[{"publication":"Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022)","citation":{"apa":"Arslan, K., &#38; Trier, M. (2022). Towards a Process Model for Social Media Marketing. <i>Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022)</i>. ACIS 2022, Melbourne, Australia.","ieee":"K. Arslan and M. Trier, “Towards a Process Model for Social Media Marketing,” presented at the ACIS 2022, Melbourne, Australia, 2022.","short":"K. Arslan, M. Trier, in: Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022), Melbourne, Australia, 2022.","chicago":"Arslan, Kader, and Matthias Trier. “Towards a Process Model for Social Media Marketing.” In <i>Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022)</i>. Melbourne, Australia, 2022.","mla":"Arslan, Kader, and Matthias Trier. “Towards a Process Model for Social Media Marketing.” <i>Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022)</i>, 2022.","ama":"Arslan K, Trier M. Towards a Process Model for Social Media Marketing. In: <i>Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022)</i>. ; 2022.","bibtex":"@inproceedings{Arslan_Trier_2022, place={Melbourne, Australia}, title={Towards a Process Model for Social Media Marketing}, booktitle={Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022)}, author={Arslan, Kader and Trier, Matthias}, year={2022} }"},"related_material":{"link":[{"url":"https://aisel.aisnet.org/acis2022/81/","relation":"research_paper"}]},"date_created":"2022-12-10T15:32:15Z","place":"Melbourne, Australia","type":"conference","keyword":["Social media","Social media marketing process","Social media strategy","Social media management","Guidelines"],"department":[{"_id":"198"}],"status":"public","year":"2022","title":"Towards a Process Model for Social Media Marketing","author":[{"first_name":"Kader","last_name":"Arslan","full_name":"Arslan, Kader","id":"20388"},{"id":"72744","full_name":"Trier, Matthias","last_name":"Trier","first_name":"Matthias"}],"conference":{"location":"Melbourne, Australia","name":"ACIS 2022"},"publication_status":"published","date_updated":"2023-12-26T11:06:43Z","_id":"34317","language":[{"iso":"eng"}],"user_id":"20388"}]