---
_id: '13454'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Michael
  full_name: Kleinaltenkamp, Michael
  last_name: Kleinaltenkamp
- first_name: Vishal
  full_name: Kashyap, Vishal
  last_name: Kashyap
citation:
  ama: 'Eggert A, Kleinaltenkamp M, Kashyap V. Mapping Value in Business Markets:
    An Integrative Framework. <i>Industrial Marketing Management</i>. 2019;79:13--20.'
  apa: 'Eggert, A., Kleinaltenkamp, M., &#38; Kashyap, V. (2019). Mapping Value in
    Business Markets: An Integrative Framework. <i>Industrial Marketing Management</i>,
    <i>79</i>, 13--20.'
  bibtex: '@article{Eggert_Kleinaltenkamp_Kashyap_2019, title={Mapping Value in Business
    Markets: An Integrative Framework}, volume={79}, journal={Industrial Marketing
    Management}, author={Eggert, Andreas and Kleinaltenkamp, Michael and Kashyap,
    Vishal}, year={2019}, pages={13--20} }'
  chicago: 'Eggert, Andreas, Michael Kleinaltenkamp, and Vishal Kashyap. “Mapping
    Value in Business Markets: An Integrative Framework.” <i>Industrial Marketing
    Management</i> 79 (2019): 13--20.'
  ieee: 'A. Eggert, M. Kleinaltenkamp, and V. Kashyap, “Mapping Value in Business
    Markets: An Integrative Framework,” <i>Industrial Marketing Management</i>, vol.
    79, pp. 13--20, 2019.'
  mla: 'Eggert, Andreas, et al. “Mapping Value in Business Markets: An Integrative
    Framework.” <i>Industrial Marketing Management</i>, vol. 79, 2019, pp. 13--20.'
  short: A. Eggert, M. Kleinaltenkamp, V. Kashyap, Industrial Marketing Management
    79 (2019) 13--20.
date_created: 2019-09-30T07:22:24Z
date_updated: 2022-01-06T06:51:36Z
department:
- _id: '180'
intvolume: '        79'
language:
- iso: eng
page: 13--20
publication: Industrial Marketing Management
status: public
title: 'Mapping Value in Business Markets: An Integrative Framework'
type: journal_article
user_id: '57352'
volume: 79
year: '2019'
...
---
_id: '13455'
author:
- first_name: Ina
  full_name: Garnefeld, Ina
  last_name: Garnefeld
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Markus
  full_name: Husemann-Kopetzky, Markus
  last_name: Husemann-Kopetzky
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
citation:
  ama: 'Garnefeld I, Eggert A, Husemann-Kopetzky M, Boehm E. Exploring the link between
    payment schemes and customer fraud: a mental accounting perspective. <i>Journal
    of the Academy of Marketing Science</i>. 2019;47(4):595--616.'
  apa: 'Garnefeld, I., Eggert, A., Husemann-Kopetzky, M., &#38; Boehm, E. (2019).
    Exploring the link between payment schemes and customer fraud: a mental accounting
    perspective. <i>Journal of the Academy of Marketing Science</i>, <i>47</i>(4),
    595--616.'
  bibtex: '@article{Garnefeld_Eggert_Husemann-Kopetzky_Boehm_2019, title={Exploring
    the link between payment schemes and customer fraud: a mental accounting perspective},
    volume={47}, number={4}, journal={Journal of the Academy of Marketing Science},
    author={Garnefeld, Ina and Eggert, Andreas and Husemann-Kopetzky, Markus and Boehm,
    Eva}, year={2019}, pages={595--616} }'
  chicago: 'Garnefeld, Ina, Andreas Eggert, Markus Husemann-Kopetzky, and Eva Boehm.
    “Exploring the Link between Payment Schemes and Customer Fraud: A Mental Accounting
    Perspective.” <i>Journal of the Academy of Marketing Science</i> 47, no. 4 (2019):
    595--616.'
  ieee: 'I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, and E. Boehm, “Exploring the
    link between payment schemes and customer fraud: a mental accounting perspective,”
    <i>Journal of the Academy of Marketing Science</i>, vol. 47, no. 4, pp. 595--616,
    2019.'
  mla: 'Garnefeld, Ina, et al. “Exploring the Link between Payment Schemes and Customer
    Fraud: A Mental Accounting Perspective.” <i>Journal of the Academy of Marketing
    Science</i>, vol. 47, no. 4, 2019, pp. 595--616.'
  short: I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, E. Boehm, Journal of the Academy
    of Marketing Science 47 (2019) 595--616.
date_created: 2019-09-30T07:27:46Z
date_updated: 2022-01-06T06:51:36Z
department:
- _id: '180'
intvolume: '        47'
issue: '4'
language:
- iso: eng
page: 595--616
publication: Journal of the Academy of Marketing Science
status: public
title: 'Exploring the link between payment schemes and customer fraud: a mental accounting
  perspective'
type: journal_article
user_id: '57352'
volume: 47
year: '2019'
...
---
_id: '13456'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
- first_name: Rodi
  full_name: Akalan, Rodi
  last_name: Akalan
- first_name: Heiko
  full_name: Gebauer, Heiko
  last_name: Gebauer
citation:
  ama: Eggert A, Boehm E, Akalan R, Gebauer H. Service Growth by Acquisition – An
    Event Study. 2019.
  apa: Eggert, A., Boehm, E., Akalan, R., &#38; Gebauer, H. (2019). Service Growth
    by Acquisition – An Event Study.
  bibtex: '@article{Eggert_Boehm_Akalan_Gebauer_2019, series={9th BMM-EMAC Biennial
    International Conference on Business Market Management}, title={Service Growth
    by Acquisition – An Event Study}, author={Eggert, Andreas and Boehm, Eva and Akalan,
    Rodi and Gebauer, Heiko}, year={2019}, collection={9th BMM-EMAC Biennial International
    Conference on Business Market Management} }'
  chicago: Eggert, Andreas, Eva Boehm, Rodi Akalan, and Heiko Gebauer. “Service Growth
    by Acquisition – An Event Study.” 9th BMM-EMAC Biennial International Conference
    on Business Market Management, 2019.
  ieee: A. Eggert, E. Boehm, R. Akalan, and H. Gebauer, “Service Growth by Acquisition
    – An Event Study.” 2019.
  mla: Eggert, Andreas, et al. <i>Service Growth by Acquisition – An Event Study</i>.
