---
_id: '4961'
author:
- first_name: Sabrina
  full_name: Helm, Sabrina
  last_name: Helm
- first_name: Andreas
  full_name: Eggert, Andreas
  last_name: Eggert
- first_name: Ina
  full_name: Garnefeld, Ina
  last_name: Garnefeld
citation:
  ama: 'Helm S, Eggert A, Garnefeld I. Modeling the Impact of Corporate Reputation
    on Customer Satisfaction and Loyalty Using Partial Least Squares. In: <i>Handbook
    of Partial Least Squares</i>. Berlin, Heidelberg: Springer Berlin Heidelberg;
    2009:515-534. doi:<a href="https://doi.org/10.1007/978-3-540-32827-8_23">10.1007/978-3-540-32827-8_23</a>'
  apa: 'Helm, S., Eggert, A., &#38; Garnefeld, I. (2009). Modeling the Impact of Corporate
    Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares. In
    <i>Handbook of Partial Least Squares</i> (pp. 515–534). Berlin, Heidelberg: Springer
    Berlin Heidelberg. <a href="https://doi.org/10.1007/978-3-540-32827-8_23">https://doi.org/10.1007/978-3-540-32827-8_23</a>'
  bibtex: '@inbook{Helm_Eggert_Garnefeld_2009, place={Berlin, Heidelberg}, title={Modeling
    the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using
    Partial Least Squares}, DOI={<a href="https://doi.org/10.1007/978-3-540-32827-8_23">10.1007/978-3-540-32827-8_23</a>},
    booktitle={Handbook of Partial Least Squares}, publisher={Springer Berlin Heidelberg},
    author={Helm, Sabrina and Eggert, Andreas and Garnefeld, Ina}, year={2009}, pages={515–534}
    }'
  chicago: 'Helm, Sabrina, Andreas Eggert, and Ina Garnefeld. “Modeling the Impact
    of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least
    Squares.” In <i>Handbook of Partial Least Squares</i>, 515–34. Berlin, Heidelberg:
    Springer Berlin Heidelberg, 2009. <a href="https://doi.org/10.1007/978-3-540-32827-8_23">https://doi.org/10.1007/978-3-540-32827-8_23</a>.'
  ieee: 'S. Helm, A. Eggert, and I. Garnefeld, “Modeling the Impact of Corporate Reputation
    on Customer Satisfaction and Loyalty Using Partial Least Squares,” in <i>Handbook
    of Partial Least Squares</i>, Berlin, Heidelberg: Springer Berlin Heidelberg,
    2009, pp. 515–534.'
  mla: Helm, Sabrina, et al. “Modeling the Impact of Corporate Reputation on Customer
    Satisfaction and Loyalty Using Partial Least Squares.” <i>Handbook of Partial
    Least Squares</i>, Springer Berlin Heidelberg, 2009, pp. 515–34, doi:<a href="https://doi.org/10.1007/978-3-540-32827-8_23">10.1007/978-3-540-32827-8_23</a>.
  short: 'S. Helm, A. Eggert, I. Garnefeld, in: Handbook of Partial Least Squares,
    Springer Berlin Heidelberg, Berlin, Heidelberg, 2009, pp. 515–534.'
date_created: 2018-10-26T11:07:31Z
date_updated: 2022-01-06T07:01:31Z
department:
- _id: '178'
- _id: '180'
doi: 10.1007/978-3-540-32827-8_23
page: 515-534
place: Berlin, Heidelberg
publication: Handbook of Partial Least Squares
publication_identifier:
  isbn:
  - '9783540328254'
  - '9783540328278'
publication_status: published
publisher: Springer Berlin Heidelberg
status: public
title: Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty
  Using Partial Least Squares
type: book_chapter
user_id: '57352'
year: '2009'
...
