[{"date_created":"2023-06-22T16:40:00Z","department":[{"_id":"733"}],"type":"journal_article","citation":{"mla":"Payne, A., et al. “Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation.” <i>Industrial Marketing Management</i>, vol. 87, 2020, pp. 244–55, doi:<a href=\"https://doi.org/10.1016/j.indmarman.2020.02.015\">https://doi.org/10.1016/j.indmarman.2020.02.015</a>.","ama":"Payne A, Steinhoff L, Frow P, Eggert A. Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation. <i>Industrial Marketing Management</i>. 2020;87:244-255. doi:<a href=\"https://doi.org/10.1016/j.indmarman.2020.02.015\">https://doi.org/10.1016/j.indmarman.2020.02.015</a>","bibtex":"@article{Payne_Steinhoff_Frow_Eggert_2020, title={Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation}, volume={87}, DOI={<a href=\"https://doi.org/10.1016/j.indmarman.2020.02.015\">https://doi.org/10.1016/j.indmarman.2020.02.015</a>}, journal={Industrial Marketing Management}, author={Payne, A. and Steinhoff, Lena and Frow, P. and Eggert, A.}, year={2020}, pages={244–255} }","apa":"Payne, A., Steinhoff, L., Frow, P., &#38; Eggert, A. (2020). Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation. <i>Industrial Marketing Management</i>, <i>87</i>, 244–255. <a href=\"https://doi.org/10.1016/j.indmarman.2020.02.015\">https://doi.org/10.1016/j.indmarman.2020.02.015</a>","ieee":"A. Payne, L. Steinhoff, P. Frow, and A. Eggert, “Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation,” <i>Industrial Marketing Management</i>, vol. 87, pp. 244–255, 2020, doi: <a href=\"https://doi.org/10.1016/j.indmarman.2020.02.015\">https://doi.org/10.1016/j.indmarman.2020.02.015</a>.","chicago":"Payne, A., Lena Steinhoff, P. Frow, and A. Eggert. “Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation.” <i>Industrial Marketing Management</i> 87 (2020): 244–55. <a href=\"https://doi.org/10.1016/j.indmarman.2020.02.015\">https://doi.org/10.1016/j.indmarman.2020.02.015</a>.","short":"A. Payne, L. Steinhoff, P. Frow, A. Eggert, Industrial Marketing Management 87 (2020) 244–255."},"publication":"Industrial Marketing Management","language":[{"iso":"eng"}],"_id":"45727","page":"244-255","volume":87,"doi":"https://doi.org/10.1016/j.indmarman.2020.02.015","user_id":"68445","author":[{"first_name":"A.","last_name":"Payne","full_name":"Payne, A."},{"id":"4336","full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena"},{"first_name":"P.","last_name":"Frow","full_name":"Frow, P."},{"last_name":"Eggert","first_name":"A.","full_name":"Eggert, A."}],"year":"2020","title":"Toward a Comprehensive Framework of Value Proposition Development: From Strategy to Implementation","status":"public","intvolume":"        87","date_updated":"2024-01-15T16:06:04Z","publication_status":"published"},{"date_created":"2023-06-22T16:40:53Z","department":[{"_id":"733"}],"type":"journal_article","citation":{"ama":"Eggert A, Frow P, Payne A, Steinhoff L. Understanding and Managing Customer Value Propositions: Introduction to the Special Issue. <i>Industrial Marketing Management</i>. 2020;87:242-243. doi:<a href=\"http://dx.doi.org/10.1016/j.indmarman.2020.01.007\">http://dx.doi.org/10.1016/j.indmarman.2020.01.007</a>","bibtex":"@article{Eggert_Frow_Payne_Steinhoff_2020, title={Understanding and Managing Customer Value Propositions: Introduction to the Special Issue}, volume={87}, DOI={<a href=\"http://dx.doi.org/10.1016/j.indmarman.2020.01.007\">http://dx.doi.org/10.1016/j.indmarman.2020.01.007</a>}, journal={Industrial Marketing Management}, author={Eggert, A. and Frow, P. and Payne, A. and Steinhoff, Lena}, year={2020}, pages={242–243} }","mla":"Eggert, A., et al. “Understanding and Managing Customer Value Propositions: Introduction to the Special Issue.” <i>Industrial Marketing Management</i>, vol. 87, 2020, pp. 242–43, doi:<a href=\"http://dx.doi.org/10.1016/j.indmarman.2020.01.007\">http://dx.doi.org/10.1016/j.indmarman.2020.01.007</a>.","chicago":"Eggert, A., P. Frow, A. Payne, and Lena Steinhoff. “Understanding and Managing Customer Value Propositions: Introduction to the Special Issue.” <i>Industrial Marketing Management</i> 87 (2020): 242–43. <a href=\"http://dx.doi.org/10.1016/j.indmarman.2020.01.007\">http://dx.doi.org/10.1016/j.indmarman.2020.01.007</a>.","short":"A. Eggert, P. Frow, A. Payne, L. Steinhoff, Industrial Marketing Management 87 (2020) 242–243.","apa":"Eggert, A., Frow, P., Payne, A., &#38; Steinhoff, L. (2020). Understanding and Managing Customer Value Propositions: Introduction to the Special Issue. <i>Industrial Marketing Management</i>, <i>87</i>, 242–243. <a href=\"http://dx.doi.org/10.1016/j.indmarman.2020.01.007\">http://dx.doi.org/10.1016/j.indmarman.2020.01.007</a>","ieee":"A. Eggert, P. Frow, A. Payne, and L. Steinhoff, “Understanding and Managing Customer Value Propositions: Introduction to the Special Issue,” <i>Industrial Marketing Management</i>, vol. 87, pp. 242–243, 2020, doi: <a href=\"http://dx.doi.org/10.1016/j.indmarman.2020.01.007\">http://dx.doi.org/10.1016/j.indmarman.2020.01.007</a>."},"publication":"Industrial Marketing Management","_id":"45728","language":[{"iso":"eng"}],"page":"242-243","volume":87,"user_id":"68445","doi":"http://dx.doi.org/10.1016/j.indmarman.2020.01.007","author":[{"last_name":"Eggert","first_name":"A.","full_name":"Eggert, A."},{"first_name":"P.","last_name":"Frow","full_name":"Frow, P."},{"last_name":"Payne","first_name":"A.","full_name":"Payne, A."},{"last_name":"Steinhoff","first_name":"Lena","full_name":"Steinhoff, Lena","id":"4336"}],"year":"2020","title":"Understanding and Managing Customer Value Propositions: Introduction to the Special Issue","status":"public","intvolume":"        87","publication_status":"published","date_updated":"2024-01-15T16:07:06Z"},{"type":"conference","department":[{"_id":"733"}],"date_created":"2023-06-22T16:58:40Z","publication":"2020 AMA Winter Academic Conference Proceedings, San Diego.","citation":{"short":"T. Reimer, L. Steinhoff, M. Leyer, in: 2020 AMA Winter Academic Conference Proceedings, San Diego., 2020.","chicago":"Reimer, T., Lena Steinhoff, and M. Leyer. “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing.” In <i>2020 AMA Winter Academic Conference Proceedings, San Diego.