    2019.
  short: A. Eggert, E. Boehm, R. Akalan, H. Gebauer, (2019).
date_created: 2019-09-30T07:35:33Z
date_updated: 2022-01-06T06:51:36Z
department:
- _id: '19'
- _id: '180'
language:
- iso: eng
series_title: 9th BMM-EMAC Biennial International Conference on Business Market Management
status: public
title: Service Growth by Acquisition – An Event Study
type: conference
user_id: '57352'
year: '2019'
...
---
_id: '13457'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Lena
  full_name: Steinhoff, Lena
  last_name: Steinhoff
- first_name: Carina
  full_name: Witte, Carina
  last_name: Witte
citation:
  ama: Eggert A, Steinhoff L, Witte C. Gift Purchases as Catalysts for Strengthening
    Customer–Brand Relationships. <i>Journal of Marketing</i>. 2019.
  apa: Eggert, A., Steinhoff, L., &#38; Witte, C. (2019). Gift Purchases as Catalysts
    for Strengthening Customer–Brand Relationships. <i>Journal of Marketing</i>.
  bibtex: '@article{Eggert_Steinhoff_Witte_2019, title={Gift Purchases as Catalysts
    for Strengthening Customer–Brand Relationships}, journal={Journal of Marketing},
    author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2019} }'
  chicago: Eggert, Andreas, Lena Steinhoff, and Carina Witte. “Gift Purchases as Catalysts
    for Strengthening Customer–Brand Relationships.” <i>Journal of Marketing</i>,
    2019.
  ieee: A. Eggert, L. Steinhoff, and C. Witte, “Gift Purchases as Catalysts for Strengthening
    Customer–Brand Relationships,” <i>Journal of Marketing</i>, 2019.
  mla: Eggert, Andreas, et al. “Gift Purchases as Catalysts for Strengthening Customer–Brand
    Relationships.” <i>Journal of Marketing</i>, 2019.
  short: A. Eggert, L. Steinhoff, C. Witte, Journal of Marketing (2019).
date_created: 2019-09-30T07:42:15Z
date_updated: 2022-01-06T06:51:36Z
department:
- _id: '180'
language:
- iso: eng
publication: Journal of Marketing
status: public
title: Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships
type: journal_article
user_id: '57352'
year: '2019'
...
---
_id: '6199'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Lena
  full_name: Steinhoff, Lena
  last_name: Steinhoff
- first_name: Carina
  full_name: Witte, Carina
  last_name: Witte
citation:
  ama: Eggert A, Steinhoff L, Witte C. Are Gift Purchases an Effective Driver of Customer
    Loyalty? 2018.
  apa: Eggert, A., Steinhoff, L., &#38; Witte, C. (2018). Are Gift Purchases an Effective
    Driver of Customer Loyalty?
  bibtex: '@article{Eggert_Steinhoff_Witte_2018, series={2018 Winter AMA Conference
    Proceedings}, title={Are Gift Purchases an Effective Driver of Customer Loyalty?},
    author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2018}, collection={2018
    Winter AMA Conference Proceedings} }'
  chicago: Eggert, Andreas, Lena Steinhoff, and Carina Witte. “Are Gift Purchases
    an Effective Driver of Customer Loyalty?” 2018 Winter AMA Conference Proceedings,
    2018.
  ieee: A. Eggert, L. Steinhoff, and C. Witte, “Are Gift Purchases an Effective Driver
    of Customer Loyalty?” 2018.
  mla: Eggert, Andreas, et al. <i>Are Gift Purchases an Effective Driver of Customer
    Loyalty?</i> 2018.
  short: A. Eggert, L. Steinhoff, C. Witte, (2018).
date_created: 2018-12-13T16:16:50Z
date_updated: 2022-01-06T07:02:56Z
department:
- _id: '19'
- _id: '180'
language:
- iso: eng
series_title: 2018 Winter AMA Conference Proceedings
status: public
title: Are Gift Purchases an Effective Driver of Customer Loyalty?
type: conference
user_id: '57352'
year: '2018'
...
---
_id: '4833'
author:
- first_name: Lena
  full_name: Steinhoff, Lena
  last_name: Steinhoff
- first_name: Carina
  full_name: Witte, Carina
  last_name: Witte
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
citation:
  ama: 'Steinhoff L, Witte C, Eggert A. Mixed Effects of Company-Initiated Customer
    Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement.
    <i>SMR-Journal of Service Management Research</i>. 2018;(2):22--35.'
  apa: 'Steinhoff, L., Witte, C., &#38; Eggert, A. (2018). Mixed Effects of Company-Initiated
    Customer Engagement on Customer Loyalty: The Contingency Role of Service Category
    Involvement. <i>SMR-Journal of Service Management Research</i>, (2), 22--35.'
  bibtex: '@article{Steinhoff_Witte_Eggert_2018, title={Mixed Effects of Company-Initiated
    Customer Engagement on Customer Loyalty: The Contingency Role of Service Category
    Involvement}, number={2}, journal={SMR-Journal of Service Management Research},
    author={Steinhoff, Lena and Witte, Carina and Eggert, Andreas}, year={2018}, pages={22--35}
    }'
  chicago: 'Steinhoff, Lena, Carina Witte, and Andreas Eggert. “Mixed Effects of Company-Initiated
    Customer Engagement on Customer Loyalty: The Contingency Role of Service Category
    Involvement.” <i>SMR-Journal of Service Management Research</i>, no. 2 (2018):
    22--35.'
