@inproceedings{7867, author = {{Garnefeld, I and Münkhoff, E and Hogreve, J and Eggert, A}}, booktitle = {{Proceedings of the 15th Academy of Marketing Science (AMS) World Marketing Congress}}, title = {{{Referral reward programs: New customer acquisition by opportunism?}}}, year = {{2009}}, } @inproceedings{7868, author = {{Eggert, A and Ulaga, W}}, booktitle = {{Proceedings of the 4th International Conference on Business Market Management}}, title = {{{Musing on a Decade of Customer Value Research in Business Relationships: Where Do We Come From? Where Should We Go?}}}, year = {{2009}}, } @inproceedings{7869, author = {{Garnefeld, I and Helm, S and Tax, S and Eggert, A}}, booktitle = {{Proceedings of the 2009 AMA Winter Educators' Proceedings}}, title = {{{Customer Referral Programs and Customer Retention – Do Rewards Undermine the Retention Effect?}}}, year = {{2009}}, } @inproceedings{7870, author = {{Garnefeld, I and Münkhoff, E and Hogreve, J and Eggert, A}}, booktitle = {{Proceedings of the 38th European Marketing Academy (EMAC) Conference}}, title = {{{Unintended effects of referral reward programs: Exploring the impact of rewards on opportunistic behavior}}}, year = {{2009}}, } @inproceedings{7871, author = {{Eggert, A and Henseler, J and Hollmann, S}}, booktitle = {{Proceedings of the 38th European Marketing Academy (EMAC) Conference}}, title = {{{Who Owns the Customer? Exploring Customer Loyalty in a Channel Context}}}, year = {{2009}}, } @book{5721, abstract = {{The increasing employment of information and communication technologies in companies and households has led to considerable changes in the way services are conceived, developed, and delivered. Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM) to provide a comprehensive approach of explaining both initial acceptance and repeated, continued usage of remote services in organizations. Finally, she derives managerial implications for remote service providers on how to increase remote service acceptance among their customers and facilitate the export of remote services.}}, author = {{Wünderlich, Nancy}}, isbn = {{978-3-8349-1957-1}}, publisher = {{Springer Gabler}}, title = {{{Acceptance of Remote Services – Perception, Adoption, and Continued Usage in Organizational Settings}}}, year = {{2009}}, } @misc{6114, author = {{Kabst, Rüdiger and Thost, W and Isidor, R}}, pages = {{20--22}}, title = {{{Vorteil Interim Management}}}, volume = {{2}}, year = {{2009}}, } @misc{6115, author = {{Kabst, Rüdiger and Isidor, R and Thost, W and Linné, H}}, pages = {{23--25}}, title = {{{Was zeichnet den erfolgreichen Interim Manager aus?}}}, volume = {{3}}, year = {{2009}}, } @misc{6116, author = {{Kabst, Rüdiger and Isidor, R and Thost, W and Nagel, R}}, pages = {{3--6}}, title = {{{Manager auf Zeit: Ignoriert oder akzeptiert?}}}, volume = {{6}}, year = {{2009}}, } @misc{6117, author = {{Kabst, Rüdiger and Salow, S and Baum, M}}, pages = {{21--23}}, title = {{{International Fachkräfte gewinnen}}}, volume = {{4}}, year = {{2009}}, } @misc{6118, author = {{Kabst, Rüdiger}}, pages = {{1}}, title = {{{Editorial: Motivieren trotz Krise}}}, volume = {{6}}, year = {{2009}}, } @misc{6119, author = {{Kabst, Rüdiger}}, pages = {{1}}, title = {{{Editorial: Zukunft sichern}}}, volume = {{3}}, year = {{2009}}, } @book{6137, author = {{Kabst, Rüdiger and Giardini, A and Wehner, M C}}, isbn = {{3866183240}}, title = {{{International komparatives Personalmanagement: Evidenz, Methodik & Klassiker des "Cranfield Projects on International Human Resource Management"}}}, year = {{2009}}, } @inbook{6160, author = {{Kabst, Rüdiger and Giardini, A}}, booktitle = {{Vahlens großes Personal Lexikon}}, editor = {{Scholz, C}}, title = {{{Ausgewählte Stichwörter zum internationalen Personalmanagement}}}, year = {{2009}}, } @inbook{6161, author = {{Kabst, Rüdiger and Giardini, A and Wehner, M C}}, booktitle = {{ International komparatives Personalmanagement: Evidenz, Methodik & Klassiker des “Cranfield Projects on International Human Resource Management”}}, editor = {{Kabst, Rüdiger}}, pages = {{5--10}}, title = {{{Das Cranfield Project on International Strategic Human Resource Management: Eine Einführung}}}, year = {{2009}}, } @inbook{6162, author = {{Schwens, C and Kabst, Rüdiger}}, booktitle = {{Internationale Unternehmensführung - Entscheidungsfelder und politische Aspekte. }}, editor = {{Moser, R}}, pages = {{101--112}}, publisher = {{Deutscher Universität-Verlag}}, title = {{{Das Lernverhalten früh internationalisierender Unternehmen: ein konzeptioneller Analyserahmen. }}}, year = {{2009}}, } @inbook{6163, author = {{Kabst, Rüdiger and Giardini, A}}, booktitle = {{International komparatives Personalmanagement: Evidenz, Methodik & Klassiker des “Cranfield Projects on International Human Resource Management”}}, editor = {{Kabst, Rüdiger}}, pages = {{11--57}}, title = {{{Die deutsche Cranet-Erhebung 2005: Empirische Befunde und Ergebnisbericht}}}, year = {{2009}}, } @inproceedings{6328, author = {{Baum, M and Schwens, C and Kabst, Rüdiger}}, title = {{{A typology of international new ventures: Empirical evidence from high technology industries.}}}, year = {{2009}}, } @inproceedings{6329, author = {{Zapkau, F B and Steinmetz, Holger and Schwens, C and Kabst, Rüdiger}}, title = {{{Determinanten der Gründungsintention – Eine empirische Analyse unter Einbeziehung der Theory of Planned Behaviour [Determinants of the founding intention – An empirical analysis based on the theory of planned behavior]}}}, year = {{2009}}, } @inproceedings{6336, author = {{Baum, M and Kabst, Rüdiger}}, title = {{{Employer image and the intention to apply: A cross-national analysis}}}, year = {{2009}}, }