</i>, 2020.","ieee":"T. Reimer, L. Steinhoff, and M. Leyer, “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing,” presented at the 2020 Winter AMA Conference Proceedings, San Diego, 2020.","apa":"Reimer, T., Steinhoff, L., &#38; Leyer, M. (2020). “Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing. <i>2020 AMA Winter Academic Conference Proceedings, San Diego.</i> 2020 Winter AMA Conference Proceedings, San Diego.","bibtex":"@inproceedings{Reimer_Steinhoff_Leyer_2020, title={“Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing}, booktitle={2020 AMA Winter Academic Conference Proceedings, San Diego.}, author={Reimer, T. and Steinhoff, Lena and Leyer, M.}, year={2020} }","ama":"Reimer T, Steinhoff L, Leyer M. “Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing. In: <i>2020 AMA Winter Academic Conference Proceedings, San Diego.</i> ; 2020.","mla":"Reimer, T., et al. “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing.” <i>2020 AMA Winter Academic Conference Proceedings, San Diego.</i>, 2020."},"user_id":"102525","language":[{"iso":"eng"}],"_id":"45742","date_updated":"2026-01-13T09:30:51Z","publication_status":"published","status":"public","title":"“Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing","year":"2020","conference":{"location":"San Diego","name":"2020 Winter AMA Conference Proceedings"},"author":[{"last_name":"Reimer","first_name":"T.","full_name":"Reimer, T."},{"id":"4336","full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena"},{"first_name":"M.","last_name":"Leyer","full_name":"Leyer, M."}]},{"citation":{"mla":"Palmatier, R. W., and Lena Steinhoff. <i>Relationship Marketing in the Digital Age</i>. Routledge Taylor &#38; Francis Group, 2019, doi:<a href=\"https://doi.org/10.4324/9781315143583\">https://doi.org/10.4324/9781315143583</a>.","bibtex":"@book{Palmatier_Steinhoff_2019, place={New York and Abingdon}, title={Relationship Marketing in the Digital Age}, DOI={<a href=\"https://doi.org/10.4324/9781315143583\">https://doi.org/10.4324/9781315143583</a>}, publisher={Routledge Taylor &#38; Francis Group}, author={Palmatier, R. W. and Steinhoff, Lena}, year={2019} }","ama":"Palmatier RW, Steinhoff L. <i>Relationship Marketing in the Digital Age</i>. Routledge Taylor &#38; Francis Group; 2019. doi:<a href=\"https://doi.org/10.4324/9781315143583\">https://doi.org/10.4324/9781315143583</a>","ieee":"R. W. Palmatier and L. Steinhoff, <i>Relationship Marketing in the Digital Age</i>. New York and Abingdon: Routledge Taylor &#38; Francis Group, 2019.","apa":"Palmatier, R. W., &#38; Steinhoff, L. (2019). <i>Relationship Marketing in the Digital Age</i>. Routledge Taylor &#38; Francis Group. <a href=\"https://doi.org/10.4324/9781315143583\">https://doi.org/10.4324/9781315143583</a>","short":"R.W. Palmatier, L. Steinhoff, Relationship Marketing in the Digital Age, Routledge Taylor &#38; Francis Group, New York and Abingdon, 2019.","chicago":"Palmatier, R. W., and Lena Steinhoff. <i>Relationship Marketing in the Digital Age</i>. New York and Abingdon: Routledge Taylor &#38; Francis Group, 2019. <a href=\"https://doi.org/10.4324/9781315143583\">https://doi.org/10.4324/9781315143583</a>."},"place":"New York and Abingdon","date_created":"2023-06-22T16:24:15Z","type":"book","department":[{"_id":"733"}],"title":"Relationship Marketing in the Digital Age","status":"public","year":"2019","author":[{"full_name":"Palmatier, R. W.","first_name":"R. W.","last_name":"Palmatier"},{"first_name":"Lena","last_name":"Steinhoff","full_name":"Steinhoff, Lena","id":"4336"}],"date_updated":"2024-01-15T15:18:06Z","publication_status":"published","_id":"45718","language":[{"iso":"eng"}],"publisher":"Routledge Taylor & Francis Group","doi":"https://doi.org/10.4324/9781315143583","user_id":"68445"},{"volume":47,"user_id":"68445","doi":"https://doi.org/10.1007/s11747-018-0621-6","language":[{"iso":"eng"}],"_id":"45730","page":"369-393","intvolume":"        47","publication_status":"published","date_updated":"2024-01-15T16:08:25Z","author":[{"full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena","id":"4336"},{"full_name":"Arli, D.","first_name":"D.","last_name":"Arli"},{"last_name":"Weaven","first_name":"S.","full_name":"Weaven, S."},{"full_name":"Kozlenkova, I. V.","last_name":"Kozlenkova","first_name":"I. V."}],"status":"public","year":"2019","title":"Online Relationship Marketing","department":[{"_id":"733"}],"type":"journal_article","date_created":"2023-06-22T16:43:32Z","citation":{"bibtex":"@article{Steinhoff_Arli_Weaven_Kozlenkova_2019, title={Online Relationship Marketing}, volume={47}, DOI={<a href=\"https://doi.org/10.1007/s11747-018-0621-6\">https://doi.org/10.1007/s11747-018-0621-6</a>}, number={3}, journal={Journal of the Academy of Marketing Science}, author={Steinhoff, Lena and Arli, D. and Weaven, S. and Kozlenkova, I. V.}, year={2019}, pages={369–393} }","ama":"Steinhoff L, Arli D, Weaven S, Kozlenkova IV. Online Relationship Marketing. <i>Journal of the Academy of Marketing Science</i>. 