  ieee: 'L. Steinhoff, C. Witte, and A. Eggert, “Mixed Effects of Company-Initiated
    Customer Engagement on Customer Loyalty: The Contingency Role of Service Category
    Involvement,” <i>SMR-Journal of Service Management Research</i>, no. 2, pp. 22--35,
    2018.'
  mla: 'Steinhoff, Lena, et al. “Mixed Effects of Company-Initiated Customer Engagement
    on Customer Loyalty: The Contingency Role of Service Category Involvement.” <i>SMR-Journal
    of Service Management Research</i>, no. 2, 2018, pp. 22--35.'
  short: L. Steinhoff, C. Witte, A. Eggert, SMR-Journal of Service Management Research
    (2018) 22--35.
date_created: 2018-10-25T07:30:10Z
date_updated: 2022-01-06T07:01:26Z
department:
- _id: '180'
issue: '2'
page: 22--35
publication: SMR-Journal of Service Management Research
status: public
title: 'Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty:
  The Contingency Role of Service Category Involvement'
type: journal_article
user_id: '57352'
year: '2018'
...
---
_id: '4834'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Wolfgang
  full_name: Ulaga, Wolfgang
  last_name: Ulaga
- first_name: Pennie
  full_name: Frow, Pennie
  last_name: Frow
- first_name: Adrian
  full_name: Payne, Adrian
  last_name: Payne
citation:
  ama: 'Eggert A, Ulaga W, Frow P, Payne A. Conceptualizing and communicating value
    in business markets: From value in exchange to value in use. <i>Industrial Marketing
    Management</i>. 2018:80--90.'
  apa: 'Eggert, A., Ulaga, W., Frow, P., &#38; Payne, A. (2018). Conceptualizing and
    communicating value in business markets: From value in exchange to value in use.
    <i>Industrial Marketing Management</i>, 80--90.'
  bibtex: '@article{Eggert_Ulaga_Frow_Payne_2018, title={Conceptualizing and communicating
    value in business markets: From value in exchange to value in use}, journal={Industrial
    Marketing Management}, author={Eggert, Andreas and Ulaga, Wolfgang and Frow, Pennie
    and Payne, Adrian}, year={2018}, pages={80--90} }'
  chicago: 'Eggert, Andreas, Wolfgang Ulaga, Pennie Frow, and Adrian Payne. “Conceptualizing
    and Communicating Value in Business Markets: From Value in Exchange to Value in
    Use.” <i>Industrial Marketing Management</i>, 2018, 80--90.'
  ieee: 'A. Eggert, W. Ulaga, P. Frow, and A. Payne, “Conceptualizing and communicating
    value in business markets: From value in exchange to value in use,” <i>Industrial
    Marketing Management</i>, pp. 80--90, 2018.'
  mla: 'Eggert, Andreas, et al. “Conceptualizing and Communicating Value in Business
    Markets: From Value in Exchange to Value in Use.” <i>Industrial Marketing Management</i>,
    2018, pp. 80--90.'
  short: A. Eggert, W. Ulaga, P. Frow, A. Payne, Industrial Marketing Management (2018)
    80--90.
date_created: 2018-10-25T08:11:17Z
date_updated: 2022-01-06T07:01:26Z
department:
- _id: '180'
page: 80--90
publication: Industrial Marketing Management
status: public
title: 'Conceptualizing and communicating value in business markets: From value in
  exchange to value in use'
type: journal_article
user_id: '57352'
year: '2018'
...
---
_id: '5001'
author:
- first_name: Ina
  full_name: Garnefeld, Ina
  last_name: Garnefeld
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
- first_name: Lena
  full_name: Klimke, Lena
  last_name: Klimke
- first_name: Andrea
  full_name: Oestreich, Andrea
  last_name: Oestreich
citation:
  ama: 'Garnefeld I, Boehm E, Klimke L, Oestreich A. I thought it was over, but now
    it is back: customer reactions to ex post time extensions of sales promotions.
    <i>Journal of the Academy of Marketing Science</i>. 2018;46(6):1133--1147.'
  apa: 'Garnefeld, I., Boehm, E., Klimke, L., &#38; Oestreich, A. (2018). I thought
    it was over, but now it is back: customer reactions to ex post time extensions
    of sales promotions. <i>Journal of the Academy of Marketing Science</i>, <i>46</i>(6),
    1133--1147.'
  bibtex: '@article{Garnefeld_Boehm_Klimke_Oestreich_2018, title={I thought it was
    over, but now it is back: customer reactions to ex post time extensions of sales
    promotions}, volume={46}, number={6}, journal={Journal of the Academy of Marketing
    Science}, author={Garnefeld, Ina and Boehm, Eva and Klimke, Lena and Oestreich,
    Andrea}, year={2018}, pages={1133--1147} }'
  chicago: 'Garnefeld, Ina, Eva Boehm, Lena Klimke, and Andrea Oestreich. “I Thought
    It Was over, but Now It Is Back: Customer Reactions to Ex Post Time Extensions
    of Sales Promotions.” <i>Journal of the Academy of Marketing Science</i> 46, no.
