: Heiden, Philipp zur, Carsten Ingo Berendes, and Daniel Beverungen. “Designing
City Center Area Recommendation Systems .” In Proceedings of the 15th International
Conference on Wirtschaftsinformatik. Potsdam, 2020. https://doi.org/doi.org/10.30844/wi_2020_e1-heiden.
ieee: P. zur Heiden, C. I. Berendes, and D. Beverungen, “Designing City Center Area
Recommendation Systems ,” in Proceedings of the 15th International Conference
on Wirtschaftsinformatik, Potsdam, 2020.
mla: zur Heiden, Philipp, et al. “Designing City Center Area Recommendation Systems
.” Proceedings of the 15th International Conference on Wirtschaftsinformatik,
2020, doi:doi.org/10.30844/wi_2020_e1-heiden.
short: 'P. zur Heiden, C.I. Berendes, D. Beverungen, in: Proceedings of the 15th
International Conference on Wirtschaftsinformatik, Potsdam, 2020.'
conference:
end_date: 2020-03-11
location: Potsdam
name: 15th International Conference on Wirtschaftsinformatik
start_date: 2020-03-07
date_created: 2020-03-13T07:05:24Z
date_updated: 2022-01-06T06:52:48Z
ddc:
- '000'
department:
- _id: '526'
doi: doi.org/10.30844/wi_2020_e1-heiden
file:
- access_level: closed
content_type: application/pdf
creator: pzh
date_created: 2020-03-13T06:58:54Z
date_updated: 2020-03-13T06:58:54Z
file_id: '16286'
file_name: E1_City_recommendations_Master_final.pdf
file_size: 1370273
relation: main_file
success: 1
file_date_updated: 2020-03-13T06:58:54Z
has_accepted_license: '1'
keyword:
- Town Center Management
- High Street Retail
- Recommender Systems
- Geospatial Recommendations
- Design Science Research
language:
- iso: eng
main_file_link:
- open_access: '1'
url: https://library.gito.de/open-access-pdf/E1_City_recommendations_Master_final.pdf
oa: '1'
place: Potsdam
project:
- _id: '35'
grant_number: 02K15A073
name: Interaktive Einkaufserlebnisse in Innenstädten durch digitale Dienstleistungen
publication: Proceedings of the 15th International Conference on Wirtschaftsinformatik
publication_status: published
quality_controlled: '1'
status: public
title: 'Designing City Center Area Recommendation Systems '
type: conference
user_id: '64394'
year: '2020'
...
---
_id: '3279'
author:
- first_name: Christian
full_name: Bartelheimer, Christian
id: '49160'
last_name: Bartelheimer
- first_name: Jan
full_name: Hendrik Betzing, Jan
last_name: Hendrik Betzing
- first_name: Ingo
full_name: Berendes, Ingo
last_name: Berendes
- first_name: Daniel
full_name: Beverungen, Daniel
id: '59677'
last_name: Beverungen
citation:
ama: 'Bartelheimer C, Hendrik Betzing J, Berendes I, Beverungen D. Designing Multi-sided
Community Platforms for Local High Street Retail. In: Proceedings of the 26th
European Conference on Information Systems. ECIS ’18. Portsmouth, UK; 2018.'
apa: Bartelheimer, C., Hendrik Betzing, J., Berendes, I., & Beverungen, D. (2018).
Designing Multi-sided Community Platforms for Local High Street Retail. In Proceedings
of the 26th European Conference on Information Systems. Portsmouth, UK.
bibtex: '@inproceedings{Bartelheimer_Hendrik Betzing_Berendes_Beverungen_2018, place={Portsmouth,
UK}, series={ECIS ’18}, title={Designing Multi-sided Community Platforms for Local
High Street Retail}, booktitle={Proceedings of the 26th European Conference on
Information Systems}, author={Bartelheimer, Christian and Hendrik Betzing, Jan
and Berendes, Ingo and Beverungen, Daniel}, year={2018}, collection={ECIS ’18}
}'
chicago: Bartelheimer, Christian, Jan Hendrik Betzing, Ingo Berendes, and Daniel
Beverungen. “Designing Multi-Sided Community Platforms for Local High Street Retail.”
In Proceedings of the 26th European Conference on Information Systems.
