[{"publication":"Proceedings of the 53rd Hawaii International Conference on System Sciences","keyword":["brick-and-mortar stores","business intelligence","case study","loyalty program"],"department":[{"_id":"195"},{"_id":"196"}],"author":[{"full_name":"Kucklick, Jan-Peter","first_name":"Jan-Peter","id":"77066","last_name":"Kucklick"},{"last_name":"Kamm","full_name":"Kamm, Michael Reiner","first_name":"Michael Reiner"},{"last_name":"Schneider","first_name":"Johannes","full_name":"Schneider, Johannes"},{"first_name":"Jan","full_name":"vom Brocke, Jan","last_name":"vom Brocke"}],"date_created":"2023-01-10T08:39:45Z","status":"public","abstract":[{"lang":"eng","text":"Effective customer loyalty programs are essential for every company. Small and medium sized brick-and- mortar stores, such as bakeries, butcher and flower shops, often share a common overarching loyalty program, organized by a third-party provider. Furthermore, these small shops have limited resources and often cannot afford complex BI tools. Out of these reasons we investigated how traditional brick-and- mortar stores can benefit from an expansion of service functionalities of a loyalty card provider. To answer this question, we cooperated with a cross-industry customer loyalty program in a polycentric region. The loyalty program was transformed from simple card-based solution to a mobile app for customers and a web- application for shop owners. The new solution offers additional BI services for performing data analytics and strengthening the position of brick-and-mortar stores. Participating shops can work together in order to increase sales and align marketing campaigns. Therefore, shopping data from 12 years, 55 shops, and 19,000 customers was analyzed."}],"title":"Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores","user_id":"77066","main_file_link":[{"url":"https://scholarspace.manoa.hawaii.edu/server/api/core/bitstreams/335317f1-8fb6-4561-9faa-27e6a7d29771/content"}],"year":"2020","citation":{"chicago":"Kucklick, Jan-Peter, Michael Reiner Kamm, Johannes Schneider, and Jan vom Brocke. “Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores.” In Proceedings of the 53rd Hawaii International Conference on System Sciences, 2020.","short":"J.-P. Kucklick, M.R. Kamm, J. Schneider, J. vom Brocke, in: Proceedings of the 53rd Hawaii International Conference on System Sciences, 2020.","ama":"Kucklick J-P, Kamm MR, Schneider J, vom Brocke J. Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores. In: Proceedings of the 53rd Hawaii International Conference on System Sciences. ; 2020.","apa":"Kucklick, J.-P., Kamm, M. R., Schneider, J., & vom Brocke, J. (2020). Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores. Proceedings of the 53rd Hawaii International Conference on System Sciences. 53th Annual Hawaii International Conference on System Sciences (HICSS-53).","bibtex":"@inproceedings{Kucklick_Kamm_Schneider_vom Brocke_2020, title={Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores}, booktitle={Proceedings of the 53rd Hawaii International Conference on System Sciences}, author={Kucklick, Jan-Peter and Kamm, Michael Reiner and Schneider, Johannes and vom Brocke, Jan}, year={2020} }","mla":"Kucklick, Jan-Peter, et al. “Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores.” Proceedings of the 53rd Hawaii International Conference on System Sciences, 2020.","ieee":"J.-P. Kucklick, M. R. Kamm, J. Schneider, and J. vom Brocke, “Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores,” presented at the 53th Annual Hawaii International Conference on System Sciences (HICSS-53), 2020."