---
_id: '63652'
abstract:
- lang: eng
  text: In dynamic environments, product management plays a key role in aligning innovation,
    customer needs, and strategic decision-making. Digitalization offers significant
    opportunities to enhance this role by enabling data-driven insights for improved
    customer and product understanding—yet its successful implementation requires
    a fundamental transformation. Based on a systematic literature review, this study
    synthesizes key advantages, challenges, and design fields that shape this transformation.
    The results highlight performance benefits across business, product, process,
    and decision-making dimensions, while also uncovering barriers rooted in strategy,
    organization, people, and technology. To address these barriers, critical enablers
    and conditions for success are identified. Four overarching design fields provide
    orientation for structuring digitalization efforts and guiding organizational
    change in industrial practice. The paper provides both a conceptual foundation
    and a practical guide for companies seeking to digitalize their product management
    effectively.
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Fichtler T, Petzke LI, Grigoryan K, Koldewey C, Dumitrescu R. Enhancing Product
    Management Performance through Digitalization: Advantages, Challenges, Design
    Fields. In: <i>Proceedings of the 59th Hawaii International Conference on System
    Sciences</i>. ; 2026.'
  apa: 'Fichtler, T., Petzke, L. I., Grigoryan, K., Koldewey, C., &#38; Dumitrescu,
    R. (2026). Enhancing Product Management Performance through Digitalization: Advantages,
    Challenges, Design Fields. <i>Proceedings of the 59th Hawaii International Conference
    on System Sciences</i>.  59th Hawaii International Conference on System Sciences,
    Maui, Hawaii.'
  bibtex: '@inproceedings{Fichtler_Petzke_Grigoryan_Koldewey_Dumitrescu_2026, title={Enhancing
    Product Management Performance through Digitalization: Advantages, Challenges,
    Design Fields}, booktitle={Proceedings of the 59th Hawaii International Conference
    on System Sciences}, author={Fichtler, Timm and Petzke, Lisa Irene and Grigoryan,
    Khoren and Koldewey, Christian and Dumitrescu, Roman}, year={2026} }'
  chicago: 'Fichtler, Timm, Lisa Irene Petzke, Khoren Grigoryan, Christian Koldewey,
    and Roman Dumitrescu. “Enhancing Product Management Performance through Digitalization:
    Advantages, Challenges, Design Fields.” In <i>Proceedings of the 59th Hawaii International
    Conference on System Sciences</i>, 2026.'
  ieee: 'T. Fichtler, L. I. Petzke, K. Grigoryan, C. Koldewey, and R. Dumitrescu,
    “Enhancing Product Management Performance through Digitalization: Advantages,
    Challenges, Design Fields,” presented at the  59th Hawaii International Conference
    on System Sciences, Maui, Hawaii, 2026.'
  mla: 'Fichtler, Timm, et al. “Enhancing Product Management Performance through Digitalization:
    Advantages, Challenges, Design Fields.” <i>Proceedings of the 59th Hawaii International
    Conference on System Sciences</i>, 2026.'
  short: 'T. Fichtler, L.I. Petzke, K. Grigoryan, C. Koldewey, R. Dumitrescu, in:
    Proceedings of the 59th Hawaii International Conference on System Sciences, 2026.'
conference:
  location: Maui, Hawaii
  name: ' 59th Hawaii International Conference on System Sciences'
date_created: 2026-01-16T12:57:37Z
date_updated: 2026-01-16T12:57:44Z
department:
- _id: '563'
language:
- iso: eng
main_file_link:
- url: https://hdl.handle.net/10125/111876
publication: Proceedings of the 59th Hawaii International Conference on System Sciences
quality_controlled: '1'
status: public
title: 'Enhancing Product Management Performance through Digitalization: Advantages,
  Challenges, Design Fields'
type: conference
user_id: '66731'
year: '2026'
...
---
_id: '63650'
author:
- first_name: Jonas
  full_name: Kaufmann, Jonas
  last_name: Kaufmann
- first_name: Nick
  full_name: Schreiner, Nick
  last_name: Schreiner
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Franziska
  full_name: Sommer, Franziska
  last_name: Sommer
- first_name: Joachim
  full_name: Sedlmeier, Joachim
  last_name: Sedlmeier
- first_name: Christian
  full_name: Hocken, Christian
  last_name: Hocken
- first_name: Martin
  full_name: Rabe, Martin
  last_name: Rabe
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
citation:
  ama: 'Kaufmann J, Schreiner N, Koldewey C, et al. <i>Breaking Barriers: Implementing
    IoT-Enabled Smart Services for Competitive Advantage</i>.; 2025. doi:<a href="https://doi.org/10.13140/RG.2.2.19531.50723">10.13140/RG.2.2.19531.50723</a>'
  apa: 'Kaufmann, J., Schreiner, N., Koldewey, C., Fichtler, T., Sommer, F., Sedlmeier,
    J., Hocken, C., Rabe, M., &#38; Kühn, A. (2025). <i>Breaking Barriers: Implementing
    IoT-enabled Smart Services for Competitive Advantage</i>. <a href="https://doi.org/10.13140/RG.2.2.19531.50723">https://doi.org/10.13140/RG.2.2.19531.50723</a>'
  bibtex: '@book{Kaufmann_Schreiner_Koldewey_Fichtler_Sommer_Sedlmeier_Hocken_Rabe_Kühn_2025,
    title={Breaking Barriers: Implementing IoT-enabled Smart Services for Competitive
    Advantage}, DOI={<a href="https://doi.org/10.13140/RG.2.2.19531.50723">10.13140/RG.2.2.19531.50723</a>},
    author={Kaufmann, Jonas and Schreiner, Nick and Koldewey, Christian and Fichtler,
    Timm and Sommer, Franziska and Sedlmeier, Joachim and Hocken, Christian and Rabe,
    Martin and Kühn, Arno}, year={2025} }'
  chicago: 'Kaufmann, Jonas, Nick Schreiner, Christian Koldewey, Timm Fichtler, Franziska
    Sommer, Joachim Sedlmeier, Christian Hocken, Martin Rabe, and Arno Kühn. <i>Breaking
    Barriers: Implementing IoT-Enabled Smart Services for Competitive Advantage</i>,
    2025. <a href="https://doi.org/10.13140/RG.2.2.19531.50723">https://doi.org/10.13140/RG.2.2.19531.50723</a>.'
  ieee: 'J. Kaufmann <i>et al.</i>, <i>Breaking Barriers: Implementing IoT-enabled
    Smart Services for Competitive Advantage</i>. 2025.'
  mla: 'Kaufmann, Jonas, et al. <i>Breaking Barriers: Implementing IoT-Enabled Smart
    Services for Competitive Advantage</i>. 2025, doi:<a href="https://doi.org/10.13140/RG.2.2.19531.50723">10.13140/RG.2.2.19531.50723</a>.'
  short: 'J. Kaufmann, N. Schreiner, C. Koldewey, T. Fichtler, F. Sommer, J. Sedlmeier,
    C. Hocken, M. Rabe, A. Kühn, Breaking Barriers: Implementing IoT-Enabled Smart
    Services for Competitive Advantage, 2025.'
date_created: 2026-01-16T12:33:13Z
date_updated: 2026-01-16T12:39:54Z
department:
- _id: '563'
doi: 10.13140/RG.2.2.19531.50723
language:
- iso: eng
status: public
title: 'Breaking Barriers: Implementing IoT-enabled Smart Services for Competitive
  Advantage'
type: report
user_id: '66731'
year: '2025'
...
---
_id: '63651'
author:
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Jessica
  full_name: Lamarz, Jessica
  last_name: Lamarz
- first_name: Lucas
  full_name: Martin, Lucas
  last_name: Martin
- first_name: Laban
  full_name: Asmar, Laban
  last_name: Asmar
- first_name: Martin
  full_name: Rabe, Martin
  last_name: Rabe
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Felix
  full_name: Bruchhage, Felix
  last_name: Bruchhage
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
citation:
  ama: Grigoryan K, Lamarz J, Martin L, et al. <i>product.intelligence - Datenbasiertes
    Produktmanagement</i>.; 2025. doi:<a href="https://doi.org/10.24406/PUBLICA-4198">10.24406/PUBLICA-4198</a>
  apa: Grigoryan, K., Lamarz, J., Martin, L., Asmar, L., Rabe, M., Kühn, A., Fichtler,
    T., Petzke, L. I., Bruchhage, F., &#38; Koldewey, C. (2025). <i>product.intelligence
    - Datenbasiertes Produktmanagement</i>. <a href="https://doi.org/10.24406/PUBLICA-4198">https://doi.org/10.24406/PUBLICA-4198</a>
  bibtex: '@book{Grigoryan_Lamarz_Martin_Asmar_Rabe_Kühn_Fichtler_Petzke_Bruchhage_Koldewey_2025,
    title={product.intelligence - Datenbasiertes Produktmanagement}, DOI={<a href="https://doi.org/10.24406/PUBLICA-4198">10.24406/PUBLICA-4198</a>},
    author={Grigoryan, Khoren and Lamarz, Jessica and Martin, Lucas and Asmar, Laban
    and Rabe, Martin and Kühn, Arno and Fichtler, Timm and Petzke, Lisa Irene and
    Bruchhage, Felix and Koldewey, Christian}, year={2025} }'
  chicago: Grigoryan, Khoren, Jessica Lamarz, Lucas Martin, Laban Asmar, Martin Rabe,
    Arno Kühn, Timm Fichtler, Lisa Irene Petzke, Felix Bruchhage, and Christian Koldewey.