ECIS ’18. Portsmouth, UK, 2018.
ieee: C. Bartelheimer, J. Hendrik Betzing, I. Berendes, and D. Beverungen, “Designing
Multi-sided Community Platforms for Local High Street Retail,” in Proceedings
of the 26th European Conference on Information Systems, Portsmouth, UK, 2018.
mla: Bartelheimer, Christian, et al. “Designing Multi-Sided Community Platforms
for Local High Street Retail.” Proceedings of the 26th European Conference
on Information Systems, 2018.
short: 'C. Bartelheimer, J. Hendrik Betzing, I. Berendes, D. Beverungen, in: Proceedings
of the 26th European Conference on Information Systems, Portsmouth, UK, 2018.'
conference:
location: Portsmouth, UK
name: ECIS 2018
date_created: 2018-06-18T08:07:59Z
date_updated: 2022-01-06T06:59:08Z
department:
- _id: '526'
place: Portsmouth, UK
project:
- _id: '35'
grant_number: 02K15A073
name: Interaktive Einkaufserlebnisse in Innenstädten durch digitale Dienstleistungen
publication: Proceedings of the 26th European Conference on Information Systems
series_title: ECIS '18
status: public
title: Designing Multi-sided Community Platforms for Local High Street Retail
type: conference
user_id: '21671'
year: '2018'
...
---
_id: '3280'
author:
- first_name: Jan
full_name: Hendrik Betzing, Jan
last_name: Hendrik Betzing
- first_name: Daniel
full_name: Beverungen, Daniel
id: '59677'
last_name: Beverungen
- first_name: Jörg
full_name: Becker, Jörg
last_name: Becker
citation:
ama: 'Hendrik Betzing J, Beverungen D, Becker J. Design Principles for Co-Creating
Digital Customer Experience in High Street Retail. In: Drews P, Funk B, Niemeyer
P, Xie L, eds. Tagungsband Data Driven X --- Turning Data into Value --- Band
V. MKWI ’18. Leuphana Universität Lüneburg; 2018:2083--2094.'
apa: Hendrik Betzing, J., Beverungen, D., & Becker, J. (2018). Design Principles
for Co-Creating Digital Customer Experience in High Street Retail. In P. Drews,
B. Funk, P. Niemeyer, & L. Xie (Eds.), Tagungsband Data driven X --- Turning
Data into Value --- Band V (pp. 2083--2094). Leuphana Universität Lüneburg.
bibtex: '@inproceedings{Hendrik Betzing_Beverungen_Becker_2018, place={Leuphana
Universität Lüneburg}, series={MKWI ’18}, title={Design Principles for Co-Creating
Digital Customer Experience in High Street Retail}, booktitle={Tagungsband Data
driven X --- Turning Data into Value --- Band V}, author={Hendrik Betzing, Jan
and Beverungen, Daniel and Becker, Jörg}, editor={Drews, Paul and Funk, Burkhardt
and Niemeyer, Peter and Xie, LinEditors}, year={2018}, pages={2083--2094}, collection={MKWI
’18} }'
chicago: Hendrik Betzing, Jan, Daniel Beverungen, and Jörg Becker. “Design Principles
for Co-Creating Digital Customer Experience in High Street Retail.” In Tagungsband
Data Driven X --- Turning Data into Value --- Band V, edited by Paul Drews,
Burkhardt Funk, Peter Niemeyer, and Lin Xie, 2083--2094. MKWI ’18. Leuphana Universität
Lüneburg, 2018.
ieee: J. Hendrik Betzing, D. Beverungen, and J. Becker, “Design Principles for Co-Creating
Digital Customer Experience in High Street Retail,” in Tagungsband Data driven
X --- Turning Data into Value --- Band V, 2018, pp. 2083--2094.
mla: Hendrik Betzing, Jan, et al. “Design Principles for Co-Creating Digital Customer
Experience in High Street Retail.” Tagungsband Data Driven X --- Turning Data
into Value --- Band V, edited by Paul Drews et al., 2018, pp. 2083--2094.
short: 'J. Hendrik Betzing, D. Beverungen, J. Becker, in: P. Drews, B. Funk, P.