2019;47(3):369-393. doi:<a href=\"https://doi.org/10.1007/s11747-018-0621-6\">https://doi.org/10.1007/s11747-018-0621-6</a>","mla":"Steinhoff, Lena, et al. “Online Relationship Marketing.” <i>Journal of the Academy of Marketing Science</i>, vol. 47, no. 3, 2019, pp. 369–93, doi:<a href=\"https://doi.org/10.1007/s11747-018-0621-6\">https://doi.org/10.1007/s11747-018-0621-6</a>.","short":"L. Steinhoff, D. Arli, S. Weaven, I.V. Kozlenkova, Journal of the Academy of Marketing Science 47 (2019) 369–393.","chicago":"Steinhoff, Lena, D. Arli, S. Weaven, and I. V. Kozlenkova. “Online Relationship Marketing.” <i>Journal of the Academy of Marketing Science</i> 47, no. 3 (2019): 369–93. <a href=\"https://doi.org/10.1007/s11747-018-0621-6\">https://doi.org/10.1007/s11747-018-0621-6</a>.","ieee":"L. Steinhoff, D. Arli, S. Weaven, and I. V. Kozlenkova, “Online Relationship Marketing,” <i>Journal of the Academy of Marketing Science</i>, vol. 47, no. 3, pp. 369–393, 2019, doi: <a href=\"https://doi.org/10.1007/s11747-018-0621-6\">https://doi.org/10.1007/s11747-018-0621-6</a>.","apa":"Steinhoff, L., Arli, D., Weaven, S., &#38; Kozlenkova, I. V. (2019). Online Relationship Marketing. <i>Journal of the Academy of Marketing Science</i>, <i>47</i>(3), 369–393. <a href=\"https://doi.org/10.1007/s11747-018-0621-6\">https://doi.org/10.1007/s11747-018-0621-6</a>"},"issue":"3","publication":"Journal of the Academy of Marketing Science"},{"author":[{"id":"4336","last_name":"Steinhoff","first_name":"Lena","full_name":"Steinhoff, Lena"},{"full_name":"Zondag, M.","first_name":"M.","last_name":"Zondag"}],"conference":{"name":"Proceedings of the 48th European Marketing Academy (EMAC) Conference","location":"Hamburg"},"year":"2019","title":"Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey","status":"public","publication_status":"published","date_updated":"2024-01-15T16:30:42Z","language":[{"iso":"eng"}],"_id":"45743","user_id":"68445","citation":{"mla":"Steinhoff, Lena, and M. Zondag. “Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey.” <i>Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg</i>, 2019.","ama":"Steinhoff L, Zondag M. Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey. In: <i>Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg</i>. ; 2019.","bibtex":"@inproceedings{Steinhoff_Zondag_2019, title={Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey}, booktitle={Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg}, author={Steinhoff, Lena and Zondag, M.}, year={2019} }","apa":"Steinhoff, L., &#38; Zondag, M. (2019). Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey. <i>Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg</i>. Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg.","ieee":"L. Steinhoff and M. Zondag, “Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey,” presented at the Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg, 2019.","chicago":"Steinhoff, Lena, and M. Zondag. “Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey.” In <i>Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg</i>, 2019.","short":"L. Steinhoff, M. Zondag, in: Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg, 2019."},"publication":"Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg","date_created":"2023-06-22T16:59:26Z","department":[{"_id":"733"}],"type":"conference"},{"publication":"Journal of Marketing","issue":"5","citation":{"short":"A. Eggert, L. Steinhoff, C. Witte, Journal of Marketing 83 (2019) 115–132.","chicago":"Eggert, Andreas, Lena Steinhoff, and Carina Witte. “Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships.” <i>Journal of Marketing</i> 83, no. 5 (2019): 115–32. <a href=\"https://doi.org/10.1177/0022242919860802\">https://doi.org/10.1177/0022242919860802</a>.","ieee":"A. Eggert, L. Steinhoff, and C. Witte, “Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships,” <i>Journal of Marketing</i>, vol. 83, no. 5, pp. 115–132, 2019, doi: <a href=\"https://doi.org/10.1177/0022242919860802\">10.1177/0022242919860802</a>.","apa":"Eggert, A., Steinhoff, L., &#38; Witte, C. (2019). Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships. <i>Journal of Marketing</i>, <i>83</i>(5), 115–132. <a href=\"https://doi.org/10.1177/0022242919860802\">https://doi.org/10.1177/0022242919860802</a>","bibtex":"@article{Eggert_Steinhoff_Witte_2019, title={Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships}, volume={83}, DOI={<a href=\"https://doi.org/10.1177/0022242919860802\">10.1177/0022242919860802</a>}, number={5}, journal={Journal of Marketing}, author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2019}, pages={115–132} }","ama":"Eggert A, Steinhoff L, Witte C. Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships. <i>Journal of Marketing</i>. 2019;83(5):115-132. doi:<a href=\"https://doi.org/10.1177/0022242919860802\">10.1177/0022242919860802</a>","mla":"Eggert, Andreas, et al. “Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships.” <i>Journal of Marketing</i>, vol. 83, no. 5, 2019, pp. 115–32, doi:<a href=\"https://doi.org/10.1177/0022242919860802\">10.1177/0022242919860802</a>."},"date_created":"2023-06-22T16:41:50Z","type":"journal_article","department":[{"_id":"733"}],"title":"Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships","year":"2019","status":"public","author":[{"full_name":"Eggert, Andreas","last_name":"Eggert","first_name":"Andreas"},{"id":"4336","full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff"},{"id":"23755","first_name":"Carina","last_name":"Witte","full_name":"Witte, Carina"}],"date_updated":"2024-11-08T10:44:16Z","publication_status":"published","intvolume":"        83","page":"115-132","_id":"45729","language":[{"iso":"eng"}],"doi":"10.1177/0022242919860802","user_id":"4336","volume":83},{"page":"22-35","language":[{"iso":"eng"}],"_id":"45731","user_id":"4336","doi":"http://dx.doi.org/10.15358/2511-8676-2018-2-22","volume":2,"status":"public","year":"2018","title":"Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement","author":[{"full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff","id":"4336"},{"id":"23755","full_name":"Witte, Carina","first_name":"Carina","last_name":"Witte"},{"first_name":"Andreas","last_name":"Eggert","full_name":"Eggert, Andreas"}],"publication_status":"published","date_updated":"2024-11-08T10:44:06Z","intvolume":"         2","date_created":"2023-06-22T16:44:21Z","type":"journal_article","department":[{"_id":"733"}],"issue":"2","publication":"Journal of Service Management Research","citation":{"ieee":"L. Steinhoff, C. Witte, and A. Eggert, “Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement,” <i>Journal of Service Management Research</i>, vol. 2, no. 2, pp. 22–35, 2018, doi: <a href=\"http://dx.doi.org/10.15358/2511-8676-2018-2-22\">http://dx.doi.org/10.15358/2511-8676-2018-2-22</a>.","apa":"Steinhoff, L., Witte, C., &#38; Eggert, A. (2018). Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement. <i>Journal of Service Management Research</i>, <i>2</i>(2), 22–35. <a href=\"http://dx.doi.org/10.15358/2511-8676-2018-2-22\">http://dx.doi.org/10.15358/2511-8676-2018-2-22</a>","chicago":"Steinhoff, Lena, Carina Witte, and Andreas Eggert. “Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement.” <i>Journal of Service Management Research</i> 2, no. 2 (2018): 22–35. <a href=\"http://dx.doi.org/10.15358/2511-8676-2018-2-22\">http://dx.doi.org/10.15358/2511-8676-2018-2-22</a>.","short":"L. Steinhoff, C. Witte, A. Eggert, Journal of Service Management Research 2 (2018) 22–35.","mla":"Steinhoff, Lena, et al. “Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement.” <i>Journal of Service Management Research</i>, vol. 2, no. 2, 2018, pp. 22–35, doi:<a href=\"http://dx.doi.org/10.15358/2511-8676-2018-2-22\">http://dx.doi.org/10.15358/2511-8676-2018-2-22</a>.","bibtex":"@article{Steinhoff_Witte_Eggert_2018, title={Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement}, volume={2}, DOI={<a href=\"http://dx.doi.org/10.15358/2511-8676-2018-2-22\">http://dx.doi.org/10.15358/2511-8676-2018-2-22</a>}, number={2}, journal={Journal of Service Management Research}, author={Steinhoff, Lena and Witte, Carina and Eggert, Andreas}, year={2018}, pages={22–35} }","ama":"Steinhoff L, Witte C, Eggert A. Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement. <i>Journal of Service Management Research</i>. 2018;2(2):22-35. doi:<a href=\"http://dx.doi.org/10.15358/2511-8676-2018-2-22\">http://dx.doi.org/10.15358/2511-8676-2018-2-22</a>"}},{"citation":{"mla":"Steinhoff, Lena, and M. Zondag. “Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey.” <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>, 2018.","bibtex":"@inproceedings{Steinhoff_Zondag_2018, title={Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey}, booktitle={2018 AMA Winter Academic Conference Proceedings, New Orleans}, author={Steinhoff, Lena and Zondag, M.}, year={2018} }","ama":"Steinhoff L, Zondag M. Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey. In: <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>. ; 2018.","ieee":"L. Steinhoff and M. Zondag, “Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey,” presented at the 2018 Winter AMA Conference Proceedings, New Orleans, 2018.","apa":"Steinhoff, L., &#38; Zondag, M. (2018). Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey. <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>. 2018 Winter AMA Conference Proceedings, New Orleans.","short":"L. Steinhoff, M. Zondag, in: 2018 AMA Winter Academic Conference Proceedings, New Orleans, 2018.","chicago":"Steinhoff, Lena, and M. Zondag. “Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey.” In <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>, 2018."},"publication":"2018 AMA Winter Academic Conference Proceedings, New Orleans","department":[{"_id":"733"}],"type":"conference","date_created":"2023-06-22T17:01:07Z","date_updated":"2026-01-13T09:29:00Z","publication_status":"published","conference":{"location":"New Orleans","name":"2018 Winter AMA Conference Proceedings"},"author":[{"id":"4336","full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff"},{"first_name":"M.","last_name":"Zondag","full_name":"Zondag, M."}],"year":"2018","status":"public","title":"Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey","user_id":"102525","language":[{"iso":"eng"}],"_id":"45745"},{"_id":"45744","language":[{"iso":"eng"}],"user_id":"102525","status":"public","year":"2018","title":"Are Gift Purchases an Effective Driver of Customer Loyalty?","conference":{"location":"New Orleans","name":"2018 Winter AMA Conference Proceedings"},"author":[{"full_name":"Eggert, Andreas","first_name":"Andreas","last_name":"Eggert"},{"id":"4336","full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena"},{"id":"23755","full_name":"Witte, Carina","last_name":"Witte","first_name":"Carina"}],"date_updated":"2026-01-13T09:29:33Z","publication_status":"published","date_created":"2023-06-22T17:00:18Z","type":"conference","department":[{"_id":"733"}],"publication":"2018 AMA Winter Academic Conference Proceedings, New Orleans","citation":{"bibtex":"@inproceedings{Eggert_Steinhoff_Witte_2018, title={Are Gift Purchases an Effective Driver of Customer Loyalty?}, booktitle={2018 AMA Winter Academic Conference Proceedings, New Orleans}, author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2018} }","ama":"Eggert A, Steinhoff L, Witte C. Are Gift Purchases an Effective Driver of Customer Loyalty? In: <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>. ; 2018.","mla":"Eggert, Andreas, et al. “Are Gift Purchases an Effective Driver of Customer Loyalty?” <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>, 2018.","short":"A. Eggert, L. Steinhoff, C. Witte, in: 2018 AMA Winter Academic Conference Proceedings, New Orleans, 2018.","chicago":"Eggert, Andreas, Lena Steinhoff, and Carina Witte. “Are Gift Purchases an Effective Driver of Customer Loyalty?” In <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>, 2018.","ieee":"A. Eggert, L. Steinhoff, and C. Witte, “Are Gift Purchases an Effective Driver of Customer Loyalty?,” presented at the 2018 Winter AMA Conference Proceedings, New Orleans, 2018.","apa":"Eggert, A., Steinhoff, L., &#38; Witte, C. (2018). Are Gift Purchases an Effective Driver of Customer Loyalty? <i>2018 AMA Winter Academic Conference Proceedings, New Orleans</i>. 