    6 (2018): 1133--1147.'
  ieee: 'I. Garnefeld, E. Boehm, L. Klimke, and A. Oestreich, “I thought it was over,
    but now it is back: customer reactions to ex post time extensions of sales promotions,”
    <i>Journal of the Academy of Marketing Science</i>, vol. 46, no. 6, pp. 1133--1147,
    2018.'
  mla: 'Garnefeld, Ina, et al. “I Thought It Was over, but Now It Is Back: Customer
    Reactions to Ex Post Time Extensions of Sales Promotions.” <i>Journal of the Academy
    of Marketing Science</i>, vol. 46, no. 6, 2018, pp. 1133--1147.'
  short: I. Garnefeld, E. Boehm, L. Klimke, A. Oestreich, Journal of the Academy of
    Marketing Science 46 (2018) 1133--1147.
date_created: 2018-10-30T08:21:58Z
date_updated: 2022-01-06T07:01:34Z
department:
- _id: '178'
- _id: '180'
intvolume: '        46'
issue: '6'
language:
- iso: eng
page: 1133--1147
publication: Journal of the Academy of Marketing Science
status: public
title: 'I thought it was over, but now it is back: customer reactions to ex post time
  extensions of sales promotions'
type: journal_article
user_id: '57352'
volume: 46
year: '2018'
...
---
_id: '5480'
author:
- first_name: A
  full_name: Salonen, A
  last_name: Salonen
- first_name: H
  full_name: Terho, H
  last_name: Terho
- first_name: E
  full_name: Boehm, E
  last_name: Boehm
- first_name: R
  full_name: Rajala, R
  last_name: Rajala
- first_name: A
  full_name: Virtanen, A
  last_name: Virtanen
citation:
  ama: Salonen A, Terho H, Boehm E, Rajala R, Virtanen A. Engaging a product-oriented
    salesforce in solution sales. 2018.
  apa: Salonen, A., Terho, H., Boehm, E., Rajala, R., &#38; Virtanen, A. (2018). Engaging
    a product-oriented salesforce in solution sales.
  bibtex: '@article{Salonen_Terho_Boehm_Rajala_Virtanen_2018, series={ISBM 2018 Academic
    Conference}, title={Engaging a product-oriented salesforce in solution sales},
    author={Salonen, A and Terho, H and Boehm, E and Rajala, R and Virtanen, A}, year={2018},
    collection={ISBM 2018 Academic Conference} }'
  chicago: Salonen, A, H Terho, E Boehm, R Rajala, and A Virtanen. “Engaging a Product-Oriented
    Salesforce in Solution Sales.” ISBM 2018 Academic Conference, 2018.
  ieee: A. Salonen, H. Terho, E. Boehm, R. Rajala, and A. Virtanen, “Engaging a product-oriented
    salesforce in solution sales.” 2018.
  mla: Salonen, A., et al. <i>Engaging a Product-Oriented Salesforce in Solution Sales</i>.
    2018.
  short: A. Salonen, H. Terho, E. Boehm, R. Rajala, A. Virtanen, (2018).
date_created: 2018-11-12T10:16:03Z
date_updated: 2022-01-06T07:01:56Z
department:
- _id: '19'
- _id: '180'
language:
- iso: eng
series_title: ISBM 2018 Academic Conference
status: public
title: Engaging a product-oriented salesforce in solution sales
type: conference
user_id: '57352'
year: '2018'
...
---
_id: '5481'
author:
- first_name: A
  full_name: Salonen, A
  last_name: Salonen
- first_name: H
  full_name: Terho, H
  last_name: Terho
- first_name: E
  full_name: Boehm, E
  last_name: Boehm
- first_name: R
  full_name: Rajala, R
  last_name: Rajala
- first_name: A
  full_name: Virtanen, A
  last_name: Virtanen
citation:
  ama: Salonen A, Terho H, Boehm E, Rajala R, Virtanen A. How to transform a product-focused
    salesforce to solution sales? 2018.
  apa: Salonen, A., Terho, H., Boehm, E., Rajala, R., &#38; Virtanen, A. (2018). How
    to transform a product-focused salesforce to solution sales?
  bibtex: '@article{Salonen_Terho_Boehm_Rajala_Virtanen_2018, series={47rd European
    Marketing Academy (EMAC) Annual Conference}, title={How to transform a product-focused
    salesforce to solution sales?}, author={Salonen, A and Terho, H and Boehm, E and
    Rajala, R and Virtanen, A}, year={2018}, collection={47rd European Marketing Academy
    (EMAC) Annual Conference} }'
  chicago: Salonen, A, H Terho, E Boehm, R Rajala, and A Virtanen. “How to Transform
    a Product-Focused Salesforce to Solution Sales?” 47rd European Marketing Academy
    (EMAC) Annual Conference, 2018.
  ieee: A. Salonen, H. Terho, E. Boehm, R. Rajala, and A. Virtanen, “How to transform
    a product-focused salesforce to solution sales?” 2018.
  mla: Salonen, A., et al. <i>How to Transform a Product-Focused Salesforce to Solution
    Sales?</i> 2018.
  short: A. Salonen, H. Terho, E. Boehm, R. Rajala, A. Virtanen, (2018).
date_created: 2018-11-12T10:18:53Z
date_updated: 2022-01-06T07:01:56Z
department:
- _id: '19'
- _id: '180'
language:
- iso: eng
series_title: 47rd European Marketing Academy (EMAC) Annual Conference
status: public
title: How to transform a product-focused salesforce to solution sales?
type: conference
user_id: '57352'
year: '2018'
...
---
_id: '4836'
author:
- first_name: Harri
  full_name: Terho, Harri
  last_name: Terho
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Wolfgang
  full_name: Ulaga, Wolfgang
  last_name: Ulaga
- first_name: Alexander
  full_name: Haas, Alexander
  last_name: Haas
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
citation:
  ama: 'Terho H, Eggert A, Ulaga W, Haas A, Boehm E. Selling Value in Business Markets:
    Individual and Organizational Factors for Turning the Idea into Action. <i>Industrial
    Marketing Management</i>. 2017:42--55.'
  apa: 'Terho, H., Eggert, A., Ulaga, W., Haas, A., &#38; Boehm, E. (2017). Selling
    Value in Business Markets: Individual and Organizational Factors for Turning the
    Idea into Action. <i>Industrial Marketing Management</i>, 42--55.'
