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Knackstedt, O. Müller, &#38; A. Winkelmann (Eds.), <i>Vertriebsinformationssysteme --- Standardisierung, Individualisierung, Hybridisierung und Internetisierung</i> (pp. 177--193). Berlin, Heidelberg. <a href=\"https://doi.org/10.1007/978-3-642-11859-3_11\">https://doi.org/10.1007/978-3-642-11859-3_11</a>","mla":"Beverungen, Daniel, et al. “E-Services Im Handel --- Auffindung Und Dokumentation von Potenzialen Zur Digitalisierung von Dienstleistungen Für Hersteller Und Kunden.” <i>Vertriebsinformationssysteme --- Standardisierung, Individualisierung, Hybridisierung Und Internetisierung</i>, edited by Jörg Becker et al., 2010, pp. 177--193, doi:<a href=\"https://doi.org/10.1007/978-3-642-11859-3_11\">10.1007/978-3-642-11859-3_11</a>.","ieee":"D. Beverungen, R. Knackstedt, and A. 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