2018 Winter AMA Conference Proceedings, New Orleans."}},{"conference":{"location":"Orlando","name":"2017 Winter AMA Conference Proceedings"},"author":[{"full_name":"Eggert, Andreas","first_name":"Andreas","last_name":"Eggert"},{"id":"4336","last_name":"Steinhoff","first_name":"Lena","full_name":"Steinhoff, Lena"},{"id":"23755","full_name":"Witte, Carina","last_name":"Witte","first_name":"Carina"}],"status":"public","title":"The Loyalty Effect of Gift Purchases","year":"2017","date_updated":"2024-11-08T10:43:34Z","publication_status":"published","_id":"45746","language":[{"iso":"eng"}],"user_id":"4336","citation":{"mla":"Eggert, Andreas, et al. “The Loyalty Effect of Gift Purchases.” <i>2017 Winter AMA Conference Proceedings, Orlando</i>, 2017.","ama":"Eggert A, Steinhoff L, Witte C. The Loyalty Effect of Gift Purchases. In: <i>2017 Winter AMA Conference Proceedings, Orlando</i>. ; 2017.","bibtex":"@inproceedings{Eggert_Steinhoff_Witte_2017, title={The Loyalty Effect of Gift Purchases}, booktitle={2017 Winter AMA Conference Proceedings, Orlando}, author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2017} }","apa":"Eggert, A., Steinhoff, L., &#38; Witte, C. (2017). The Loyalty Effect of Gift Purchases. <i>2017 Winter AMA Conference Proceedings, Orlando</i>. 2017 Winter AMA Conference Proceedings, Orlando.","ieee":"A. Eggert, L. Steinhoff, and C. Witte, “The Loyalty Effect of Gift Purchases,” presented at the 2017 Winter AMA Conference Proceedings, Orlando, 2017.","chicago":"Eggert, Andreas, Lena Steinhoff, and Carina Witte. “The Loyalty Effect of Gift Purchases.” In <i>2017 Winter AMA Conference Proceedings, Orlando</i>, 2017.","short":"A. Eggert, L. Steinhoff, C. Witte, in: 2017 Winter AMA Conference Proceedings, Orlando, 2017."},"publication":"2017 Winter AMA Conference Proceedings, Orlando","date_created":"2023-06-22T17:01:57Z","department":[{"_id":"733"}],"type":"conference"},{"page":"88-107","_id":"45732","language":[{"iso":"eng"}],"doi":"10.1007/s11747-014-0405-6","user_id":"68445","volume":44,"title":"Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects","status":"public","year":"2016","author":[{"full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff","id":"4336"},{"last_name":"Palmatier","first_name":"R. W.","full_name":"Palmatier, R. W."}],"date_updated":"2024-01-15T16:10:35Z","publication_status":"published","intvolume":"        44","date_created":"2023-06-22T16:45:16Z","type":"journal_article","department":[{"_id":"733"}],"issue":"1","publication":"Journal of the Academy of Marketing Science","citation":{"mla":"Steinhoff, Lena, and R. W. Palmatier. “Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects.” <i>Journal of the Academy of Marketing Science</i>, vol. 44, no. 1, 2016, pp. 88–107, doi:<a href=\"https://doi.org/10.1007/s11747-014-0405-6\">10.1007/s11747-014-0405-6</a>.","ama":"Steinhoff L, Palmatier RW. Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects. <i>Journal of the Academy of Marketing Science</i>. 2016;44(1):88-107. doi:<a href=\"https://doi.org/10.1007/s11747-014-0405-6\">10.1007/s11747-014-0405-6</a>","bibtex":"@article{Steinhoff_Palmatier_2016, title={Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects}, volume={44}, DOI={<a href=\"https://doi.org/10.1007/s11747-014-0405-6\">10.1007/s11747-014-0405-6</a>}, number={1}, journal={Journal of the Academy of Marketing Science}, author={Steinhoff, Lena and Palmatier, R. W.}, year={2016}, pages={88–107} }","apa":"Steinhoff, L., &#38; Palmatier, R. W. (2016). Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects. <i>Journal of the Academy of Marketing Science</i>, <i>44</i>(1), 88–107. <a href=\"https://doi.org/10.1007/s11747-014-0405-6\">https://doi.org/10.1007/s11747-014-0405-6</a>","ieee":"L. Steinhoff and R. W. Palmatier, “Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects,” <i>Journal of the Academy of Marketing Science</i>, vol. 44, no. 1, pp. 88–107, 2016, doi: <a href=\"https://doi.org/10.1007/s11747-014-0405-6\">10.1007/s11747-014-0405-6</a>.","short":"L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 44 (2016) 88–107.","chicago":"Steinhoff, Lena, and R. W. Palmatier. “Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects.” <i>Journal of the Academy of Marketing Science</i> 44, no. 1 (2016): 88–107. <a href=\"https://doi.org/10.1007/s11747-014-0405-6\">https://doi.org/10.1007/s11747-014-0405-6</a>."}},{"user_id":"68445","page":"16-121","_id":"45754","language":[{"iso":"eng"}],"publication_status":"published","date_updated":"2024-01-29T12:33:47Z","title":"Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series","status":"public","year":"2016","author":[{"id":"4336","full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena"},{"last_name":"Fang","first_name":"E.","full_name":"Fang, E."},{"last_name":"Palmatier","first_name":"R. W.","full_name":"Palmatier, R. W."},{"full_name":"Wang, K.","first_name":"K.","last_name":"Wang"}],"type":"working_paper","department":[{"_id":"733"}],"date_created":"2023-06-22T17:09:33Z","related_material":{"link":[{"url":"https://www.msi.org/articles/resources/dynamic-effects-of-loyalty-rewards-for-contractual-customers/","relation":"confirmation"}]},"citation":{"ama":"Steinhoff L, Fang E, Palmatier RW, Wang K. <i>Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series</i>.; 2016:16-121.","bibtex":"@book{Steinhoff_Fang_Palmatier_Wang_2016, title={Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series}, author={Steinhoff, Lena and Fang, E. and Palmatier, R. W. and Wang, K.