},"type":"conference","language":[{"iso":"eng"}],"conference":{"name":"53th Annual Hawaii International Conference on System Sciences (HICSS-53)"},"_id":"35660","date_updated":"2023-01-12T05:32:16Z"},{"volume":38,"status":"public","date_created":"2023-01-10T08:40:31Z","author":[{"full_name":"Kamm, Michael Reiner","first_name":"Michael Reiner","last_name":"Kamm"},{"id":"77066","last_name":"Kucklick","full_name":"Kucklick, Jan-Peter","first_name":"Jan-Peter"},{"first_name":"Johannes","full_name":"Schneider, Johannes","last_name":"Schneider"},{"first_name":"Jan","full_name":"vom Brocke, Jan","last_name":"vom Brocke"}],"publisher":"Informa UK Limited","keyword":["Customer loyalty","case study","brick-and-mortar stores","business intelligence","loyalty programs"],"publication":"Information Systems Management","user_id":"77066","abstract":[{"text":"While the analysis and usage of data are increasing in importance, the application of sophisticated BI solutions in small stores is limited by available technical capabilities and financial resources. This study investigates how brick-and-mortar stores can benefit from an expansion of service functionalities of a cross-industry loyalty card provider. Digitalizing the loyalty program created new opportunities, while the analysis of shopping data of 13 years, 19,000 customers, and 55 shops empowered data-based decision support.","lang":"eng"}],"year":"2020","type":"journal_article","citation":{"chicago":"Kamm, Michael Reiner, Jan-Peter Kucklick, Johannes Schneider, and Jan vom Brocke. “Data Mining for Small Shops: Empowering Brick-and-Mortar Stores through BI Functionalities of a Loyalty Program1.” Information Systems Management 38, no. 4 (2020): 270–86. https://doi.org/10.1080/10580530.2020.1855486.","apa":"Kamm, M. R., Kucklick, J.-P., Schneider, J., & vom Brocke, J. (2020). Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1. Information Systems Management, 38(4), 270–286. https://doi.org/10.1080/10580530.2020.1855486","ama":"Kamm MR, Kucklick J-P, Schneider J, vom Brocke J. Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1. Information Systems Management. 2020;38(4):270-286. doi:10.1080/10580530.2020.1855486","mla":"Kamm, Michael Reiner, et al. “Data Mining for Small Shops: Empowering Brick-and-Mortar Stores through BI Functionalities of a Loyalty Program1.” Information Systems Management, vol. 38, no. 4, Informa UK Limited, 2020, pp. 270–86, doi:10.1080/10580530.2020.1855486.","bibtex":"@article{Kamm_Kucklick_Schneider_vom Brocke_2020, title={Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1}, volume={38}, DOI={10.1080/10580530.2020.1855486}, number={4}, journal={Information Systems Management}, publisher={Informa UK Limited}, author={Kamm, Michael Reiner and Kucklick, Jan-Peter and Schneider, Johannes and vom Brocke, Jan}, year={2020}, pages={270–286} }","short":"M.R. Kamm, J.-P. Kucklick, J. Schneider, J. vom Brocke, Information Systems Management 38 (2020) 270–286.","ieee":"M. R. Kamm, J.-P. Kucklick, J. Schneider, and J. vom Brocke, “Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1,” Information Systems Management, vol. 38, no. 4, pp. 270–286, 2020, doi: 10.1080/10580530.2020.1855486."},"page":"270-286","main_file_link":[{"url":"https://www.tandfonline.com/doi/full/10.1080/10580530.2020.1855486"}],"issue":"4","_id":"35662","intvolume":" 38","publication_identifier":{"issn":["1058-0530","1934-8703"]},"publication_status":"published","department":[{"_id":"195"},{"_id":"196"}],"title":"Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1","language":[{"iso":"eng"}],"doi":"10.1080/10580530.2020.1855486","date_updated":"2023-01-12T06:46:46Z"},{"author":[{"full_name":"Debortoli, Stefan","first_name":"Stefan","last_name":"Debortoli"},{"full_name":"Müller, Oliver","first_name":"Oliver","id":"72849","last_name":"Müller"},{"last_name":"vom Brocke","full_name":"vom Brocke, Jan","first_name":"Jan"}],"keyword":["Big data","Business intelligence","Competencies","Latent semantic analysis","Text mining"],"publication":"Business and Information Systems Engineering","status":"public","date_created":"2018-10-12T08:30:31Z","publication_identifier":{"isbn":["0910-8327 (Print)$\\backslash$n0910-8327 (Linking)"],"issn":["18670202"]},"extern":"1","user_id":"72849","title":"Comparing business intelligence and big data skills: A text mining study using job advertisements","language":[{"iso":"eng"}],"year":"2014","type":"journal_article","citation":{"short":"S. Debortoli, O. Müller, J. vom Brocke, Business and Information Systems Engineering (2014) 289--300.","ieee":"S. Debortoli, O. Müller, and J. vom Brocke, “Comparing business intelligence and big data skills: A text mining study using job advertisements,” Business and Information Systems Engineering, no. 5, pp. 289--300, 2014.","apa":"Debortoli, S., Müller, O., & vom Brocke, J. (2014). Comparing business intelligence and big data skills: A text mining study using job advertisements. Business and Information Systems Engineering, (5), 289--300. https://doi.org/10.1007/s12599-014-0344-2","ama":"Debortoli S, Müller O, vom Brocke J. Comparing business intelligence and big data skills: A text mining study using job advertisements. Business and Information Systems Engineering. 