  bibtex: '@article{Terho_Eggert_Ulaga_Haas_Boehm_2017, title={Selling Value in Business
    Markets: Individual and Organizational Factors for Turning the Idea into Action},
    journal={Industrial Marketing Management}, author={Terho, Harri and Eggert, Andreas
    and Ulaga, Wolfgang and Haas, Alexander and Boehm, Eva}, year={2017}, pages={42--55}
    }'
  chicago: 'Terho, Harri, Andreas Eggert, Wolfgang Ulaga, Alexander Haas, and Eva
    Boehm. “Selling Value in Business Markets: Individual and Organizational Factors
    for Turning the Idea into Action.” <i>Industrial Marketing Management</i>, 2017,
    42--55.'
  ieee: 'H. Terho, A. Eggert, W. Ulaga, A. Haas, and E. Boehm, “Selling Value in Business
    Markets: Individual and Organizational Factors for Turning the Idea into Action,”
    <i>Industrial Marketing Management</i>, pp. 42--55, 2017.'
  mla: 'Terho, Harri, et al. “Selling Value in Business Markets: Individual and Organizational
    Factors for Turning the Idea into Action.” <i>Industrial Marketing Management</i>,
    2017, pp. 42--55.'
  short: H. Terho, A. Eggert, W. Ulaga, A. Haas, E. Boehm, Industrial Marketing Management
    (2017) 42--55.
date_created: 2018-10-25T08:13:01Z
date_updated: 2022-01-06T07:01:26Z
department:
- _id: '180'
language:
- iso: eng
page: 42--55
publication: Industrial Marketing Management
status: public
title: 'Selling Value in Business Markets: Individual and Organizational Factors for
  Turning the Idea into Action'
type: journal_article
user_id: '57352'
year: '2017'
...
---
_id: '4837'
author:
- first_name: Adrian
  full_name: Payne, Adrian
  last_name: Payne
- first_name: Pennie
  full_name: Frow, Pennie
  last_name: Frow
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
citation:
  ama: 'Payne A, Frow P, Eggert A. The customer value proposition: evolution, development,
    and application in marketing. <i>Journal of the Academy of Marketing Science</i>.
    2017;(4):467--489.'
  apa: 'Payne, A., Frow, P., &#38; Eggert, A. (2017). The customer value proposition:
    evolution, development, and application in marketing. <i>Journal of the Academy
    of Marketing Science</i>, (4), 467--489.'
  bibtex: '@article{Payne_Frow_Eggert_2017, title={The customer value proposition:
    evolution, development, and application in marketing}, number={4}, journal={Journal
    of the Academy of Marketing Science}, author={Payne, Adrian and Frow, Pennie and
    Eggert, Andreas}, year={2017}, pages={467--489} }'
  chicago: 'Payne, Adrian, Pennie Frow, and Andreas Eggert. “The Customer Value Proposition:
    Evolution, Development, and Application in Marketing.” <i>Journal of the Academy
    of Marketing Science</i>, no. 4 (2017): 467--489.'
  ieee: 'A. Payne, P. Frow, and A. Eggert, “The customer value proposition: evolution,
    development, and application in marketing,” <i>Journal of the Academy of Marketing
    Science</i>, no. 4, pp. 467--489, 2017.'
  mla: 'Payne, Adrian, et al. “The Customer Value Proposition: Evolution, Development,
    and Application in Marketing.” <i>Journal of the Academy of Marketing Science</i>,
    no. 4, 2017, pp. 467--489.'
  short: A. Payne, P. Frow, A. Eggert, Journal of the Academy of Marketing Science
    (2017) 467--489.
date_created: 2018-10-25T08:14:30Z
date_updated: 2022-01-06T07:01:26Z
department:
- _id: '180'
issue: '4'
page: 467--489
publication: Journal of the Academy of Marketing Science
status: public
title: 'The customer value proposition: evolution, development, and application in
  marketing'
type: journal_article
user_id: '57352'
year: '2017'
...
---
_id: '4838'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
- first_name: Christina
  full_name: Cramer, Christina
  last_name: Cramer
citation:
  ama: 'Eggert A, Boehm E, Cramer C. Business service outsourcing in manufacturing
    firms: an event study. <i>Journal of Service Management</i>. 2017;(3):476--498.'
  apa: 'Eggert, A., Boehm, E., &#38; Cramer, C. (2017). Business service outsourcing
    in manufacturing firms: an event study. <i>Journal of Service Management</i>,
    (3), 476--498.'
  bibtex: '@article{Eggert_Boehm_Cramer_2017, title={Business service outsourcing
    in manufacturing firms: an event study}, number={3}, journal={Journal of Service
    Management}, author={Eggert, Andreas and Boehm, Eva and Cramer, Christina}, year={2017},
    pages={476--498} }'
  chicago: 'Eggert, Andreas, Eva Boehm, and Christina Cramer. “Business Service Outsourcing
    in Manufacturing Firms: An Event Study.” <i>Journal of Service Management</i>,
    no. 3 (2017): 476--498.'
  ieee: 'A. Eggert, E. Boehm, and C. Cramer, “Business service outsourcing in manufacturing
    firms: an event study,” <i>Journal of Service Management</i>, no. 3, pp. 476--498,
    2017.'
  mla: 'Eggert, Andreas, et al. “Business Service Outsourcing in Manufacturing Firms:
    An Event Study.” <i>Journal of Service Management</i>, no. 3, 2017, pp. 476--498.'
  short: A. Eggert, E. Boehm, C. Cramer, Journal of Service Management (2017) 476--498.
date_created: 2018-10-25T08:15:42Z
date_updated: 2022-01-06T07:01:26Z
department:
- _id: '180'
issue: '3'
language:
- iso: eng
page: 476--498
publication: Journal of Service Management
status: public
title: 'Business service outsourcing in manufacturing firms: an event study'
type: journal_article
user_id: '57352'
year: '2017'
...