}, year={2016}, pages={16–121} }","mla":"Steinhoff, Lena, et al. <i>Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series</i>. 2016, pp. 16–121.","chicago":"Steinhoff, Lena, E. Fang, R. W. Palmatier, and K. Wang. <i>Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series</i>, 2016.","short":"L. Steinhoff, E. Fang, R.W. Palmatier, K. Wang, Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series, 2016.","apa":"Steinhoff, L., Fang, E., Palmatier, R. W., &#38; Wang, K. (2016). <i>Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series</i> (pp. 16–121).","ieee":"L. Steinhoff, E. Fang, R. W. Palmatier, and K. Wang, <i>Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series</i>. 2016, pp. 16–121."}},{"user_id":"4336","language":[{"iso":"eng"}],"_id":"45747","publication_status":"published","date_updated":"2024-11-08T10:43:44Z","author":[{"id":"23755","full_name":"Witte, Carina","first_name":"Carina","last_name":"Witte"},{"id":"4336","full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena"},{"last_name":"Eggert","first_name":"Andreas","full_name":"Eggert, Andreas"}],"conference":{"location":"Oslo","name":"Proceedings of the 45th European Marketing Academy (EMAC) Conference"},"year":"2016","status":"public","title":"The Power of Gift Purchases in Strengthening Customer-Company Relationships","department":[{"_id":"733"}],"type":"conference","date_created":"2023-06-22T17:02:46Z","citation":{"bibtex":"@inproceedings{Witte_Steinhoff_Eggert_2016, title={The Power of Gift Purchases in Strengthening Customer-Company Relationships}, booktitle={Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo}, author={Witte, Carina and Steinhoff, Lena and Eggert, Andreas}, year={2016} }","ama":"Witte C, Steinhoff L, Eggert A. The Power of Gift Purchases in Strengthening Customer-Company Relationships. In: <i>Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo</i>. ; 2016.","mla":"Witte, Carina, et al. “The Power of Gift Purchases in Strengthening Customer-Company Relationships.” <i>Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo</i>, 2016.","chicago":"Witte, Carina, Lena Steinhoff, and Andreas Eggert. “The Power of Gift Purchases in Strengthening Customer-Company Relationships.” In <i>Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo</i>, 2016.","short":"C. Witte, L. Steinhoff, A. Eggert, in: Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo, 2016.","ieee":"C. Witte, L. Steinhoff, and A. Eggert, “The Power of Gift Purchases in Strengthening Customer-Company Relationships,” presented at the Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo, 2016.","apa":"Witte, C., Steinhoff, L., &#38; Eggert, A. (2016). The Power of Gift Purchases in Strengthening Customer-Company Relationships. <i>Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo</i>. Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo."},"publication":"Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo"},{"citation":{"apa":"Eggert, A., Steinhoff, L., &#38; Garnefeld, I. (2015). Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs. <i>Journal of Service Research</i>, <i>18</i>(2), 210–228. <a href=\"https://doi.org/10.1177/1094670514566797\">https://doi.org/10.1177/1094670514566797</a>","ieee":"A. Eggert, L. Steinhoff, and I. Garnefeld, “Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs,” <i>Journal of Service Research</i>, vol. 18, no. 2, pp. 210–228, 2015, doi: <a href=\"https://doi.org/10.1177/1094670514566797\">10.1177/1094670514566797</a>.","short":"A. Eggert, L. Steinhoff, I. Garnefeld, Journal of Service Research 18 (2015) 210–228.","chicago":"Eggert, A., Lena Steinhoff, and I. Garnefeld. “Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs.” <i>Journal of Service Research</i> 18, no. 2 (2015): 210–28. <a href=\"https://doi.org/10.1177/1094670514566797\">https://doi.org/10.1177/1094670514566797</a>.","mla":"Eggert, A., et al. “Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs.” <i>Journal of Service Research</i>, vol. 18, no. 2, 2015, pp. 210–28, doi:<a href=\"https://doi.org/10.1177/1094670514566797\">10.1177/1094670514566797</a>.","ama":"Eggert A, Steinhoff L, Garnefeld I. Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs. <i>Journal of Service Research</i>. 2015;18(2):210-228. doi:<a href=\"https://doi.org/10.1177/1094670514566797\">10.1177/1094670514566797</a>","bibtex":"@article{Eggert_Steinhoff_Garnefeld_2015, title={Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs}, volume={18}, DOI={<a href=\"https://doi.org/10.1177/1094670514566797\">10.1177/1094670514566797</a>}, number={2}, journal={Journal of Service Research}, author={Eggert, A. and Steinhoff, Lena and Garnefeld, I.}, year={2015}, pages={210–228} }"},"issue":"2","publication":"Journal of Service Research","department":[{"_id":"733"}],"type":"journal_article","date_created":"2023-06-22T16:46:15Z","intvolume":"        18","publication_status":"published","date_updated":"2024-01-15T15:19:59Z","author":[{"full_name":"Eggert, A.","last_name":"Eggert","first_name":"A."},{"first_name":"Lena","last_name":"Steinhoff","full_name":"Steinhoff, Lena","id":"4336"},{"full_name":"Garnefeld, I.","last_name":"Garnefeld","first_name":"I."}],"status":"public","title":"Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs","year":"2015","volume":18,"user_id":"68445","doi":"10.1177/1094670514566797","_id":"45733","language":[{"iso":"eng"}],"page":"210-228"},{"status":"public","year":"2015","title":"You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty","author":[{"last_name":"Eggert","first_name":"Andreas","full_name":"Eggert, Andreas"},{"full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena","id":"4336"},{"full_name":"Witte, Carina","first_name":"Carina","last_name":"Witte","id":"23755"}],"conference":{"name":"2015 AMA Summer Marketing Educators’ Conference Proceedings","location":"Chicago"},"publication_status":"published","date_updated":"2024-11-08T10:43:52Z","_id":"45748","language":[{"iso":"eng"}],"user_id":"4336","publication":"2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago","citation":{"apa":"Eggert, A., Steinhoff, L., &#38; Witte, C. (2015). You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty. <i>2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>. 