[{"extern":"1","place":"Berlin, Heidelberg","title":"Vermarktung hybrider Leistungsbündel","user_id":"21671","author":[{"last_name":"Weddeling","full_name":"Weddeling, Matthias","first_name":"Matthias"},{"first_name":"Michael","full_name":"Steiner, Michael","last_name":"Steiner"},{"full_name":"Müller, Oliver","first_name":"Oliver","id":"72849","last_name":"Müller"},{"last_name":"Knackstedt","first_name":"Ralf","full_name":"Knackstedt, Ralf"},{"full_name":"Becker, Jörg","first_name":"Jörg","last_name":"Becker"},{"last_name":"Backhaus","full_name":"Backhaus, Klaus","first_name":"Klaus"},{"last_name":"Beverungen","id":"59677","first_name":"Daniel","full_name":"Beverungen, Daniel"},{"full_name":"Frohs, Margarethe","first_name":"Margarethe","last_name":"Frohs"}],"publisher":"Springer Berlin Heidelberg","department":[{"_id":"526"}],"publication_status":"published","publication_identifier":{"isbn":["9783642128295","9783642128301"]},"status":"public","date_created":"2018-10-30T14:25:58Z","date_updated":"2022-01-06T07:01:36Z","_id":"5070","doi":"10.1007/978-3-642-12830-1","year":"2010","citation":{"short":"M. Weddeling, M. Steiner, O. Müller, R. Knackstedt, J. Becker, K. Backhaus, D. Beverungen, M. Frohs, Vermarktung Hybrider Leistungsbündel, Springer Berlin Heidelberg, Berlin, Heidelberg, 2010.","ieee":"M. Weddeling et al., Vermarktung hybrider Leistungsbündel. Berlin, Heidelberg: Springer Berlin Heidelberg, 2010.","chicago":"Weddeling, Matthias, Michael Steiner, Oliver Müller, Ralf Knackstedt, Jörg Becker, Klaus Backhaus, Daniel Beverungen, and Margarethe Frohs. Vermarktung Hybrider Leistungsbündel. Berlin, Heidelberg: Springer Berlin Heidelberg, 2010. https://doi.org/10.1007/978-3-642-12830-1.","ama":"Weddeling M, Steiner M, Müller O, et al. Vermarktung Hybrider Leistungsbündel. Berlin, Heidelberg: Springer Berlin Heidelberg; 2010. doi:10.1007/978-3-642-12830-1","apa":"Weddeling, M., Steiner, M., Müller, O., Knackstedt, R., Becker, J., Backhaus, K., … Frohs, M. (2010). Vermarktung hybrider Leistungsbündel. Berlin, Heidelberg: Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-642-12830-1","bibtex":"@book{Weddeling_Steiner_Müller_Knackstedt_Becker_Backhaus_Beverungen_Frohs_2010, place={Berlin, Heidelberg}, title={Vermarktung hybrider Leistungsbündel}, DOI={10.1007/978-3-642-12830-1}, publisher={Springer Berlin Heidelberg}, author={Weddeling, Matthias and Steiner, Michael and Müller, Oliver and Knackstedt, Ralf and Becker, Jörg and Backhaus, Klaus and Beverungen, Daniel and Frohs, Margarethe}, year={2010} }","mla":"Weddeling, Matthias, et al. Vermarktung Hybrider Leistungsbündel. Springer Berlin Heidelberg, 2010, doi:10.1007/978-3-642-12830-1."},"type":"book","language":[{"iso":"eng"}]}]