---
_id: '4840'
author:
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Christoph
  full_name: Thiesbrummel, Christoph
  last_name: Thiesbrummel
citation:
  ama: 'Boehm E, Eggert A, Thiesbrummel C. Service transition: A viable option for
    manufacturing companies with deteriorating financial performance? <i>Industrial
    Marketing Management</i>. 2017:101--111.'
  apa: 'Boehm, E., Eggert, A., &#38; Thiesbrummel, C. (2017). Service transition:
    A viable option for manufacturing companies with deteriorating financial performance?
    <i>Industrial Marketing Management</i>, 101--111.'
  bibtex: '@article{Boehm_Eggert_Thiesbrummel_2017, title={Service transition: A viable
    option for manufacturing companies with deteriorating financial performance?},
    journal={Industrial Marketing Management}, author={Boehm, Eva and Eggert, Andreas
    and Thiesbrummel, Christoph}, year={2017}, pages={101--111} }'
  chicago: 'Boehm, Eva, Andreas Eggert, and Christoph Thiesbrummel. “Service Transition:
    A Viable Option for Manufacturing Companies with Deteriorating Financial Performance?”
    <i>Industrial Marketing Management</i>, 2017, 101--111.'
  ieee: 'E. Boehm, A. Eggert, and C. Thiesbrummel, “Service transition: A viable option
    for manufacturing companies with deteriorating financial performance?,” <i>Industrial
    Marketing Management</i>, pp. 101--111, 2017.'
  mla: 'Boehm, Eva, et al. “Service Transition: A Viable Option for Manufacturing
    Companies with Deteriorating Financial Performance?” <i>Industrial Marketing Management</i>,
    2017, pp. 101--111.'
  short: E. Boehm, A. Eggert, C. Thiesbrummel, Industrial Marketing Management (2017)
    101--111.
date_created: 2018-10-25T08:18:08Z
date_updated: 2022-01-06T07:01:27Z
department:
- _id: '180'
page: 101--111
publication: Industrial Marketing Management
status: public
title: 'Service transition: A viable option for manufacturing companies with deteriorating
  financial performance?'
type: journal_article
user_id: '57352'
year: '2017'
...
---
_id: '4908'
citation:
  ama: 'Helm S, Günter B, Eggert A, eds. <i>Kundenwert</i>. Wiesbaden: Springer Fachmedien
    Wiesbaden; 2017. doi:<a href="https://doi.org/10.1007/978-3-658-10920-2">10.1007/978-3-658-10920-2</a>'
  apa: 'Helm, S., Günter, B., &#38; Eggert, A. (Eds.). (2017). <i>Kundenwert</i>.
    Wiesbaden: Springer Fachmedien Wiesbaden. <a href="https://doi.org/10.1007/978-3-658-10920-2">https://doi.org/10.1007/978-3-658-10920-2</a>'
  bibtex: '@book{Helm_Günter_Eggert_2017, place={Wiesbaden}, title={Kundenwert}, DOI={<a
    href="https://doi.org/10.1007/978-3-658-10920-2">10.1007/978-3-658-10920-2</a>},
    publisher={Springer Fachmedien Wiesbaden}, year={2017} }'
  chicago: 'Helm, Sabrina, Bernd Günter, and Andreas Eggert, eds. <i>Kundenwert</i>.
    Wiesbaden: Springer Fachmedien Wiesbaden, 2017. <a href="https://doi.org/10.1007/978-3-658-10920-2">https://doi.org/10.1007/978-3-658-10920-2</a>.'
  ieee: 'S. Helm, B. Günter, and A. Eggert, Eds., <i>Kundenwert</i>. Wiesbaden: Springer
    Fachmedien Wiesbaden, 2017.'
  mla: Helm, Sabrina, et al., editors. <i>Kundenwert</i>. Springer Fachmedien Wiesbaden,
    2017, doi:<a href="https://doi.org/10.1007/978-3-658-10920-2">10.1007/978-3-658-10920-2</a>.
  short: S. Helm, B. Günter, A. Eggert, eds., Kundenwert, Springer Fachmedien Wiesbaden,
    Wiesbaden, 2017.
date_created: 2018-10-26T08:35:05Z
date_updated: 2022-01-06T07:01:29Z
department:
- _id: '178'
- _id: '180'
doi: 10.1007/978-3-658-10920-2
editor:
- first_name: Sabrina
  full_name: Helm, Sabrina
  last_name: Helm
- first_name: Bernd
  full_name: Günter, Bernd
  last_name: Günter
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
place: Wiesbaden
publication_identifier:
  isbn:
  - '9783658109196'
  - '9783658109202'
publication_status: published
publisher: Springer Fachmedien Wiesbaden
status: public
title: Kundenwert
type: book_editor
user_id: '57352'
year: '2017'
...
---
_id: '4941'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
citation:
  ama: 'Eggert A. Die zwei Perspektiven des Kundenwerts: Darstellung und Versuch einer
    Integration. In: <i>Kundenwert</i>. Wiesbaden: Springer Fachmedien Wiesbaden;
    2017:37-51. doi:<a href="https://doi.org/10.1007/978-3-658-10920-2_2">10.1007/978-3-658-10920-2_2</a>'
  apa: 'Eggert, A. (2017). Die zwei Perspektiven des Kundenwerts: Darstellung und
    Versuch einer Integration. In <i>Kundenwert</i> (pp. 37–51). Wiesbaden: Springer
    Fachmedien Wiesbaden. <a href="https://doi.org/10.1007/978-3-658-10920-2_2">https://doi.org/10.1007/978-3-658-10920-2_2</a>'
  bibtex: '@inbook{Eggert_2017, place={Wiesbaden}, title={Die zwei Perspektiven des
    Kundenwerts: Darstellung und Versuch einer Integration}, DOI={<a href="https://doi.org/10.1007/978-3-658-10920-2_2">10.1007/978-3-658-10920-2_2</a>},
    booktitle={Kundenwert}, publisher={Springer Fachmedien Wiesbaden}, author={Eggert,
    Andreas}, year={2017}, pages={37–51} }'
  chicago: 'Eggert, Andreas. “Die Zwei Perspektiven Des Kundenwerts: Darstellung Und
    Versuch Einer Integration.” In <i>Kundenwert</i>, 37–51. Wiesbaden: Springer Fachmedien
    Wiesbaden, 2017. <a href="https://doi.org/10.1007/978-3-658-10920-2_2">https://doi.org/10.1007/978-3-658-10920-2_2</a>.'