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago.","ieee":"A. Eggert, L. Steinhoff, and C. Witte, “You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty,” presented at the 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2015.","chicago":"Eggert, Andreas, Lena Steinhoff, and Carina Witte. “You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” In <i>2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>, 2015.","short":"A. Eggert, L. Steinhoff, C. Witte, in: 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2015.","mla":"Eggert, Andreas, et al. “You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” <i>2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>, 2015.","ama":"Eggert A, Steinhoff L, Witte C. You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty. In: <i>2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>. ; 2015.","bibtex":"@inproceedings{Eggert_Steinhoff_Witte_2015, title={You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty}, booktitle={2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago}, author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2015} }"},"date_created":"2023-06-22T17:03:37Z","type":"conference","department":[{"_id":"733"}]},{"title":"Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse","status":"public","year":"2014","author":[{"full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena","id":"4336"}],"date_updated":"2024-01-15T15:06:13Z","publication_status":"published","_id":"45719","publisher":"Springer Gabler","language":[{"iso":"ger"}],"doi":"10.1007/978-3-658-06357-3","user_id":"68445","citation":{"ieee":"L. Steinhoff, <i>Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse</i>. Wiesbaden: Springer Gabler, 2014.","apa":"Steinhoff, L. (2014). <i>Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse</i>. Springer Gabler. <a href=\"https://doi.org/10.1007/978-3-658-06357-3\">https://doi.org/10.1007/978-3-658-06357-3</a>","short":"L. Steinhoff, Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse, Springer Gabler, Wiesbaden, 2014.","chicago":"Steinhoff, Lena. <i>Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse</i>. Wiesbaden: Springer Gabler, 2014. <a href=\"https://doi.org/10.1007/978-3-658-06357-3\">https://doi.org/10.1007/978-3-658-06357-3</a>.","mla":"Steinhoff, Lena. <i>Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse</i>. Springer Gabler, 2014, doi:<a href=\"https://doi.org/10.1007/978-3-658-06357-3\">10.1007/978-3-658-06357-3</a>.","bibtex":"@book{Steinhoff_2014, place={Wiesbaden}, title={Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse}, DOI={<a href=\"https://doi.org/10.1007/978-3-658-06357-3\">10.1007/978-3-658-06357-3</a>}, publisher={Springer Gabler}, author={Steinhoff, Lena}, year={2014} }","ama":"Steinhoff L. <i>Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse</i>. Springer Gabler; 2014. doi:<a href=\"https://doi.org/10.1007/978-3-658-06357-3\">10.1007/978-3-658-06357-3</a>"},"place":"Wiesbaden","date_created":"2023-06-22T16:25:48Z","type":"book","department":[{"_id":"733"}]},{"page":"31-36","_id":"45735","publisher":"KIT Scientific Publishing","language":[{"iso":"eng"}],"user_id":"68445","doi":"10.5445/KSP/1000038784/04","editor":[{"last_name":"Geyer-Schulz","first_name":"A.","full_name":"Geyer-Schulz, A."},{"first_name":"L.","last_name":"Meyer-Waarden","full_name":"Meyer-Waarden, L."}],"title":"How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?","year":"2014","status":"public","author":[{"first_name":"A.","last_name":"Eggert","full_name":"Eggert, A."},{"full_name":"Garnefeld, I.","first_name":"I.","last_name":"Garnefeld"},{"id":"4336","full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff"}],"publication_status":"published","date_updated":"2024-01-15T16:14:44Z","date_created":"2023-06-22T16:50:09Z","place":"Karlsruhe","type":"book_chapter","department":[{"_id":"733"}],"publication":"Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1)","citation":{"apa":"Eggert, A., Garnefeld, I., &#38; Steinhoff, L. (2014). How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs? In A. Geyer-Schulz &#38; L. Meyer-Waarden (Eds.), <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i> (pp. 31–36). KIT Scientific Publishing. <a href=\"https://doi.org/10.5445/KSP/1000038784/04\">https://doi.org/10.5445/KSP/1000038784/04</a>","ieee":"A. Eggert, I. Garnefeld, and L. Steinhoff, “How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?,” in <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>, A. Geyer-Schulz and L. Meyer-Waarden, Eds. Karlsruhe: KIT Scientific Publishing, 2014, pp. 31–36.","chicago":"Eggert, A., I. Garnefeld, and Lena Steinhoff. “How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?” In <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>, edited by A. Geyer-Schulz and L. Meyer-Waarden, 31–36. Karlsruhe: KIT Scientific Publishing, 2014. <a href=\"https://doi.org/10.5445/KSP/1000038784/04\">https://doi.org/10.5445/KSP/1000038784/04</a>.","short":"A. Eggert, I. Garnefeld, L. Steinhoff, in: A. Geyer-Schulz, L. Meyer-Waarden (Eds.), Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1), KIT Scientific Publishing, Karlsruhe, 2014, pp. 31–36.","mla":"Eggert, A., et al. “How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?” <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>, edited by A. Geyer-Schulz and L. Meyer-Waarden, KIT Scientific Publishing, 2014, pp. 31–36, doi:<a href=\"https://doi.org/10.5445/KSP/1000038784/04\">10.5445/KSP/1000038784/04</a>.","ama":"Eggert A, Garnefeld I, Steinhoff L. How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs? In: Geyer-Schulz A, Meyer-Waarden L, eds. <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>. KIT Scientific Publishing; 2014:31-36. doi:<a href=\"https://doi.org/10.5445/KSP/1000038784/04\">10.5445/KSP/1000038784/04</a>","bibtex":"@inbook{Eggert_Garnefeld_Steinhoff_2014, place={Karlsruhe}, title={How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?