@inproceedings{7742,
  author       = {{Ritter, T and Eggert, A}},
  booktitle    = {{Proceedings of the 2012 ISBM Academic Workshop}},
  title        = {{{Dispersion of Market Activities: A Configurational Approach}}},
  year         = {{2012}},
}

@inproceedings{7743,
  author       = {{Eggert, A and Münkhoff, E and Thiesbrummel, C}},
  booktitle    = {{2012 AMA Winter Marketing Educators' Proceedings}},
  title        = {{{Growing with Industrial Services - A Configurational Approach}}},
  year         = {{2012}},
}

@inproceedings{7744,
  author       = {{Eggert, A and Garnefeld, I and Steinhoff, L}},
  booktitle    = {{2012 AMA Winter Marketing Educators' Proceedings}},
  title        = {{{Endowed Status in Hierarchical Loyalty Programs}}},
  year         = {{2012}},
}

@inproceedings{7745,
  author       = {{Garnefeld, I and Helm, S and Eggert, A and Tax, S}},
  booktitle    = {{2012 AMA Winter Marketing Educators' Proceedings}},
  title        = {{{Growing Existing Customers’ Profitability with Customer Referral Programs}}},
  year         = {{2012}},
}

@article{4854,
  author       = {{Terho, Harri and Haas, Alexander and Eggert, Andreas and Ulaga, Wolfgang}},
  journal      = {{Industrial Marketing Management}},
  number       = {{1}},
  pages        = {{174----185}},
  title        = {{{‘It's almost like taking the sales out of selling’—towards a conceptualization of value-based selling in business markets}}},
  year         = {{2012}},
}

@article{4853,
  author       = {{Eggert, Andreas and Henseler, Jörg and Hollmann, Sabine}},
  journal      = {{Journal of Supply Chain Management}},
  number       = {{2}},
  pages        = {{75--92}},
  title        = {{{Who owns the customer? Disentangling customer loyalty in indirect distribution channels}}},
  doi          = {{10.1111/j.1745-493X.2011.03260.x}},
  year         = {{2012}},
}

@inproceedings{7746,
  author       = {{Terho, H and Haas, A and Eggert, A and Ulaga, W}},
  booktitle    = {{2011 AMA Summer Marketing Educators' Proceedings}},
  title        = {{{‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets}}},
  year         = {{2011}},
}

@inproceedings{7747,
  author       = {{Eggert, A and Münkhoff, E and Thiesbrummel, C}},
  booktitle    = {{Proceedings of the 40th European Marketing Academy (EMAC) Conference}},
  title        = {{{Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?}}},
  year         = {{2011}},
}

@inproceedings{7802,
  author       = {{Doescher, K and Hogreve, J and Eggert, A}},
  booktitle    = {{Proceedings of the 40th European Marketing Academy (EMAC) Conference}},
  title        = {{{Embracing the complexity of recovery management in business-to-business relationships}}},
  year         = {{2011}},
}

@inproceedings{7803,
  author       = {{Garnefeld, I and Helm, S and Eggert, A and Tax, S}},
  booktitle    = {{Proceedings of the 40th European Marketing Academy (EMAC) Conference}},
  title        = {{{All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size}}},
  year         = {{2011}},
}

@inproceedings{7804,
  author       = {{Münkhoff, E and Garnefeld, I and Bruns, A}},
  booktitle    = {{Proceedings of the 40th European Marketing Academy (EMAC) Conference}},
  title        = {{{Time extension of sales promotions – How do customers react?}}},
  year         = {{2011}},
}

@inproceedings{7805,
  author       = {{Eggert, A and Hogreve, J and Ulaga, W and Münkhoff, E}},
  booktitle    = {{2011 AMA Winter Marketing Educators' Proceedings}},
  title        = {{{Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations}}},
  year         = {{2011}},
}

@inproceedings{7806,
  author       = {{Eggert, A and Garnefeld, I and Steinhoff, L}},
  booktitle    = {{2011 AMA Winter Marketing Educators' Proceedings}},
  title        = {{{Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy}}},
  year         = {{2011}},
}

@inproceedings{7807,
  author       = {{Hunter, G and Garnefeld, I and Steinhoff, L}},
  booktitle    = {{2011 AMA Winter Marketing Educators' Conference Proceedings}},
  title        = {{{Can Retailers Improve Loyalty by Empowering Consumers?}}},
  year         = {{2011}},
}

@article{4855,
  author       = {{Garnefeld, Ina and Helm, Sabrina and Eggert, Andreas}},
  journal      = {{Journal of Service Research}},
  number       = {{1}},
  pages        = {{93----107}},
  title        = {{{Walk your talk: an experimental investigation of the relationship between word of mouth and communicators’ loyalty}}},
  year         = {{2011}},
}

@article{4856,
  author       = {{Eggert, Andreas and Hogreve, Jens and Ulaga, Wolfgang and Muenkhoff, Eva}},
  journal      = {{Industrial Marketing Management}},
  number       = {{5}},
  pages        = {{661----670}},
  title        = {{{Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis}}},
  year         = {{2011}},
}

@article{4857,
  author       = {{Eggert, Andreas and Serdaroglu, Murat}},
  journal      = {{Journal of Marketing Theory and Practice}},
  number       = {{2}},
  pages        = {{169----186}},
  title        = {{{Exploring the Impact of Sales Technology on Salesperson Performance: A Task-Base d Approach}}},
  year         = {{2011}},
}

@inbook{4945,
  author       = {{Ivens, Björn and Eggert, Andreas}},
  booktitle    = {{Handbuch Vertriebsmanagement}},
  title        = {{{Key Account Management}}},
  year         = {{2011}},
}

@inproceedings{7808,
  author       = {{Garnefeld, I and Woisetschläger, D and Eggert, A}},
  booktitle    = {{Proceedings of the 18th International Colloquium in Relationship Marketing}},
  title        = {{{Does Customer Acquisition Jeopardize Customer Retention? - An Experimental Investigation in an Electronic Retailing Setting}}},
  year         = {{2010}},
}

@inproceedings{7809,
  author       = {{Münkhoff, E and Garnefeld, I and Hogreve, J and Eggert, A}},
  booktitle    = {{Proceedings of the 18th International Colloquium in Relationship Marketing}},
  title        = {{{Referral Reward Programs: A Means for Service Recovery?}}},
  year         = {{2010}},
}