conference paper Mimmi Sjöklint author Ioanna Constantiou author Matthias Trier author 72744 198 department The new technological enhancements and the accessibility to varieties of online applications, enable users to collect personal data and perform self-evaluation through test, comparison and experimentation. The sparked interest in numbers and numbers as self-representative visualisations is prominent in social networking sites, which are the empirical setting for the present study. This paper sets out to establish a multi-theoretical framework which enables the investigation of emerging phenomena of the role of numbers in social networking sites. The proposed framework rests on three theoretical pillars: self-determination theory, heuristic decision making and behavioural economics. A discussion departs from these convictions to investigate user reactions and behaviour when faced with numerical representations in the SNS. Association for Information Systems. AIS Electronic Library (AISeL)2013 eng User BehaviourSocial Networking SitesNumerical RepresentationsMulti-Theoretical FrameworkQuantified SelfPointification 9783834924421 Sjöklint, Mimmi, Ioanna Constantiou, and Matthias Trier. “Numerical Representations and User Behaviour in Social Networking Sites: Towards a Multi- Theoretical Research Framework.” In <i>ECIS 2013 Proceedings</i>. Association for Information Systems. AIS Electronic Library (AISeL), 2013. M. Sjöklint, I. Constantiou, M. Trier, in: ECIS 2013 Proceedings, Association for Information Systems. AIS Electronic Library (AISeL), 2013. Sjöklint, M., Constantiou, I., &#38; Trier, M. (2013). Numerical Representations and User Behaviour in Social Networking Sites: Towards a Multi- Theoretical Research Framework. In <i>ECIS 2013 Proceedings</i>. Association for Information Systems. AIS Electronic Library (AISeL). M. Sjöklint, I. Constantiou, and M. Trier, “Numerical Representations and User Behaviour in Social Networking Sites: Towards a Multi- Theoretical Research Framework,” in <i>ECIS 2013 Proceedings</i>, 2013. Sjöklint M, Constantiou I, Trier M. Numerical Representations and User Behaviour in Social Networking Sites: Towards a Multi- Theoretical Research Framework. In: <i>ECIS 2013 Proceedings</i>. Association for Information Systems. AIS Electronic Library (AISeL); 2013. @inproceedings{Sjöklint_Constantiou_Trier_2013, title={Numerical Representations and User Behaviour in Social Networking Sites: Towards a Multi- Theoretical Research Framework}, booktitle={ECIS 2013 Proceedings}, publisher={Association for Information Systems. AIS Electronic Library (AISeL)}, author={Sjöklint, Mimmi and Constantiou, Ioanna and Trier, Matthias}, year={2013} } Sjöklint, Mimmi, et al. “Numerical Representations and User Behaviour in Social Networking Sites: Towards a Multi- Theoretical Research Framework.” <i>ECIS 2013 Proceedings</i>, Association for Information Systems. AIS Electronic Library (AISeL), 2013. 133242019-09-19T12:14:55Z2022-01-06T06:51:33Z