  ieee: 'A. Eggert, “Die zwei Perspektiven des Kundenwerts: Darstellung und Versuch
    einer Integration,” in <i>Kundenwert</i>, Wiesbaden: Springer Fachmedien Wiesbaden,
    2017, pp. 37–51.'
  mla: 'Eggert, Andreas. “Die Zwei Perspektiven Des Kundenwerts: Darstellung Und Versuch
    Einer Integration.” <i>Kundenwert</i>, Springer Fachmedien Wiesbaden, 2017, pp.
    37–51, doi:<a href="https://doi.org/10.1007/978-3-658-10920-2_2">10.1007/978-3-658-10920-2_2</a>.'
  short: 'A. Eggert, in: Kundenwert, Springer Fachmedien Wiesbaden, Wiesbaden, 2017,
    pp. 37–51.'
date_created: 2018-10-26T09:57:19Z
date_updated: 2022-01-06T07:01:30Z
department:
- _id: '178'
- _id: '180'
doi: 10.1007/978-3-658-10920-2_2
page: 37-51
place: Wiesbaden
publication: Kundenwert
publication_identifier:
  isbn:
  - '9783658109196'
  - '9783658109202'
publication_status: published
publisher: Springer Fachmedien Wiesbaden
status: public
title: 'Die zwei Perspektiven des Kundenwerts: Darstellung und Versuch einer Integration'
type: book_chapter
user_id: '57352'
year: '2017'
...
---
_id: '4942'
author:
- first_name: Sabrina
  full_name: Helm, Sabrina
  last_name: Helm
- first_name: Bernd
  full_name: Günter, Bernd
  last_name: Günter
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
citation:
  ama: 'Helm S, Günter B, Eggert A. Kundenwert – eine Einführung in die theoretischen
    und praktischen Herausforderungen der Bewertung von Kundenbeziehungen. In: <i>Kundenwert</i>.
    Wiesbaden: Springer Fachmedien Wiesbaden; 2017:3-34. doi:<a href="https://doi.org/10.1007/978-3-658-10920-2_1">10.1007/978-3-658-10920-2_1</a>'
  apa: 'Helm, S., Günter, B., &#38; Eggert, A. (2017). Kundenwert – eine Einführung
    in die theoretischen und praktischen Herausforderungen der Bewertung von Kundenbeziehungen.
    In <i>Kundenwert</i> (pp. 3–34). Wiesbaden: Springer Fachmedien Wiesbaden. <a
    href="https://doi.org/10.1007/978-3-658-10920-2_1">https://doi.org/10.1007/978-3-658-10920-2_1</a>'
  bibtex: '@inbook{Helm_Günter_Eggert_2017, place={Wiesbaden}, title={Kundenwert –
    eine Einführung in die theoretischen und praktischen Herausforderungen der Bewertung
    von Kundenbeziehungen}, DOI={<a href="https://doi.org/10.1007/978-3-658-10920-2_1">10.1007/978-3-658-10920-2_1</a>},
    booktitle={Kundenwert}, publisher={Springer Fachmedien Wiesbaden}, author={Helm,
    Sabrina and Günter, Bernd and Eggert, Andreas}, year={2017}, pages={3–34} }'
  chicago: 'Helm, Sabrina, Bernd Günter, and Andreas Eggert. “Kundenwert – Eine Einführung
    in Die Theoretischen Und Praktischen Herausforderungen Der Bewertung von Kundenbeziehungen.”
    In <i>Kundenwert</i>, 3–34. Wiesbaden: Springer Fachmedien Wiesbaden, 2017. <a
    href="https://doi.org/10.1007/978-3-658-10920-2_1">https://doi.org/10.1007/978-3-658-10920-2_1</a>.'
  ieee: 'S. Helm, B. Günter, and A. Eggert, “Kundenwert – eine Einführung in die theoretischen
    und praktischen Herausforderungen der Bewertung von Kundenbeziehungen,” in <i>Kundenwert</i>,
    Wiesbaden: Springer Fachmedien Wiesbaden, 2017, pp. 3–34.'
  mla: Helm, Sabrina, et al. “Kundenwert – Eine Einführung in Die Theoretischen Und
    Praktischen Herausforderungen Der Bewertung von Kundenbeziehungen.” <i>Kundenwert</i>,
    Springer Fachmedien Wiesbaden, 2017, pp. 3–34, doi:<a href="https://doi.org/10.1007/978-3-658-10920-2_1">10.1007/978-3-658-10920-2_1</a>.
  short: 'S. Helm, B. Günter, A. Eggert, in: Kundenwert, Springer Fachmedien Wiesbaden,
    Wiesbaden, 2017, pp. 3–34.'
date_created: 2018-10-26T09:58:46Z
date_updated: 2022-01-06T07:01:30Z
department:
- _id: '178'
- _id: '180'
doi: 10.1007/978-3-658-10920-2_1
page: 3-34
place: Wiesbaden
publication: Kundenwert
publication_identifier:
  isbn:
  - '9783658109196'
  - '9783658109202'
publication_status: published
publisher: Springer Fachmedien Wiesbaden
status: public
title: Kundenwert – eine Einführung in die theoretischen und praktischen Herausforderungen
  der Bewertung von Kundenbeziehungen
type: book_chapter
user_id: '57352'
year: '2017'
...