    <i>product.intelligence - Datenbasiertes Produktmanagement</i>, 2025. <a href="https://doi.org/10.24406/PUBLICA-4198">https://doi.org/10.24406/PUBLICA-4198</a>.
  ieee: K. Grigoryan <i>et al.</i>, <i>product.intelligence - Datenbasiertes Produktmanagement</i>.
    2025.
  mla: Grigoryan, Khoren, et al. <i>product.intelligence - Datenbasiertes Produktmanagement</i>.
    2025, doi:<a href="https://doi.org/10.24406/PUBLICA-4198">10.24406/PUBLICA-4198</a>.
  short: K. Grigoryan, J. Lamarz, L. Martin, L. Asmar, M. Rabe, A. Kühn, T. Fichtler,
    L.I. Petzke, F. Bruchhage, C. Koldewey, product.intelligence - Datenbasiertes
    Produktmanagement, 2025.
date_created: 2026-01-16T12:49:34Z
date_updated: 2026-01-16T12:53:44Z
department:
- _id: '563'
doi: 10.24406/PUBLICA-4198
language:
- iso: ger
status: public
title: product.intelligence - Datenbasiertes Produktmanagement
type: report
user_id: '66731'
year: '2025'
...
---
_id: '59222'
author:
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Lucas
  full_name: Martin, Lucas
  last_name: Martin
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Jannik
  full_name: Reinhold, Jannik
  last_name: Reinhold
- first_name: Laban
  full_name: Asmar, Laban
  last_name: Asmar
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Grigoryan K, Martin L, Fichtler T, et al. Leitfaden zur Planung von Datenanalysen
    zur Entscheidungsunterstützung im Produktmanagement. In: Dumitrescu R, Hölzle
    K, eds. <i>Vorausschau Und Technologieplanung - 18. Symposium Für Vorausschau
    Und Technologieplanung</i>. Verlagsschriftenreihe des Heinz Nixdorf Instituts;
    2025.'
  apa: Grigoryan, K., Martin, L., Fichtler, T., Reinhold, J., Asmar, L., Kühn, A.,
    &#38; Dumitrescu, R. (2025). Leitfaden zur Planung von Datenanalysen zur Entscheidungsunterstützung
    im Produktmanagement. In R. Dumitrescu &#38; K. Hölzle (Eds.), <i>Vorausschau
    und Technologieplanung - 18. Symposium für Vorausschau und Technologieplanung</i>.
    Verlagsschriftenreihe des Heinz Nixdorf Instituts.
  bibtex: '@inproceedings{Grigoryan_Martin_Fichtler_Reinhold_Asmar_Kühn_Dumitrescu_2025,
    place={Paderborn}, title={Leitfaden zur Planung von Datenanalysen zur Entscheidungsunterstützung
    im Produktmanagement}, booktitle={Vorausschau und Technologieplanung - 18. Symposium
    für Vorausschau und Technologieplanung}, publisher={Verlagsschriftenreihe des
    Heinz Nixdorf Instituts}, author={Grigoryan, Khoren and Martin, Lucas and Fichtler,
    Timm and Reinhold, Jannik and Asmar, Laban and Kühn, Arno and Dumitrescu, Roman},
    editor={Dumitrescu, Roman and Hölzle, Katharina}, year={2025} }'
  chicago: 'Grigoryan, Khoren, Lucas Martin, Timm Fichtler, Jannik Reinhold, Laban
    Asmar, Arno Kühn, and Roman Dumitrescu. “Leitfaden Zur Planung von Datenanalysen
    Zur Entscheidungsunterstützung Im Produktmanagement.” In <i>Vorausschau Und Technologieplanung
    - 18. Symposium Für Vorausschau Und Technologieplanung</i>, edited by Roman Dumitrescu
    and Katharina Hölzle. Paderborn: Verlagsschriftenreihe des Heinz Nixdorf Instituts,
    2025.'
  ieee: K. Grigoryan <i>et al.</i>, “Leitfaden zur Planung von Datenanalysen zur Entscheidungsunterstützung
    im Produktmanagement,” in <i>Vorausschau und Technologieplanung - 18. Symposium
    für Vorausschau und Technologieplanung</i>, Berlin, 2025.
  mla: Grigoryan, Khoren, et al. “Leitfaden Zur Planung von Datenanalysen Zur Entscheidungsunterstützung
    Im Produktmanagement.” <i>Vorausschau Und Technologieplanung - 18. Symposium Für
    Vorausschau Und Technologieplanung</i>, edited by Roman Dumitrescu and Katharina
    Hölzle, Verlagsschriftenreihe des Heinz Nixdorf Instituts, 2025.
  short: 'K. Grigoryan, L. Martin, T. Fichtler, J. Reinhold, L. Asmar, A. Kühn, R.
    Dumitrescu, in: R. Dumitrescu, K. Hölzle (Eds.), Vorausschau Und Technologieplanung
    - 18. Symposium Für Vorausschau Und Technologieplanung, Verlagsschriftenreihe
    des Heinz Nixdorf Instituts, Paderborn, 2025.'
conference:
  end_date: 2024-12-06
  location: Berlin
  name: Symposium für Vorausschau und Technologieplanung
  start_date: 2024-12-05
date_created: 2025-03-31T16:31:23Z
date_updated: 2025-03-31T16:31:33Z
editor:
- first_name: Roman
  full_name: Dumitrescu, Roman
  last_name: Dumitrescu
- first_name: Katharina
  full_name: Hölzle, Katharina
  last_name: Hölzle
language:
- iso: eng
place: Paderborn
publication: Vorausschau und Technologieplanung - 18. Symposium für Vorausschau und
  Technologieplanung
publisher: Verlagsschriftenreihe des Heinz Nixdorf Instituts
quality_controlled: '1'
status: public
title: Leitfaden zur Planung von Datenanalysen zur Entscheidungsunterstützung im Produktmanagement
type: conference
user_id: '66731'
year: '2025'
...
---
_id: '61955'
author:
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Malte Nick
  full_name: Rohde, Malte Nick
  last_name: Rohde
- first_name: Gero
  full_name: Strobel, Gero
  last_name: Strobel
- first_name: Julia Marie
  full_name: Vehmeyer, Julia Marie
  last_name: Vehmeyer
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Koldewey C, Rohde MN, Strobel G, Vehmeyer JM, Fichtler T, Dumitrescu R. Embedding
    Generative AI into Products – 10 Design Principles for Building Intelligent Systems.
    In: <i>2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC)</i>. IEEE; 2025. doi:<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106522">10.1109/ice/itmc65658.2025.11106522</a>'
  apa: Koldewey, C., Rohde, M. N., Strobel, G., Vehmeyer, J. M., Fichtler, T., &#38;
    Dumitrescu, R. (2025). Embedding Generative AI into Products – 10 Design Principles
    for Building Intelligent Systems. <i>2025 IEEE International Conference on Engineering,
    Technology, and Innovation (ICE/ITMC)</i>. <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106522">https://doi.org/10.1109/ice/itmc65658.2025.11106522</a>
  bibtex: '@inproceedings{Koldewey_Rohde_Strobel_Vehmeyer_Fichtler_Dumitrescu_2025,
    title={Embedding Generative AI into Products – 10 Design Principles for Building
    Intelligent Systems}, DOI={<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106522">10.1109/ice/itmc65658.2025.11106522</a>},
    booktitle={2025 IEEE International Conference on Engineering, Technology, and
    Innovation (ICE/ITMC)}, publisher={IEEE}, author={Koldewey, Christian and Rohde,
    Malte Nick and Strobel, Gero and Vehmeyer, Julia Marie and Fichtler, Timm and
    Dumitrescu, Roman}, year={2025} }'
  chicago: Koldewey, Christian, Malte Nick Rohde, Gero Strobel, Julia Marie Vehmeyer,
    Timm Fichtler, and Roman Dumitrescu. “Embedding Generative AI into Products –
    10 Design Principles for Building Intelligent Systems.” In <i>2025 IEEE International
    Conference on Engineering, Technology, and Innovation (ICE/ITMC)</i>. IEEE, 2025.
    <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106522">https://doi.org/10.1109/ice/itmc65658.2025.11106522</a>.
  ieee: 'C. Koldewey, M. N. Rohde, G. Strobel, J. M. Vehmeyer, T. Fichtler, and R.