2014;(5):289--300. doi:10.1007/s12599-014-0344-2","chicago":"Debortoli, Stefan, Oliver Müller, and Jan vom Brocke. “Comparing Business Intelligence and Big Data Skills: A Text Mining Study Using Job Advertisements.” Business and Information Systems Engineering, no. 5 (2014): 289--300. https://doi.org/10.1007/s12599-014-0344-2.","mla":"Debortoli, Stefan, et al. “Comparing Business Intelligence and Big Data Skills: A Text Mining Study Using Job Advertisements.” Business and Information Systems Engineering, no. 5, 2014, pp. 289--300, doi:10.1007/s12599-014-0344-2.","bibtex":"@article{Debortoli_Müller_vom Brocke_2014, title={Comparing business intelligence and big data skills: A text mining study using job advertisements}, DOI={10.1007/s12599-014-0344-2}, number={5}, journal={Business and Information Systems Engineering}, author={Debortoli, Stefan and Müller, Oliver and vom Brocke, Jan}, year={2014}, pages={289--300} }"},"page":"289--300","date_updated":"2022-01-06T07:01:18Z","_id":"4695","issue":"5","doi":"10.1007/s12599-014-0344-2"},{"author":[{"last_name":"vom Brocke","first_name":"Jan","full_name":"vom Brocke, Jan"},{"last_name":"Debortoli","full_name":"Debortoli, Stefan","first_name":"Stefan"},{"last_name":"Reuter","full_name":"Reuter, Nadine","first_name":"Nadine"},{"first_name":"Oliver","full_name":"Müller, Oliver","last_name":"Müller","id":"72849"}],"publication":"Communications of the Association for Information Systems","keyword":["Advanced business analytics","Big Data","Business intelligence","IT business value","In-memory technology","OLAP","OLTP","Realtime analytics","Sentiment analysis"],"publication_identifier":{"issn":["15293181"]},"status":"public","date_created":"2018-10-12T08:30:38Z","extern":"1","title":"How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti","user_id":"72849","citation":{"mla":"vom Brocke, Jan, et al. “How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti.” Communications of the Association for Information Systems, 2014, pp. 151--167, doi:10.17705/1CAIS.03407.","bibtex":"@article{vom Brocke_Debortoli_Reuter_Müller_2014, title={How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti}, DOI={10.17705/1CAIS.03407}, journal={Communications of the Association for Information Systems}, author={vom Brocke, Jan and Debortoli, Stefan and Reuter, Nadine and Müller, Oliver}, year={2014}, pages={151--167} }","apa":"vom Brocke, J., Debortoli, S., Reuter, N., & Müller, O. (2014). How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti. Communications of the Association for Information Systems, 151--167. https://doi.org/10.17705/1CAIS.03407","ama":"vom Brocke J, Debortoli S, Reuter N, Müller O. How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti. Communications of the Association for Information Systems. 2014:151--167. doi:10.17705/1CAIS.03407","chicago":"Brocke, Jan vom, Stefan Debortoli, Nadine Reuter, and Oliver Müller. “How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti.” Communications of the Association for Information Systems, 2014, 151--167. https://doi.org/10.17705/1CAIS.03407.","ieee":"J. vom Brocke, S. Debortoli, N. Reuter, and O. Müller, “How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti,” Communications of the Association for Information Systems, pp. 151--167, 2014.","short":"J. vom Brocke, S. Debortoli, N. Reuter, O. Müller, Communications of the Association for Information Systems (2014) 151--167."},"year":"2014","type":"journal_article","page":"151--167","language":[{"iso":"eng"}],"_id":"4696","date_updated":"2022-01-06T07:01:18Z","doi":"10.17705/1CAIS.03407"}]