---
_id: '5005'
author:
- first_name: Ina
  full_name: Garnefeld, Ina
  last_name: Garnefeld
- first_name: Eva
  full_name: Boehm, Eva
  last_name: Boehm
- first_name: Lena
  full_name: Feider, Lena
  last_name: Feider
citation:
  ama: 'Garnefeld I, Boehm E, Feider L. Retourenmanagement zur Steigerung des Kundenwerts.
    In: <i>Kundenwert</i>. ; 2017:599--624.'
  apa: Garnefeld, I., Boehm, E., &#38; Feider, L. (2017). Retourenmanagement zur Steigerung
    des Kundenwerts. In <i>Kundenwert</i> (pp. 599--624).
  bibtex: '@inbook{Garnefeld_Boehm_Feider_2017, title={Retourenmanagement zur Steigerung
    des Kundenwerts}, booktitle={Kundenwert}, author={Garnefeld, Ina and Boehm, Eva
    and Feider, Lena}, year={2017}, pages={599--624} }'
  chicago: Garnefeld, Ina, Eva Boehm, and Lena Feider. “Retourenmanagement Zur Steigerung
    Des Kundenwerts.” In <i>Kundenwert</i>, 599--624, 2017.
  ieee: I. Garnefeld, E. Boehm, and L. Feider, “Retourenmanagement zur Steigerung
    des Kundenwerts,” in <i>Kundenwert</i>, 2017, pp. 599--624.
  mla: Garnefeld, Ina, et al. “Retourenmanagement Zur Steigerung Des Kundenwerts.”
    <i>Kundenwert</i>, 2017, pp. 599--624.
  short: 'I. Garnefeld, E. Boehm, L. Feider, in: Kundenwert, 2017, pp. 599--624.'
date_created: 2018-10-30T09:14:02Z
date_updated: 2022-01-06T07:01:34Z
department:
- _id: '178'
- _id: '180'
language:
- iso: eng
page: 599--624
publication: Kundenwert
status: public
title: Retourenmanagement zur Steigerung des Kundenwerts
type: book_chapter
user_id: '57352'
year: '2017'
...
---
_id: '5479'
author:
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Lena
  full_name: Steinhoff, Lena
  last_name: Steinhoff
- first_name: Carina
  full_name: Witte, Carina
  last_name: Witte
citation:
  ama: Eggert A, Steinhoff L, Witte C. The Loyalty Effect of Gift Purchases. 2017.
  apa: Eggert, A., Steinhoff, L., &#38; Witte, C. (2017). The Loyalty Effect of Gift
    Purchases.
  bibtex: '@article{Eggert_Steinhoff_Witte_2017, series={2017 Winter AMA Proceedings},
    title={The Loyalty Effect of Gift Purchases}, author={Eggert, Andreas and Steinhoff,
    Lena and Witte, Carina}, year={2017}, collection={2017 Winter AMA Proceedings}
    }'
  chicago: Eggert, Andreas, Lena Steinhoff, and Carina Witte. “The Loyalty Effect
    of Gift Purchases.” 2017 Winter AMA Proceedings, 2017.
  ieee: A. Eggert, L. Steinhoff, and C. Witte, “The Loyalty Effect of Gift Purchases.”
    2017.
  mla: Eggert, Andreas, et al. <i>The Loyalty Effect of Gift Purchases</i>. 2017.
  short: A. Eggert, L. Steinhoff, C. Witte, (2017).
date_created: 2018-11-12T10:05:58Z
date_updated: 2022-01-06T07:01:55Z
department:
- _id: '19'
- _id: '180'
language:
- iso: eng
series_title: 2017 Winter AMA Proceedings
status: public
title: The Loyalty Effect of Gift Purchases
type: conference
user_id: '57352'
year: '2017'
...
---
_id: '5482'
author:
- first_name: I
  full_name: Garnefeld, I
  last_name: Garnefeld
- first_name: E
  full_name: Boehm, E
  last_name: Boehm
- first_name: L
  full_name: Feider, L
  last_name: Feider
citation:
  ama: 'Garnefeld I, Boehm E, Feider L. Managing the Necessary Evil: Can Payment Methods
    Reduce Product Returns. 2017.'
  apa: 'Garnefeld, I., Boehm, E., &#38; Feider, L. (2017). Managing the Necessary
    Evil: Can Payment Methods Reduce Product Returns.'
  bibtex: '@article{Garnefeld_Boehm_Feider_2017, series={2017 AMA Winter Marketing
    Educators’ Conference Proceedings}, title={Managing the Necessary Evil: Can Payment
    Methods Reduce Product Returns}, author={Garnefeld, I and Boehm, E and Feider,
    L}, year={2017}, collection={2017 AMA Winter Marketing Educators’ Conference Proceedings}
    }'
  chicago: 'Garnefeld, I, E Boehm, and L Feider. “Managing the Necessary Evil: Can
    Payment Methods Reduce Product Returns.” 2017 AMA Winter Marketing Educators’
    Conference Proceedings, 2017.'
  ieee: 'I. Garnefeld, E. Boehm, and L. Feider, “Managing the Necessary Evil: Can
    Payment Methods Reduce Product Returns.” 2017.'
  mla: 'Garnefeld, I., et al. <i>Managing the Necessary Evil: Can Payment Methods
    Reduce Product Returns</i>. 2017.'
  short: I. Garnefeld, E. Boehm, L. Feider, (2017).
date_created: 2018-11-12T10:21:49Z
date_updated: 2022-01-06T07:01:56Z
department:
- _id: '19'
- _id: '180'
language:
- iso: eng
series_title: 2017 AMA Winter Marketing Educators' Conference Proceedings
status: public
title: 'Managing the Necessary Evil: Can Payment Methods Reduce Product Returns'
type: conference
user_id: '57352'
year: '2017'
...