    Dumitrescu, “Embedding Generative AI into Products – 10 Design Principles for
    Building Intelligent Systems,” 2025, doi: <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106522">10.1109/ice/itmc65658.2025.11106522</a>.'
  mla: Koldewey, Christian, et al. “Embedding Generative AI into Products – 10 Design
    Principles for Building Intelligent Systems.” <i>2025 IEEE International Conference
    on Engineering, Technology, and Innovation (ICE/ITMC)</i>, IEEE, 2025, doi:<a
    href="https://doi.org/10.1109/ice/itmc65658.2025.11106522">10.1109/ice/itmc65658.2025.11106522</a>.
  short: 'C. Koldewey, M.N. Rohde, G. Strobel, J.M. Vehmeyer, T. Fichtler, R. Dumitrescu,
    in: 2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC), IEEE, 2025.'
date_created: 2025-10-24T06:31:07Z
date_updated: 2025-10-24T06:36:22Z
department:
- _id: '563'
doi: 10.1109/ice/itmc65658.2025.11106522
language:
- iso: eng
publication: 2025 IEEE International Conference on Engineering, Technology, and Innovation
  (ICE/ITMC)
publication_status: published
publisher: IEEE
status: public
title: Embedding Generative AI into Products – 10 Design Principles for Building Intelligent
  Systems
type: conference
user_id: '15782'
year: '2025'
...
---
_id: '61954'
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
citation:
  ama: 'Fichtler T, Petzke LI, Grigoryan K, Dumitrescu R, Koldewey C. Digital Transformation
    of Organizational Entities. In: <i>2025 IEEE International Conference on Engineering,
    Technology, and Innovation (ICE/ITMC)</i>. IEEE; 2025. doi:<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106627">10.1109/ice/itmc65658.2025.11106627</a>'
  apa: Fichtler, T., Petzke, L. I., Grigoryan, K., Dumitrescu, R., &#38; Koldewey,
    C. (2025). Digital Transformation of Organizational Entities. <i>2025 IEEE International
    Conference on Engineering, Technology, and Innovation (ICE/ITMC)</i>. <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106627">https://doi.org/10.1109/ice/itmc65658.2025.11106627</a>
  bibtex: '@inproceedings{Fichtler_Petzke_Grigoryan_Dumitrescu_Koldewey_2025, title={Digital
    Transformation of Organizational Entities}, DOI={<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106627">10.1109/ice/itmc65658.2025.11106627</a>},
    booktitle={2025 IEEE International Conference on Engineering, Technology, and
    Innovation (ICE/ITMC)}, publisher={IEEE}, author={Fichtler, Timm and Petzke, Lisa
    Irene and Grigoryan, Khoren and Dumitrescu, Roman and Koldewey, Christian}, year={2025}
    }'
  chicago: Fichtler, Timm, Lisa Irene Petzke, Khoren Grigoryan, Roman Dumitrescu,
    and Christian Koldewey. “Digital Transformation of Organizational Entities.” In
    <i>2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC)</i>. IEEE, 2025. <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106627">https://doi.org/10.1109/ice/itmc65658.2025.11106627</a>.
  ieee: 'T. Fichtler, L. I. Petzke, K. Grigoryan, R. Dumitrescu, and C. Koldewey,
    “Digital Transformation of Organizational Entities,” 2025, doi: <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106627">10.1109/ice/itmc65658.2025.11106627</a>.'
  mla: Fichtler, Timm, et al. “Digital Transformation of Organizational Entities.”
    <i>2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC)</i>, IEEE, 2025, doi:<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106627">10.1109/ice/itmc65658.2025.11106627</a>.
  short: 'T. Fichtler, L.I. Petzke, K. Grigoryan, R. Dumitrescu, C. Koldewey, in:
    2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC), IEEE, 2025.'
date_created: 2025-10-24T06:30:04Z
date_updated: 2025-10-24T06:36:27Z
department:
- _id: '563'
doi: 10.1109/ice/itmc65658.2025.11106627
language:
- iso: eng
publication: 2025 IEEE International Conference on Engineering, Technology, and Innovation
  (ICE/ITMC)
publication_status: published
publisher: IEEE
status: public
title: Digital Transformation of Organizational Entities
type: conference
user_id: '15782'
year: '2025'
...
---
_id: '61973'
author:
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Lucas
  full_name: Martin, Lucas
  last_name: Martin
- first_name: Jessica
  full_name: Lamarz, Jessica
  last_name: Lamarz
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Bennett
  full_name: Hohn, Bennett
  last_name: Hohn
- first_name: Laban
  full_name: Asmar, Laban
  last_name: Asmar
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Grigoryan K, Martin L, Lamarz J, et al. Product Management: Tasks, Roles,
    and the Importance of Data. In: <i>Procedia CIRP</i>. Vol 136. Elsevier BV; 2025:838-843.
    doi:<a href="https://doi.org/10.1016/j.procir.2025.08.143">10.1016/j.procir.2025.08.143</a>'
  apa: 'Grigoryan, K., Martin, L., Lamarz, J., Fichtler, T., Hohn, B., Asmar, L.,
    Kühn, A., &#38; Dumitrescu, R. (2025). Product Management: Tasks, Roles, and the
    Importance of Data. <i>Procedia CIRP</i>, <i>136</i>, 838–843. <a href="https://doi.org/10.1016/j.procir.2025.08.143">https://doi.org/10.1016/j.procir.2025.08.143</a>'
  bibtex: '@inproceedings{Grigoryan_Martin_Lamarz_Fichtler_Hohn_Asmar_Kühn_Dumitrescu_2025,
    title={Product Management: Tasks, Roles, and the Importance of Data}, volume={136},
    DOI={<a href="https://doi.org/10.1016/j.procir.2025.08.143">10.1016/j.procir.2025.08.143</a>},
    booktitle={Procedia CIRP}, publisher={Elsevier BV}, author={Grigoryan, Khoren
    and Martin, Lucas and Lamarz, Jessica and Fichtler, Timm and Hohn, Bennett and
    Asmar, Laban and Kühn, Arno and Dumitrescu, Roman}, year={2025}, pages={838–843}
    }'
  chicago: 'Grigoryan, Khoren, Lucas Martin, Jessica Lamarz, Timm Fichtler, Bennett
    Hohn, Laban Asmar, Arno Kühn, and Roman Dumitrescu. “Product Management: Tasks,
    Roles, and the Importance of Data.” In <i>Procedia CIRP</i>, 136:838–43. Elsevier
    BV, 2025. <a href="https://doi.org/10.1016/j.procir.2025.08.143">https://doi.org/10.1016/j.procir.2025.08.143</a>.'
  ieee: 'K. Grigoryan <i>et al.</i>, “Product Management: Tasks, Roles, and the Importance
    of Data,” in <i>Procedia CIRP</i>, 2025, vol. 136, pp. 838–843, doi: <a href="https://doi.org/10.1016/j.procir.2025.08.143">10.1016/j.procir.2025.08.143</a>.'
  mla: 'Grigoryan, Khoren, et al. “Product Management: Tasks, Roles, and the Importance
    of Data.” <i>Procedia CIRP</i>, vol. 136, Elsevier BV, 2025, pp. 838–43, doi:<a
    href="https://doi.org/10.1016/j.procir.2025.08.143">10.1016/j.procir.2025.08.143</a>.'
  short: 'K. Grigoryan, L. Martin, J. Lamarz, T. Fichtler, B. Hohn, L. Asmar, A. Kühn,
    R. Dumitrescu, in: Procedia CIRP, Elsevier BV, 2025, pp. 838–843.'
date_created: 2025-10-24T06:59:28Z
date_updated: 2025-10-24T08:11:30Z
department:
- _id: '563'
doi: 10.1016/j.procir.2025.08.143
intvolume: '       136'
language:
- iso: eng
page: 838-843
publication: Procedia CIRP
publication_identifier:
  issn:
  - 2212-8271
publication_status: published
publisher: Elsevier BV
status: public
title: 'Product Management: Tasks, Roles, and the Importance of Data'
type: conference
user_id: '15782'
volume: 136
year: '2025'
...
---
_id: '61971'
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Fichtler T, Petzke LI, Grigoryan K, Koldewey C, Dumitrescu R. Success Factors
    in Product Management and the Role of Data. In: <i>Procedia CIRP</i>. Vol 136.
    Elsevier BV; 2025:985-990. doi:<a href="https://doi.org/10.1016/j.procir.2025.08.167">10.1016/j.procir.2025.08.167</a>'
  apa: Fichtler, T., Petzke, L. I., Grigoryan, K., Koldewey, C., &#38; Dumitrescu,
    R. (2025). Success Factors in Product Management and the Role of Data. <i>Procedia
    CIRP</i>, <i>136</i>, 985–990. <a href="https://doi.org/10.1016/j.procir.2025.08.167">https://doi.org/10.1016/j.procir.2025.08.167</a>
  bibtex: '@inproceedings{Fichtler_Petzke_Grigoryan_Koldewey_Dumitrescu_2025, title={Success
    Factors in Product Management and the Role of Data}, volume={136}, DOI={<a href="https://doi.org/10.1016/j.procir.2025.08.167">10.1016/j.procir.2025.08.167</a>},
    booktitle={Procedia CIRP}, publisher={Elsevier BV}, author={Fichtler, Timm and
    Petzke, Lisa Irene and Grigoryan, Khoren and Koldewey, Christian and Dumitrescu,
    Roman}, year={2025}, pages={985–990} }'
  chicago: Fichtler, Timm, Lisa Irene Petzke, Khoren Grigoryan, Christian Koldewey,
    and Roman Dumitrescu. “Success Factors in Product Management and the Role of Data.”