Niemeyer, L. Xie (Eds.), Tagungsband Data Driven X --- Turning Data into Value
--- Band V, Leuphana Universität Lüneburg, 2018, pp. 2083--2094.'
date_created: 2018-06-18T08:41:05Z
date_updated: 2022-01-06T06:59:08Z
department:
- _id: '526'
editor:
- first_name: Paul
full_name: Drews, Paul
last_name: Drews
- first_name: Burkhardt
full_name: Funk, Burkhardt
last_name: Funk
- first_name: Peter
full_name: Niemeyer, Peter
last_name: Niemeyer
- first_name: Lin
full_name: Xie, Lin
last_name: Xie
page: 2083--2094
place: Leuphana Universität Lüneburg
project:
- _id: '35'
grant_number: 02K15A073
name: Interaktive Einkaufserlebnisse in Innenstädten durch digitale Dienstleistungen
publication: Tagungsband Data driven X --- Turning Data into Value --- Band V
series_title: MKWI '18
status: public
title: Design Principles for Co-Creating Digital Customer Experience in High Street
Retail
type: conference
user_id: '21671'
year: '2018'
...
---
_id: '4766'
author:
- first_name: C.
full_name: Ingo Berendes, C.
last_name: Ingo Berendes
- first_name: Christian
full_name: Bartelheimer, Christian
id: '49160'
last_name: Bartelheimer
- first_name: Jan
full_name: Hendrik Betzing, Jan
last_name: Hendrik Betzing
- first_name: Daniel
full_name: Beverungen, Daniel
id: '59677'
last_name: Beverungen
citation:
ama: 'Ingo Berendes C, Bartelheimer C, Hendrik Betzing J, Beverungen D. Data-driven
Customer Journey Mapping in Local High Streets: A Domain-specific Modeling Language.
In: Proceedings of the 39th International Conference on Information Systems.
ICIS ’18. San Francisco, CA, USA; 2018.'
apa: 'Ingo Berendes, C., Bartelheimer, C., Hendrik Betzing, J., & Beverungen,
D. (2018). Data-driven Customer Journey Mapping in Local High Streets: A Domain-specific
Modeling Language. In Proceedings of the 39th International Conference on Information
Systems. San Francisco, CA, USA.'
bibtex: '@inproceedings{Ingo Berendes_Bartelheimer_Hendrik Betzing_Beverungen_2018,
place={San Francisco, CA, USA}, series={ICIS ’18}, title={Data-driven Customer
Journey Mapping in Local High Streets: A Domain-specific Modeling Language}, booktitle={Proceedings
of the 39th International Conference on Information Systems}, author={Ingo Berendes,
C. and Bartelheimer, Christian and Hendrik Betzing, Jan and Beverungen, Daniel},
year={2018}, collection={ICIS ’18} }'
chicago: 'Ingo Berendes, C., Christian Bartelheimer, Jan Hendrik Betzing, and Daniel
Beverungen. “Data-Driven Customer Journey Mapping in Local High Streets: A Domain-Specific
Modeling Language.” In Proceedings of the 39th International Conference on
Information Systems. ICIS ’18. San Francisco, CA, USA, 2018.'
ieee: 'C. Ingo Berendes, C. Bartelheimer, J. Hendrik Betzing, and D. Beverungen,
“Data-driven Customer Journey Mapping in Local High Streets: A Domain-specific
Modeling Language,” in Proceedings of the 39th International Conference on
Information Systems, San Francisco USA, 2018.'
mla: 'Ingo Berendes, C., et al. “Data-Driven Customer Journey Mapping in Local High
Streets: A Domain-Specific Modeling Language.” Proceedings of the 39th International
Conference on Information Systems, 2018.'
short: 'C. Ingo Berendes, C. Bartelheimer, J. Hendrik Betzing, D. Beverungen, in:
Proceedings of the 39th International Conference on Information Systems, San Francisco,
CA, USA, 2018.'
conference:
location: San Francisco USA
name: 39th International Conference on Information Systems
date_created: 2018-10-18T07:58:21Z
date_updated: 2022-01-06T07:01:21Z
department:
- _id: '526'
place: San Francisco, CA, USA
project:
- _id: '35'
grant_number: 02K15A073
name: Interaktive Einkaufserlebnisse in Innenstädten durch digitale Dienstleistungen
publication: Proceedings of the 39th International Conference on Information Systems
series_title: ICIS '18
status: public
title: 'Data-driven Customer Journey Mapping in Local High Streets: A Domain-specific
Modeling Language'
type: conference
user_id: '21671'
year: '2018'
...