Inverse piezoelectric material parameter characterization using a single disc-shaped specimen The increasingly simulation-driven design process of ultrasonic transducers requires several reliable parameters for the description of the material behaviour. Exact results can only be achieved when a single specimen is used in the identification process, which typically is prone to the problem of low sensitivities to certain material parameters and thus high uncertainties. Therefore, a custom electrode topology for increased sensitivity is proposed for a piezoceramic disc. The thereupon conducted measurements of the electric impedance can be used as a starting point for an inverse approach where an equivalent simulation model is used to identify fitting material parameters. An optimisation strategy based on a preliminary sensitivity analysis is presented that leads to a good agreement between measurement and simulation. Furthermore, the proposed measurement procedure is able to evaluate the quality of the simulation model. Hence, different frequency-dependent damping models are presented and evaluated. 50-55 50-55