    In <i>Procedia CIRP</i>, 136:985–90. Elsevier BV, 2025. <a href="https://doi.org/10.1016/j.procir.2025.08.167">https://doi.org/10.1016/j.procir.2025.08.167</a>.
  ieee: 'T. Fichtler, L. I. Petzke, K. Grigoryan, C. Koldewey, and R. Dumitrescu,
    “Success Factors in Product Management and the Role of Data,” in <i>Procedia CIRP</i>,
    2025, vol. 136, pp. 985–990, doi: <a href="https://doi.org/10.1016/j.procir.2025.08.167">10.1016/j.procir.2025.08.167</a>.'
  mla: Fichtler, Timm, et al. “Success Factors in Product Management and the Role
    of Data.” <i>Procedia CIRP</i>, vol. 136, Elsevier BV, 2025, pp. 985–90, doi:<a
    href="https://doi.org/10.1016/j.procir.2025.08.167">10.1016/j.procir.2025.08.167</a>.
  short: 'T. Fichtler, L.I. Petzke, K. Grigoryan, C. Koldewey, R. Dumitrescu, in:
    Procedia CIRP, Elsevier BV, 2025, pp. 985–990.'
date_created: 2025-10-24T06:58:25Z
date_updated: 2025-10-24T08:11:49Z
department:
- _id: '563'
doi: 10.1016/j.procir.2025.08.167
intvolume: '       136'
language:
- iso: eng
page: 985-990
publication: Procedia CIRP
publication_identifier:
  issn:
  - 2212-8271
publication_status: published
publisher: Elsevier BV
status: public
title: Success Factors in Product Management and the Role of Data
type: conference
user_id: '15782'
volume: 136
year: '2025'
...
---
_id: '61953'
author:
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Eliana
  full_name: Bauer, Eliana
  last_name: Bauer
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Laban
  full_name: Asmar, Laban
  last_name: Asmar
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Grigoryan K, Bauer E, Fichtler T, Asmar L, Kühn A, Dumitrescu R. A Structured
    Tool Landscape for Data-Driven ProductManagernent. In: <i>2025 IEEE International
    Conference on Engineering, Technology, and Innovation (ICE/ITMC)</i>. IEEE; 2025.
    doi:<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106543">10.1109/ice/itmc65658.2025.11106543</a>'
  apa: Grigoryan, K., Bauer, E., Fichtler, T., Asmar, L., Kühn, A., &#38; Dumitrescu,
    R. (2025). A Structured Tool Landscape for Data-Driven ProductManagernent. <i>2025
    IEEE International Conference on Engineering, Technology, and Innovation (ICE/ITMC)</i>.
    <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106543">https://doi.org/10.1109/ice/itmc65658.2025.11106543</a>
  bibtex: '@inproceedings{Grigoryan_Bauer_Fichtler_Asmar_Kühn_Dumitrescu_2025, title={A
    Structured Tool Landscape for Data-Driven ProductManagernent}, DOI={<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106543">10.1109/ice/itmc65658.2025.11106543</a>},
    booktitle={2025 IEEE International Conference on Engineering, Technology, and
    Innovation (ICE/ITMC)}, publisher={IEEE}, author={Grigoryan, Khoren and Bauer,
    Eliana and Fichtler, Timm and Asmar, Laban and Kühn, Arno and Dumitrescu, Roman},
    year={2025} }'
  chicago: Grigoryan, Khoren, Eliana Bauer, Timm Fichtler, Laban Asmar, Arno Kühn,
    and Roman Dumitrescu. “A Structured Tool Landscape for Data-Driven ProductManagernent.”
    In <i>2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC)</i>. IEEE, 2025. <a href="https://doi.org/10.1109/ice/itmc65658.2025.11106543">https://doi.org/10.1109/ice/itmc65658.2025.11106543</a>.
  ieee: 'K. Grigoryan, E. Bauer, T. Fichtler, L. Asmar, A. Kühn, and R. Dumitrescu,
    “A Structured Tool Landscape for Data-Driven ProductManagernent,” 2025, doi: <a
    href="https://doi.org/10.1109/ice/itmc65658.2025.11106543">10.1109/ice/itmc65658.2025.11106543</a>.'
  mla: Grigoryan, Khoren, et al. “A Structured Tool Landscape for Data-Driven ProductManagernent.”
    <i>2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC)</i>, IEEE, 2025, doi:<a href="https://doi.org/10.1109/ice/itmc65658.2025.11106543">10.1109/ice/itmc65658.2025.11106543</a>.
  short: 'K. Grigoryan, E. Bauer, T. Fichtler, L. Asmar, A. Kühn, R. Dumitrescu, in:
    2025 IEEE International Conference on Engineering, Technology, and Innovation
    (ICE/ITMC), IEEE, 2025.'
date_created: 2025-10-24T06:29:27Z
date_updated: 2025-10-27T11:03:19Z
department:
- _id: '563'
doi: 10.1109/ice/itmc65658.2025.11106543
language:
- iso: eng
publication: 2025 IEEE International Conference on Engineering, Technology, and Innovation
  (ICE/ITMC)
publication_status: published
publisher: IEEE
status: public
title: A Structured Tool Landscape for Data-Driven ProductManagernent
type: conference
user_id: '15782'
year: '2025'
...
---
_id: '48632'
abstract:
- lang: eng
  text: Digital Servitization is one of the significant trends affecting the manufacturing
    industry. Companies try to tackle challenges regarding their differentiation and
    profitability using digital services. One specific type of digital services are
    smart services, which are digital services built on data from smart products.
    Introducing these kinds of offerings into the portfolio of manufacturing companies
    is not trivial. Moreover, they require conscious action to align all relevant
    capabilities to realize the respective business goals. However, what capabilities
    are generally relevant for smart services remains opaque. We conducted a systematic
    literature review to identify them and extended the results through an interview
    study. Our analysis results in 78 capabilities clustered among 12 principles and
    six dimensions. These results provide significant support for the smart service
    transformation of manufacturing companies and for structuring the research field
    of smart services.
author:
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Michel
  full_name: Scholtysik, Michel
  id: '50562'
  last_name: Scholtysik
- first_name: Jan
  full_name: Biehler, Jan
  last_name: Biehler
- first_name: Nick
  full_name: Schreiner, Nick
  last_name: Schreiner
- first_name: Franziska
  full_name: Sommer, Franziska
  last_name: Sommer
- first_name: Maximilian
  full_name: Schacht, Maximilian
  last_name: Schacht
- first_name: Jonas
  full_name: Kaufmann, Jonas
  last_name: Kaufmann
- first_name: Martin
  full_name: Rabe, Martin
  last_name: Rabe
- first_name: Joachim
  full_name: Sedlmeier, Joachim
  last_name: Sedlmeier
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Koldewey C, Fichtler T, Scholtysik M, et al. Exploring Capabilities for the
    Smart Service Transformation in Manufacturing: Insights from Theory and Practice.
    In: ; 2024.'
  apa: 'Koldewey, C., Fichtler, T., Scholtysik, M., Biehler, J., Schreiner, N., Sommer,
    F., Schacht, M., Kaufmann, J., Rabe, M., Sedlmeier, J., &#38; Dumitrescu, R. (2024).
    <i>Exploring Capabilities for the Smart Service Transformation in Manufacturing:
    Insights from Theory and Practice</i>. Hawaii International Conference on System
    Sciences, Hawaii.'
  bibtex: '@inproceedings{Koldewey_Fichtler_Scholtysik_Biehler_Schreiner_Sommer_Schacht_Kaufmann_Rabe_Sedlmeier_et
    al._2024, title={Exploring Capabilities for the Smart Service Transformation in
    Manufacturing: Insights from Theory and Practice}, author={Koldewey, Christian
    and Fichtler, Timm and Scholtysik, Michel and Biehler, Jan and Schreiner, Nick
    and Sommer, Franziska and Schacht, Maximilian and Kaufmann, Jonas and Rabe, Martin
    and Sedlmeier, Joachim and et al.}, year={2024} }'
  chicago: 'Koldewey, Christian, Timm Fichtler, Michel Scholtysik, Jan Biehler, Nick
    Schreiner, Franziska Sommer, Maximilian Schacht, et al. “Exploring Capabilities
    for the Smart Service Transformation in Manufacturing: Insights from Theory and
    Practice,” 2024.'
  ieee: 'C. Koldewey <i>et al.</i>, “Exploring Capabilities for the Smart Service
    Transformation in Manufacturing: Insights from Theory and Practice,” presented
    at the Hawaii International Conference on System Sciences, Hawaii, 2024.'
  mla: 'Koldewey, Christian, et al. <i>Exploring Capabilities for the Smart Service
    Transformation in Manufacturing: Insights from Theory and Practice</i>. 2024.'
  short: 'C. Koldewey, T. Fichtler, M. Scholtysik, J. Biehler, N. Schreiner, F. Sommer,
    M. Schacht, J. Kaufmann, M. Rabe, J. Sedlmeier, R. Dumitrescu, in: 2024.'
conference:
  end_date: 2024-01-06
  location: Hawaii
  name: Hawaii International Conference on System Sciences
  start_date: 2024-01-03
date_created: 2023-11-06T15:31:32Z
date_updated: 2023-11-06T15:40:33Z
department:
- _id: '563'
- _id: '241'
keyword:
- Digital Servitization
- Transformation
- Capabilities
- Maturity
- Smart Services
language:
- iso: eng
status: public
title: 'Exploring Capabilities for the Smart Service Transformation in Manufacturing:
  Insights from Theory and Practice'
type: conference
user_id: '66731'
year: '2024'
...
