---
_id: '53816'
abstract:
- lang: eng
  text: Augmented (AR) and Virtual Reality (VR) technologies have been applied very
    broadly in the recent past. While prior work emphasizes the potential of these
    technologies in various application domains, the process of visual attention in
    and across the contexts of AR/VR environments is not exhaustively explored yet.
    By now, visual attention in AR/VR environments has majorly been studied by means
    of overt attention (i.e. saccadic eye movements), self-report, and process-related
    visual attention proxies (like reaction time). In this work, we analyze covert
    visual attention based on the (psychological) Theory of Visual Attention (TVA),
    which allows us to quantify theory-based interpretable properties of the visual
    attention process. For example, the TVA allows us to measure the overall processing
    speed. We instantiate this TVA-based framework with a 30-participant explorative
    within-subjects study. The results show a decisive difference in visual attention
    between Reality (i.e. the neutral condition) and Virtual Reality and a weak difference
    between Reality and Augmented Reality. We discuss the consequences of our findings
    and provide ideas for future studies.
author:
- first_name: Kai
  full_name: Biermeier, Kai
  id: '55908'
  last_name: Biermeier
  orcid: 0000-0002-2879-2359
- first_name: Ingrid
  full_name: Scharlau, Ingrid
  id: '451'
  last_name: Scharlau
  orcid: 0000-0003-2364-9489
- first_name: Enes
  full_name: Yigitbas, Enes
  id: '8447'
  last_name: Yigitbas
  orcid: 0000-0002-5967-833X
citation:
  ama: 'Biermeier K, Scharlau I, Yigitbas E. Measuring Visual Attention Capacity Across
    xReality. In: <i>Proceedings of the 17th International Conference on PErvasive
    Technologies Related to Assistive Environments (PETRA 2024)</i>. ACM; 2024. doi:<a
    href="https://doi.org/10.1145/3652037.3652050">10.1145/3652037.3652050</a>'
  apa: Biermeier, K., Scharlau, I., &#38; Yigitbas, E. (2024). Measuring Visual Attention
    Capacity Across xReality. <i>Proceedings of the 17th International Conference
    on PErvasive Technologies Related to Assistive Environments (PETRA 2024)</i>.
    <a href="https://doi.org/10.1145/3652037.3652050">https://doi.org/10.1145/3652037.3652050</a>
  bibtex: '@inproceedings{Biermeier_Scharlau_Yigitbas_2024, title={Measuring Visual
    Attention Capacity Across xReality}, DOI={<a href="https://doi.org/10.1145/3652037.3652050">10.1145/3652037.3652050</a>},
    booktitle={Proceedings of the 17th International Conference on PErvasive Technologies
    Related to Assistive Environments (PETRA 2024)}, publisher={ACM}, author={Biermeier,
    Kai and Scharlau, Ingrid and Yigitbas, Enes}, year={2024} }'
  chicago: Biermeier, Kai, Ingrid Scharlau, and Enes Yigitbas. “Measuring Visual Attention
    Capacity Across XReality.” In <i>Proceedings of the 17th International Conference
    on PErvasive Technologies Related to Assistive Environments (PETRA 2024)</i>.
    ACM, 2024. <a href="https://doi.org/10.1145/3652037.3652050">https://doi.org/10.1145/3652037.3652050</a>.
  ieee: 'K. Biermeier, I. Scharlau, and E. Yigitbas, “Measuring Visual Attention Capacity
    Across xReality,” 2024, doi: <a href="https://doi.org/10.1145/3652037.3652050">10.1145/3652037.3652050</a>.'
  mla: Biermeier, Kai, et al. “Measuring Visual Attention Capacity Across XReality.”
    <i>Proceedings of the 17th International Conference on PErvasive Technologies
    Related to Assistive Environments (PETRA 2024)</i>, ACM, 2024, doi:<a href="https://doi.org/10.1145/3652037.3652050">10.1145/3652037.3652050</a>.
  short: 'K. Biermeier, I. Scharlau, E. Yigitbas, in: Proceedings of the 17th International
    Conference on PErvasive Technologies Related to Assistive Environments (PETRA
    2024), ACM, 2024.'
date_created: 2024-05-02T10:28:03Z
date_updated: 2024-07-08T08:32:21Z
department:
- _id: '66'
- _id: '534'
- _id: '424'
doi: 10.1145/3652037.3652050
keyword:
- Visual Attention
- TVA
- Cognitive Modelling
- Bayesian Modelling
- AR
- VR
language:
- iso: eng
main_file_link:
- open_access: '1'
  url: https://dl.acm.org/doi/pdf/10.1145/3652037.3652050
oa: '1'
publication: Proceedings of the 17th International Conference on PErvasive Technologies
  Related to Assistive Environments (PETRA 2024)
publisher: ACM
status: public
title: Measuring Visual Attention Capacity Across xReality
type: conference
user_id: '55908'
year: '2024'
...