}, DOI={<a href=\"https://doi.org/10.5445/KSP/1000038784/04\">10.5445/KSP/1000038784/04</a>}, booktitle={Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)}, publisher={KIT Scientific Publishing}, author={Eggert, A. and Garnefeld, I. and Steinhoff, Lena}, editor={Geyer-Schulz, A. and Meyer-Waarden, L.}, year={2014}, pages={31–36} }"}},{"date_updated":"2024-01-15T16:23:35Z","publication_status":"published","year":"2014","status":"public","title":"Three Perspectives for Making Loyalty Programs More Effective","author":[{"id":"4336","first_name":"Lena","last_name":"Steinhoff","full_name":"Steinhoff, Lena"},{"first_name":"R. W.","last_name":"Palmatier","full_name":"Palmatier, R. W."}],"doi":"10.5445/KSP/1000038784/16","user_id":"68445","editor":[{"last_name":"Geyer-Schulz","first_name":"A.","full_name":"Geyer-Schulz, A."},{"last_name":"Meyer-Waarden","first_name":"L.","full_name":"Meyer-Waarden, L."}],"page":"147-152","language":[{"iso":"eng"}],"_id":"45736","publisher":"KIT Scientific Publishing","publication":"Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1)","citation":{"mla":"Steinhoff, Lena, and R. W. Palmatier. “Three Perspectives for Making Loyalty Programs More Effective.” <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>, edited by A. Geyer-Schulz and L. Meyer-Waarden, KIT Scientific Publishing, 2014, pp. 147–52, doi:<a href=\"https://doi.org/10.5445/KSP/1000038784/16\">10.5445/KSP/1000038784/16</a>.","ama":"Steinhoff L, Palmatier RW. Three Perspectives for Making Loyalty Programs More Effective. In: Geyer-Schulz A, Meyer-Waarden L, eds. <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>. KIT Scientific Publishing; 2014:147-152. doi:<a href=\"https://doi.org/10.5445/KSP/1000038784/16\">10.5445/KSP/1000038784/16</a>","bibtex":"@inbook{Steinhoff_Palmatier_2014, place={Karlsruhe}, title={Three Perspectives for Making Loyalty Programs More Effective}, DOI={<a href=\"https://doi.org/10.5445/KSP/1000038784/16\">10.5445/KSP/1000038784/16</a>}, booktitle={Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)}, publisher={KIT Scientific Publishing}, author={Steinhoff, Lena and Palmatier, R. W.}, editor={Geyer-Schulz, A. and Meyer-Waarden, L.}, year={2014}, pages={147–152} }","apa":"Steinhoff, L., &#38; Palmatier, R. W. (2014). Three Perspectives for Making Loyalty Programs More Effective. In A. Geyer-Schulz &#38; L. Meyer-Waarden (Eds.), <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i> (pp. 147–152). KIT Scientific Publishing. <a href=\"https://doi.org/10.5445/KSP/1000038784/16\">https://doi.org/10.5445/KSP/1000038784/16</a>","ieee":"L. Steinhoff and R. W. Palmatier, “Three Perspectives for Making Loyalty Programs More Effective,” in <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>, A. Geyer-Schulz and L. Meyer-Waarden, Eds. Karlsruhe: KIT Scientific Publishing, 2014, pp. 147–152.","chicago":"Steinhoff, Lena, and R. W. Palmatier. “Three Perspectives for Making Loyalty Programs More Effective.” In <i>Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1)</i>, edited by A. Geyer-Schulz and L. Meyer-Waarden, 147–52. Karlsruhe: KIT Scientific Publishing, 2014. <a href=\"https://doi.org/10.5445/KSP/1000038784/16\">https://doi.org/10.5445/KSP/1000038784/16</a>.","short":"L. Steinhoff, R.W. Palmatier, in: A. Geyer-Schulz, L. Meyer-Waarden (Eds.), Customer &#38; Service Systems, Special Issue: Customer Empowerment, 1 (1), KIT Scientific Publishing, Karlsruhe, 2014, pp. 147–152."},"type":"book_chapter","department":[{"_id":"733"}],"place":"Karlsruhe","date_created":"2023-06-22T16:51:45Z"},{"publication_status":"published","date_updated":"2024-01-29T12:51:19Z","status":"public","year":"2014","title":"Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.","author":[{"full_name":"Henderson, C. M.","first_name":"C. M.","last_name":"Henderson"},{"id":"4336","full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff"},{"full_name":"Palmatier, R. W.","last_name":"Palmatier","first_name":"R. W."}],"user_id":"68445","page":"14-121","language":[{"iso":"eng"}],"_id":"45755","related_material":{"link":[{"relation":"confirmation","url":"https://www.msi.org/articles/msi-best-paper-2016/"}]},"citation":{"ieee":"C. M. Henderson, L. Steinhoff, and R. W. Palmatier, <i>Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.</i> 2014, pp. 14–121.","apa":"Henderson, C. M., Steinhoff, L., &#38; Palmatier, R. W. (2014). <i>Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.</i> (pp. 14–121).","short":"C.M. Henderson, L. Steinhoff, R.W. Palmatier, Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series., 2014.","chicago":"Henderson, C. M., Lena Steinhoff, and R. W. Palmatier. <i>Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.</i>, 2014.","mla":"Henderson, C. M., et al. <i>Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.</i> 2014, pp. 14–121.","bibtex":"@book{Henderson_Steinhoff_Palmatier_2014, title={Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.}, author={Henderson, C. M. and Steinhoff, Lena and Palmatier, R. W.}, year={2014}, pages={14–121} }","ama":"Henderson CM, Steinhoff L, Palmatier RW. <i>Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series.</i>; 2014:14-121."},"type":"working_paper","department":[{"_id":"733"}],"date_created":"2023-06-22T17:10:42Z"}]