---
_id: '56170'
author:
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Laban
  full_name: Asmar, Laban
  last_name: Asmar
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Grigoryan K, Fichtler T, Asmar L, Kühn A, Dumitrescu R. 63 Use Cases for Analyzing
    Data in Product Management of Manufacturing Companies. In: <i>AMCIS 2024 Proceedings</i>.
    ; 2024.'
  apa: Grigoryan, K., Fichtler, T., Asmar, L., Kühn, A., &#38; Dumitrescu, R. (2024).
    63 Use Cases for Analyzing Data in Product Management of Manufacturing Companies.
    <i>AMCIS 2024 Proceedings</i>.
  bibtex: '@inproceedings{Grigoryan_Fichtler_Asmar_Kühn_Dumitrescu_2024, title={63
    Use Cases for Analyzing Data in Product Management of Manufacturing Companies},
    booktitle={AMCIS 2024 Proceedings}, author={Grigoryan, Khoren and Fichtler, Timm
    and Asmar, Laban and Kühn, Arno and Dumitrescu, Roman}, year={2024} }'
  chicago: Grigoryan, Khoren, Timm Fichtler, Laban Asmar, Arno Kühn, and Roman Dumitrescu.
    “63 Use Cases for Analyzing Data in Product Management of Manufacturing Companies.”
    In <i>AMCIS 2024 Proceedings</i>, 2024.
  ieee: K. Grigoryan, T. Fichtler, L. Asmar, A. Kühn, and R. Dumitrescu, “63 Use Cases
    for Analyzing Data in Product Management of Manufacturing Companies,” 2024.
  mla: Grigoryan, Khoren, et al. “63 Use Cases for Analyzing Data in Product Management
    of Manufacturing Companies.” <i>AMCIS 2024 Proceedings</i>, 2024.
  short: 'K. Grigoryan, T. Fichtler, L. Asmar, A. Kühn, R. Dumitrescu, in: AMCIS 2024
    Proceedings, 2024.'
date_created: 2024-09-17T10:24:02Z
date_updated: 2024-09-17T10:24:14Z
language:
- iso: eng
publication: AMCIS 2024 Proceedings
status: public
title: 63 Use Cases for Analyzing Data in Product Management of Manufacturing Companies
type: conference
user_id: '66731'
year: '2024'
...
---
_id: '55186'
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: C.
  full_name: Koldewey, C.
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Fichtler T, Petzke LI, Grigoryan K, Koldewey C, Dumitrescu R. A Method for
    Identifying Use Cases in Data-Driven Product Management. In: <i>Procedia CIRP</i>.
    Vol 122. Elsevier BV; 2024:539-544. doi:<a href="https://doi.org/10.1016/j.procir.2024.01.079">10.1016/j.procir.2024.01.079</a>'
  apa: Fichtler, T., Petzke, L. I., Grigoryan, K., Koldewey, C., &#38; Dumitrescu,
    R. (2024). A Method for Identifying Use Cases in Data-Driven Product Management.
    <i>Procedia CIRP</i>, <i>122</i>, 539–544. <a href="https://doi.org/10.1016/j.procir.2024.01.079">https://doi.org/10.1016/j.procir.2024.01.079</a>
  bibtex: '@inproceedings{Fichtler_Petzke_Grigoryan_Koldewey_Dumitrescu_2024, title={A
    Method for Identifying Use Cases in Data-Driven Product Management}, volume={122},
    DOI={<a href="https://doi.org/10.1016/j.procir.2024.01.079">10.1016/j.procir.2024.01.079</a>},
    booktitle={Procedia CIRP}, publisher={Elsevier BV}, author={Fichtler, Timm and
    Petzke, Lisa Irene and Grigoryan, Khoren and Koldewey, C. and Dumitrescu, Roman},
    year={2024}, pages={539–544} }'
  chicago: Fichtler, Timm, Lisa Irene Petzke, Khoren Grigoryan, C. Koldewey, and Roman
    Dumitrescu. “A Method for Identifying Use Cases in Data-Driven Product Management.”
    In <i>Procedia CIRP</i>, 122:539–44. Elsevier BV, 2024. <a href="https://doi.org/10.1016/j.procir.2024.01.079">https://doi.org/10.1016/j.procir.2024.01.079</a>.
  ieee: 'T. Fichtler, L. I. Petzke, K. Grigoryan, C. Koldewey, and R. Dumitrescu,
    “A Method for Identifying Use Cases in Data-Driven Product Management,” in <i>Procedia
    CIRP</i>, 2024, vol. 122, pp. 539–544, doi: <a href="https://doi.org/10.1016/j.procir.2024.01.079">10.1016/j.procir.2024.01.079</a>.'
  mla: Fichtler, Timm, et al. “A Method for Identifying Use Cases in Data-Driven Product
    Management.” <i>Procedia CIRP</i>, vol. 122, Elsevier BV, 2024, pp. 539–44, doi:<a
    href="https://doi.org/10.1016/j.procir.2024.01.079">10.1016/j.procir.2024.01.079</a>.
  short: 'T. Fichtler, L.I. Petzke, K. Grigoryan, C. Koldewey, R. Dumitrescu, in:
    Procedia CIRP, Elsevier BV, 2024, pp. 539–544.'
date_created: 2024-07-11T16:27:29Z
date_updated: 2025-03-31T15:59:17Z
doi: 10.1016/j.procir.2024.01.079
intvolume: '       122'
language:
- iso: eng
page: 539-544
publication: Procedia CIRP
publication_identifier:
  issn:
  - 2212-8271
publication_status: published
publisher: Elsevier BV
status: public
title: A Method for Identifying Use Cases in Data-Driven Product Management
type: conference
user_id: '66731'
volume: 122
year: '2024'
...
---
_id: '55185'
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Fichtler T, Grigoryan K, Petzke LI, Koldewey C, Dumitrescu R. Application
    Areas and Challenges of Data-Driven Product Management. In: <i>PACIS 2024 Proceedings</i>.
    ; 2024.'
  apa: Fichtler, T., Grigoryan, K., Petzke, L. I., Koldewey, C., &#38; Dumitrescu,
    R. (2024). Application Areas and Challenges of Data-Driven Product Management.
    <i>PACIS 2024 Proceedings</i>. Pacific-Asia Conference on Information Systems
    (PACIS), Ho Chi Minh City.
  bibtex: '@inproceedings{Fichtler_Grigoryan_Petzke_Koldewey_Dumitrescu_2024, title={Application
    Areas and Challenges of Data-Driven Product Management}, booktitle={PACIS 2024
    Proceedings}, author={Fichtler, Timm and Grigoryan, Khoren and Petzke, Lisa Irene
    and Koldewey, Christian and Dumitrescu, Roman}, year={2024} }'
  chicago: Fichtler, Timm, Khoren Grigoryan, Lisa Irene Petzke, Christian Koldewey,
    and Roman Dumitrescu. “Application Areas and Challenges of Data-Driven Product
    Management.” In <i>PACIS 2024 Proceedings</i>, 2024.
  ieee: T. Fichtler, K. Grigoryan, L. I. Petzke, C. Koldewey, and R. Dumitrescu, “Application
    Areas and Challenges of Data-Driven Product Management,” presented at the Pacific-Asia
    Conference on Information Systems (PACIS), Ho Chi Minh City, 2024.
  mla: Fichtler, Timm, et al. “Application Areas and Challenges of Data-Driven Product
    Management.” <i>PACIS 2024 Proceedings</i>, 2024.
  short: 'T. Fichtler, K. Grigoryan, L.I. Petzke, C. Koldewey, R. Dumitrescu, in:
    PACIS 2024 Proceedings, 2024.'
conference:
  location: Ho Chi Minh City
  name: Pacific-Asia Conference on Information Systems (PACIS)
date_created: 2024-07-11T16:26:25Z
date_updated: 2025-03-31T15:58:38Z
language:
- iso: eng
publication: PACIS 2024 Proceedings
status: public
title: Application Areas and Challenges of Data-Driven Product Management
type: conference
user_id: '66731'
year: '2024'
...
---
_id: '59221'
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Lisa Irene
  full_name: Petzke, Lisa Irene
  id: '63192'
  last_name: Petzke
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: C.
  full_name: Koldewey, C.
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Fichtler T, Petzke LI, Grigoryan K, Koldewey C, Dumitrescu R. Antecedents
    of Data-Driven Product Management – Data Taxonomy and Cluster &#38;amp; Software
    Categories. In: <i>2024 IEEE International Conference on Technology Management,
    Operations and Decisions (ICTMOD)</i>. IEEE; 2024. doi:<a href="https://doi.org/10.1109/ictmod63116.2024.10878154">10.1109/ictmod63116.2024.10878154</a>'
  apa: Fichtler, T., Petzke, L. I., Grigoryan, K., Koldewey, C., &#38; Dumitrescu,
    R. (2024). Antecedents of Data-Driven Product Management – Data Taxonomy and Cluster
    &#38;amp; Software Categories. <i>2024 IEEE International Conference on Technology
    Management, Operations and Decisions (ICTMOD)</i>. <a href="https://doi.org/10.1109/ictmod63116.2024.10878154">https://doi.org/10.1109/ictmod63116.2024.10878154</a>
  bibtex: '@inproceedings{Fichtler_Petzke_Grigoryan_Koldewey_Dumitrescu_2024, title={Antecedents
    of Data-Driven Product Management – Data Taxonomy and Cluster &#38;amp; Software
    Categories}, DOI={<a href="https://doi.org/10.1109/ictmod63116.2024.10878154">10.1109/ictmod63116.2024.10878154</a>},
    booktitle={2024 IEEE International Conference on Technology Management, Operations
    and Decisions (ICTMOD)}, publisher={IEEE}, author={Fichtler, Timm and Petzke,
    Lisa Irene and Grigoryan, Khoren and Koldewey, C. and Dumitrescu, Roman}, year={2024}
    }'
  chicago: Fichtler, Timm, Lisa Irene Petzke, Khoren Grigoryan, C. Koldewey, and Roman
    Dumitrescu. “Antecedents of Data-Driven Product Management – Data Taxonomy and
    Cluster &#38;amp; Software Categories.” In <i>2024 IEEE International Conference
    on Technology Management, Operations and Decisions (ICTMOD)</i>. IEEE, 2024. <a
    href="https://doi.org/10.1109/ictmod63116.2024.10878154">https://doi.org/10.1109/ictmod63116.2024.10878154</a>.
  ieee: 'T. Fichtler, L. I. Petzke, K. Grigoryan, C. Koldewey, and R. Dumitrescu,
    “Antecedents of Data-Driven Product Management – Data Taxonomy and Cluster &#38;amp;
    Software Categories,” 2024, doi: <a href="https://doi.org/10.1109/ictmod63116.2024.10878154">10.1109/ictmod63116.2024.10878154</a>.'
  mla: Fichtler, Timm, et al. “Antecedents of Data-Driven Product Management – Data
    Taxonomy and Cluster &#38;amp; Software Categories.” <i>2024 IEEE International
    Conference on Technology Management, Operations and Decisions (ICTMOD)</i>, IEEE,
    2024, doi:<a href="https://doi.org/10.1109/ictmod63116.2024.10878154">10.1109/ictmod63116.2024.10878154</a>.
  short: 'T. Fichtler, L.I. Petzke, K. Grigoryan, C. Koldewey, R. Dumitrescu, in:
    2024 IEEE International Conference on Technology Management, Operations and Decisions
    (ICTMOD), IEEE, 2024.'
date_created: 2025-03-31T16:24:10Z
date_updated: 2025-03-31T16:25:39Z
doi: 10.1109/ictmod63116.2024.10878154
language:
- iso: eng
publication: 2024 IEEE International Conference on Technology Management, Operations
  and Decisions (ICTMOD)
publication_status: published
publisher: IEEE
status: public
title: Antecedents of Data-Driven Product Management – Data Taxonomy and Cluster &amp;
  Software Categories
type: conference
user_id: '66731'
year: '2024'
...
---
_id: '52369'
abstract:
- lang: eng
  text: Megatrends, such as digitization or sustainability, are confronting the product
    management of manufacturing companies with a variety of challenges regarding the
    design of future products, but also the management of the actual products. To
    successfully position their products in the market, product managers need to gather
    and analyze comprehensive information about customers, developments in the products’
    environment, product usage, and more. The digitization of all aspects of life
    is making data on these topics increasingly available – via social media, documents,
    or the internet of things from the products themselves. The systematic collection
    and analysis of these data enable the exploitation of new potentials for the adaption
    of existing products and the creation of the products of tomorrow. However, there
    are still no insights into the main concepts and cause-effect relationships in
    exploiting data-driven approaches for product management. Therefore, this paper
    aims to identify the main concepts and advantages of data-driven product management.
    To answer the corresponding research questions a comprehensive systematic literature
    review is conducted. From its results, a detailed description of the main concepts
    of data-driven product management is derived. Furthermore, a taxonomy for the
    advantages of data-driven product management is presented. The main concepts and
    the taxonomy allow for a deeper understanding of the topic while highlighting
    necessary future actions and research needs.
author:
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Fichtler T, Grigoryan K, Koldewey C, Dumitrescu R. Towards a Data-Driven Product
    Management – Concepts, Advantages, and Future Research. In: <i>2023 IEEE International
    Conference on Technology Management, Operations and Decisions (ICTMOD)</i>. IEEE;
    2023. doi:<a href="https://doi.org/10.1109/ictmod59086.2023.10438135">10.1109/ictmod59086.2023.10438135</a>'
  apa: Fichtler, T., Grigoryan, K., Koldewey, C., &#38; Dumitrescu, R. (2023). Towards
    a Data-Driven Product Management – Concepts, Advantages, and Future Research.
    <i>2023 IEEE International Conference on Technology Management, Operations and
    Decisions (ICTMOD)</i>. IEEE International Conference on Technology Management,
    Operations and Decisions (ICTMOD), Rabat, Morocco. <a href="https://doi.org/10.1109/ictmod59086.2023.10438135">https://doi.org/10.1109/ictmod59086.2023.10438135</a>
  bibtex: '@inproceedings{Fichtler_Grigoryan_Koldewey_Dumitrescu_2023, title={Towards
    a Data-Driven Product Management – Concepts, Advantages, and Future Research},
    DOI={<a href="https://doi.org/10.1109/ictmod59086.2023.10438135">10.1109/ictmod59086.2023.10438135</a>},
    booktitle={2023 IEEE International Conference on Technology Management, Operations
    and Decisions (ICTMOD)}, publisher={IEEE}, author={Fichtler, Timm and Grigoryan,
    Khoren and Koldewey, Christian and Dumitrescu, Roman}, year={2023} }'
  chicago: Fichtler, Timm, Khoren Grigoryan, Christian Koldewey, and Roman Dumitrescu.
    “Towards a Data-Driven Product Management – Concepts, Advantages, and Future Research.”
    In <i>2023 IEEE International Conference on Technology Management, Operations
    and Decisions (ICTMOD)</i>. IEEE, 2023. <a href="https://doi.org/10.1109/ictmod59086.2023.10438135">https://doi.org/10.1109/ictmod59086.2023.10438135</a>.
  ieee: 'T. Fichtler, K. Grigoryan, C. Koldewey, and R. Dumitrescu, “Towards a Data-Driven
    Product Management – Concepts, Advantages, and Future Research,” presented at
    the IEEE International Conference on Technology Management, Operations and Decisions
    (ICTMOD), Rabat, Morocco, 2023, doi: <a href="https://doi.org/10.1109/ictmod59086.2023.10438135">10.1109/ictmod59086.2023.10438135</a>.'
  mla: Fichtler, Timm, et al. “Towards a Data-Driven Product Management – Concepts,
    Advantages, and Future Research.” <i>2023 IEEE International Conference on Technology
    Management, Operations and Decisions (ICTMOD)</i>, IEEE, 2023, doi:<a href="https://doi.org/10.1109/ictmod59086.2023.10438135">10.1109/ictmod59086.2023.10438135</a>.
  short: 'T. Fichtler, K. Grigoryan, C. Koldewey, R. Dumitrescu, in: 2023 IEEE International
    Conference on Technology Management, Operations and Decisions (ICTMOD), IEEE,
    2023.'
conference:
  end_date: 2023-11-24
  location: Rabat, Morocco
  name: IEEE International Conference on Technology Management, Operations and Decisions
    (ICTMOD)
  start_date: 2023-11-22
date_created: 2024-03-07T18:13:47Z
date_updated: 2024-03-07T18:17:34Z
department:
- _id: '563'
doi: 10.1109/ictmod59086.2023.10438135
keyword:
- Product Lifecyle Management (PLM)
- Data Analytics
- Data-driven Design
- Engineering Management
- Lifecycle Data
language:
- iso: eng
publication: 2023 IEEE International Conference on Technology Management, Operations
  and Decisions (ICTMOD)
publication_status: published
publisher: IEEE
status: public
title: Towards a Data-Driven Product Management – Concepts, Advantages, and Future
  Research
type: conference
user_id: '66731'
year: '2023'
...
---
_id: '53554'
author:
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
- first_name: Frank
  full_name: Riemensperger, Frank
  last_name: Riemensperger
- first_name: Günther
  full_name: Schuh, Günther
  last_name: Schuh
- first_name: Jan
  full_name: Biehler, Jan
  last_name: Biehler
- first_name: Anna
  full_name: Frey, Anna
  last_name: Frey
- first_name: Christian
  full_name: Hocken, Christian
  last_name: Hocken
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Martin
  full_name: Rabe, Martin
  last_name: Rabe
- first_name: Maximilian
  full_name: Schacht, Maximilian
  last_name: Schacht
- first_name: Sebastian
  full_name: Comans, Sebastian
  last_name: Comans
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Alina
  full_name: Govioni, Alina
  last_name: Govioni
- first_name: Tobias
  full_name: Harland, Tobias
  last_name: Harland
- first_name: Jonas
  full_name: Kaufmann, Jonas
  last_name: Kaufmann
- first_name: Felix
  full_name: Optehostert, Felix
  last_name: Optehostert
- first_name: Marcel
  full_name: Rieger, Marcel
  last_name: Rieger
- first_name: Michel
  full_name: Scholtysik, Michel
  id: '50562'
  last_name: Scholtysik
- first_name: Nick
  full_name: Schreiner, Nick
  last_name: Schreiner
- first_name: Joachim
  full_name: Sedlmeir, Joachim
  last_name: Sedlmeir
- first_name: Franziska
  full_name: Sommer, Franziska
  last_name: Sommer
citation:
  ama: Dumitrescu R, Riemensperger F, Schuh G, et al. <i>Acatech Maturity Index Smart
    Services</i>.; 2023.
  apa: Dumitrescu, R., Riemensperger, F., Schuh, G., Biehler, J., Frey, A., Hocken,
    C., Koldewey, C., Kühn, A., Rabe, M., Schacht, M., Comans, S., Fichtler, T., Govioni,
    A., Harland, T., Kaufmann, J., Optehostert, F., Rieger, M., Scholtysik, M., Schreiner,
    N., … Sommer, F. (2023). <i>acatech Maturity Index Smart Services</i>.
  bibtex: '@book{Dumitrescu_Riemensperger_Schuh_Biehler_Frey_Hocken_Koldewey_Kühn_Rabe_Schacht_et
    al._2023, series={acatech STUDIE}, title={acatech Maturity Index Smart Services},
    author={Dumitrescu, Roman and Riemensperger, Frank and Schuh, Günther and Biehler,
    Jan and Frey, Anna and Hocken, Christian and Koldewey, Christian and Kühn, Arno
    and Rabe, Martin and Schacht, Maximilian and et al.}, year={2023}, collection={acatech
    STUDIE} }'
  chicago: Dumitrescu, Roman, Frank Riemensperger, Günther Schuh, Jan Biehler, Anna
    Frey, Christian Hocken, Christian Koldewey, et al. <i>Acatech Maturity Index Smart
    Services</i>. Acatech STUDIE, 2023.
  ieee: R. Dumitrescu <i>et al.</i>, <i>acatech Maturity Index Smart Services</i>.
    2023.
  mla: Dumitrescu, Roman, et al. <i>Acatech Maturity Index Smart Services</i>. 2023.
  short: R. Dumitrescu, F. Riemensperger, G. Schuh, J. Biehler, A. Frey, C. Hocken,
    C. Koldewey, A. Kühn, M. Rabe, M. Schacht, S. Comans, T. Fichtler, A. Govioni,
    T. Harland, J. Kaufmann, F. Optehostert, M. Rieger, M. Scholtysik, N. Schreiner,
    J. Sedlmeir, F. Sommer, Acatech Maturity Index Smart Services, 2023.
date_created: 2024-04-17T16:06:29Z
date_updated: 2024-04-17T16:06:40Z
department:
- _id: '563'
language:
- iso: eng
series_title: acatech STUDIE
status: public
title: acatech Maturity Index Smart Services
type: report
user_id: '43136'
year: '2023'
...
---
_id: '45793'
abstract:
- lang: eng
  text: The global megatrends of digitization and sustainability lead to new challenges
    for the design and management of technical products in industrial companies. Product
    management - as the bridge between market and company - has the task to absorb
    and combine the manifold requirements and make the right product-related decisions.
    In the process, product management is confronted with heterogeneous information,
    rapidly changing portfolio components, as well as increasing product, and organizational
    complexity. Combining and utilizing data from different sources, e.g., product
    usage data and social media data leads to promising potentials to improve the
    quality of product-related decisions. In this paper, we reinforce the need for
    data-driven product management as an interdisciplinary field of action. The state
    of data-driven product management in practice was analyzed by conducting workshops
    with six manufacturing companies and hosting a focus group meeting with experts
    from different industries. We investigate the expectations and derive requirements
    leading us to open research questions, a vision for data-driven product management,
    and a research agenda to shape future research efforts.
author:
- first_name: Khoren
  full_name: Grigoryan, Khoren
  last_name: Grigoryan
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Nick
  full_name: Schreiner, Nick
  last_name: Schreiner
- first_name: Martin
  full_name: Rabe, Martin
  last_name: Rabe
- first_name: Melina
  full_name: Panzner, Melina
  id: '72658'
  last_name: Panzner
- first_name: Arno
  full_name: Kühn, Arno
  last_name: Kühn
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
citation:
  ama: 'Grigoryan K, Fichtler T, Schreiner N, et al. Data-Driven Product Management:
    A Practitioner-Driven Research Agenda. In: <i>Procedia CIRP 33</i>. ; 2023.'
  apa: 'Grigoryan, K., Fichtler, T., Schreiner, N., Rabe, M., Panzner, M., Kühn, A.,
    Dumitrescu, R., &#38; Koldewey, C. (2023). Data-Driven Product Management: A Practitioner-Driven
    Research Agenda. <i>Procedia CIRP 33</i>. 33rd CIRP Design Conference, Sydney.'
  bibtex: '@inproceedings{Grigoryan_Fichtler_Schreiner_Rabe_Panzner_Kühn_Dumitrescu_Koldewey_2023,
    title={Data-Driven Product Management: A Practitioner-Driven Research Agenda},
    booktitle={Procedia CIRP 33}, author={Grigoryan, Khoren and Fichtler, Timm and
    Schreiner, Nick and Rabe, Martin and Panzner, Melina and Kühn, Arno and Dumitrescu,
    Roman and Koldewey, Christian}, year={2023} }'
  chicago: 'Grigoryan, Khoren, Timm Fichtler, Nick Schreiner, Martin Rabe, Melina
    Panzner, Arno Kühn, Roman Dumitrescu, and Christian Koldewey. “Data-Driven Product
    Management: A Practitioner-Driven Research Agenda.” In <i>Procedia CIRP 33</i>,
    2023.'
  ieee: 'K. Grigoryan <i>et al.</i>, “Data-Driven Product Management: A Practitioner-Driven
    Research Agenda,” presented at the 33rd CIRP Design Conference, Sydney, 2023.'
  mla: 'Grigoryan, Khoren, et al. “Data-Driven Product Management: A Practitioner-Driven
    Research Agenda.” <i>Procedia CIRP 33</i>, 2023.'
  short: 'K. Grigoryan, T. Fichtler, N. Schreiner, M. Rabe, M. Panzner, A. Kühn, R.
    Dumitrescu, C. Koldewey, in: Procedia CIRP 33, 2023.'
conference:
  location: Sydney
  name: 33rd CIRP Design Conference
date_created: 2023-06-27T13:46:45Z
date_updated: 2023-06-27T13:57:42Z
department:
- _id: '563'
- _id: '241'
keyword:
- Product Management
- Data Analytics
- Data-Driven Design
- Product-related data
- Lifecycle Data
- Tool-support
language:
- iso: eng
publication: Procedia CIRP 33
status: public
title: 'Data-Driven Product Management: A Practitioner-Driven Research Agenda'
type: conference
user_id: '66731'
year: '2023'
...
---
_id: '45812'
author:
- first_name: Leon
  full_name: Özcan, Leon
  id: '45137'
  last_name: Özcan
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
  orcid: https://orcid.org/0000-0001-6034-4399
- first_name: Benjamin
  full_name: Kasten, Benjamin
  last_name: Kasten
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Özcan L, Fichtler T, Kasten B, Koldewey C, Dumitrescu R. Interview Study on
    Strategy Options for Platform Operation in B2B Markets. In: ; 2023.'
  apa: Özcan, L., Fichtler, T., Kasten, B., Koldewey, C., &#38; Dumitrescu, R. (2023).
    <i>Interview Study on Strategy Options for Platform Operation in B2B Markets</i>.
    ISPIM Innovation Conference, Ljubljana.
  bibtex: '@inproceedings{Özcan_Fichtler_Kasten_Koldewey_Dumitrescu_2023, title={Interview
    Study on Strategy Options for Platform Operation in B2B Markets}, author={Özcan,
    Leon and Fichtler, Timm and Kasten, Benjamin and Koldewey, Christian and Dumitrescu,
    Roman}, year={2023} }'
  chicago: Özcan, Leon, Timm Fichtler, Benjamin Kasten, Christian Koldewey, and Roman
    Dumitrescu. “Interview Study on Strategy Options for Platform Operation in B2B
    Markets,” 2023.
  ieee: L. Özcan, T. Fichtler, B. Kasten, C. Koldewey, and R. Dumitrescu, “Interview
    Study on Strategy Options for Platform Operation in B2B Markets,” presented at
    the ISPIM Innovation Conference, Ljubljana, 2023.
  mla: Özcan, Leon, et al. <i>Interview Study on Strategy Options for Platform Operation
    in B2B Markets</i>. 2023.
  short: 'L. Özcan, T. Fichtler, B. Kasten, C. Koldewey, R. Dumitrescu, in: 2023.'
conference:
  location: Ljubljana
  name: ISPIM Innovation Conference
date_created: 2023-06-28T11:18:12Z
date_updated: 2023-06-28T11:18:31Z
department:
- _id: '563'
keyword:
- Digital Platform
- Platform Strategy
- Strategic Management
- Platform Life Cycle
- Interview Study
- Business Model
- Business-to-Business
- Two-sided Market
- Multi-sided Market
language:
- iso: eng
status: public
title: Interview Study on Strategy Options for Platform Operation in B2B Markets
type: conference
user_id: '66731'
year: '2023'
...
---
_id: '33708'
abstract:
- lang: eng
  text: The megatrend digitalization turns mechatronic products into continuous collectors
    and generators of use phase data. By analyzing this data, manufacturers can uncover
    valuable insights about the products and the users. Especially in product planning,
    these insights could be used to plan promising future product generations. The
    systematic exploitation of data analytics results, however, represents a serious
    challenge, as research on the topic is still scarce. In this paper, we present
    13 design principles for exploiting data analytics results in product planning.
    The results are based on a systematic literature review and a workshop with a
    research consortium. The evaluation of the design principles is demonstrated with
    a real case of a manufacturing company. The identified design principles represent
    a first contribution to a still scarcely explored research field.
author:
- first_name: Maurice
  full_name: Meyer, Maurice
  id: '77201'
  last_name: Meyer
  orcid: 0000-0003-0606-7321
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: 'Meyer M, Fichtler T, Koldewey C, Dumitrescu R. How can Data Analytics Results
    be Exploited in the Early Phase of Product Development? 13 Design Principles for
    Data-Driven Product Planning. In: <i> AMCIS 2022 Proceedings</i>. ; 2022.'
  apa: Meyer, M., Fichtler, T., Koldewey, C., &#38; Dumitrescu, R. (2022). How can
    Data Analytics Results be Exploited in the Early Phase of Product Development?
    13 Design Principles for Data-Driven Product Planning. <i> AMCIS 2022 Proceedings</i>.
    AMCIS 2022, Minneapolis.
  bibtex: '@inproceedings{Meyer_Fichtler_Koldewey_Dumitrescu_2022, place={Minneapolis},
    title={How can Data Analytics Results be Exploited in the Early Phase of Product
    Development? 13 Design Principles for Data-Driven Product Planning}, booktitle={
    AMCIS 2022 Proceedings}, author={Meyer, Maurice and Fichtler, Timm and Koldewey,
    Christian and Dumitrescu, Roman}, year={2022} }'
  chicago: Meyer, Maurice, Timm Fichtler, Christian Koldewey, and Roman Dumitrescu.
    “How Can Data Analytics Results Be Exploited in the Early Phase of Product Development?
    13 Design Principles for Data-Driven Product Planning.” In <i> AMCIS 2022 Proceedings</i>.
    Minneapolis, 2022.
  ieee: M. Meyer, T. Fichtler, C. Koldewey, and R. Dumitrescu, “How can Data Analytics
    Results be Exploited in the Early Phase of Product Development? 13 Design Principles
    for Data-Driven Product Planning,” presented at the AMCIS 2022, Minneapolis, 2022.
  mla: Meyer, Maurice, et al. “How Can Data Analytics Results Be Exploited in the
    Early Phase of Product Development? 13 Design Principles for Data-Driven Product
    Planning.” <i> AMCIS 2022 Proceedings</i>, 2022.
  short: 'M. Meyer, T. Fichtler, C. Koldewey, R. Dumitrescu, in:  AMCIS 2022 Proceedings,
    Minneapolis, 2022.'
conference:
  location: Minneapolis
  name: AMCIS 2022
date_created: 2022-10-13T07:51:09Z
date_updated: 2022-10-13T07:51:15Z
department:
- _id: '563'
language:
- iso: eng
place: Minneapolis
publication: ' AMCIS 2022 Proceedings'
publication_status: published
status: public
title: How can Data Analytics Results be Exploited in the Early Phase of Product Development?
  13 Design Principles for Data-Driven Product Planning
type: conference
user_id: '77201'
year: '2022'
...
---
_id: '30193'
abstract:
- lang: eng
  text: The successful planning of future product generations requires reliable insights
    into the actual products’ problems and potentials for improvement. A valuable
    source for these insights is the product use phase. In practice, product planners
    are often forced to work with assumptions and speculations as insights from the
    use phase are insufficiently identified and documented. A new opportunity to address
    this problem arises from the ongoing digitalization that enables products to generate
    and collect data during their utilization. Analyzing these data could enable their
    manufacturers to generate and exploit insights concerning product performance
    and user behavior, revealing problems and potentials for improvement. However,
    research on analyzing use phase data in product planning of manufacturing companies
    is scarce. Therefore, we conducted an exploratory interview study with decision-makers
    of eight manufacturing companies. The result of this paper is a detailed description
    of the potentials and challenges that the interviewees associated with analyzing
    use phase data in product planning. The potentials explain the intended purpose
    and generic application examples. The challenges concern the products, the data,
    the customers, the implementation, and the employees. By gathering the potentials
    and challenges through expert interviews, our study structures the topic from
    the perspective of the potential users and shows the needs for future research.
article_number: e14
author:
- first_name: Maurice
  full_name: Meyer, Maurice
  id: '77201'
  last_name: Meyer
  orcid: 0000-0003-0606-7321
- first_name: Timm
  full_name: Fichtler, Timm
  id: '66731'
  last_name: Fichtler
- first_name: Christian
  full_name: Koldewey, Christian
  id: '43136'
  last_name: Koldewey
  orcid: https://orcid.org/0000-0001-7992-6399
- first_name: Roman
  full_name: Dumitrescu, Roman
  id: '16190'
  last_name: Dumitrescu
citation:
  ama: Meyer M, Fichtler T, Koldewey C, Dumitrescu R. Potentials and challenges of
    analyzing use phase data in product planning of manufacturing companies. <i>Artificial
    Intelligence for Engineering Design, Analysis and Manufacturing</i>. 2022;36.
    doi:<a href="https://doi.org/10.1017/s0890060421000408">10.1017/s0890060421000408</a>
  apa: Meyer, M., Fichtler, T., Koldewey, C., &#38; Dumitrescu, R. (2022). Potentials
    and challenges of analyzing use phase data in product planning of manufacturing
    companies. <i>Artificial Intelligence for Engineering Design, Analysis and Manufacturing</i>,
    <i>36</i>, Article e14. <a href="https://doi.org/10.1017/s0890060421000408">https://doi.org/10.1017/s0890060421000408</a>
  bibtex: '@article{Meyer_Fichtler_Koldewey_Dumitrescu_2022, title={Potentials and
    challenges of analyzing use phase data in product planning of manufacturing companies},
    volume={36}, DOI={<a href="https://doi.org/10.1017/s0890060421000408">10.1017/s0890060421000408</a>},
    number={e14}, journal={Artificial Intelligence for Engineering Design, Analysis
    and Manufacturing}, publisher={Cambridge University Press (CUP)}, author={Meyer,
    Maurice and Fichtler, Timm and Koldewey, Christian and Dumitrescu, Roman}, year={2022}
    }'
  chicago: Meyer, Maurice, Timm Fichtler, Christian Koldewey, and Roman Dumitrescu.
    “Potentials and Challenges of Analyzing Use Phase Data in Product Planning of
    Manufacturing Companies.” <i>Artificial Intelligence for Engineering Design, Analysis
    and Manufacturing</i> 36 (2022). <a href="https://doi.org/10.1017/s0890060421000408">https://doi.org/10.1017/s0890060421000408</a>.
  ieee: 'M. Meyer, T. Fichtler, C. Koldewey, and R. Dumitrescu, “Potentials and challenges
    of analyzing use phase data in product planning of manufacturing companies,” <i>Artificial
    Intelligence for Engineering Design, Analysis and Manufacturing</i>, vol. 36,
    Art. no. e14, 2022, doi: <a href="https://doi.org/10.1017/s0890060421000408">10.1017/s0890060421000408</a>.'
  mla: Meyer, Maurice, et al. “Potentials and Challenges of Analyzing Use Phase Data
    in Product Planning of Manufacturing Companies.” <i>Artificial Intelligence for
    Engineering Design, Analysis and Manufacturing</i>, vol. 36, e14, Cambridge University
    Press (CUP), 2022, doi:<a href="https://doi.org/10.1017/s0890060421000408">10.1017/s0890060421000408</a>.
  short: M. Meyer, T. Fichtler, C. Koldewey, R. Dumitrescu, Artificial Intelligence
    for Engineering Design, Analysis and Manufacturing 36 (2022).
date_created: 2022-03-02T19:23:18Z
date_updated: 2022-10-19T12:29:54Z
department:
- _id: '563'
doi: 10.1017/s0890060421000408
intvolume: '        36'
keyword:
- Artificial Intelligence
- Industrial and Manufacturing Engineering
language:
- iso: eng
publication: Artificial Intelligence for Engineering Design, Analysis and Manufacturing
publication_identifier:
  issn:
  - 0890-0604
  - 1469-1760
publication_status: published
publisher: Cambridge University Press (CUP)
status: public
title: Potentials and challenges of analyzing use phase data in product planning of
  manufacturing companies
type: journal_article
user_id: '15782'
volume: 36
year: '2022'
...