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<titleInfo><title>&apos;Show Me Your People Skills&apos; - Employing CEO Branding for Corporate Reputation Management in Social Media</title></titleInfo>


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<name type="personal">
  <namePart type="given">Milad</namePart>
  <namePart type="family">Mirbabaie</namePart>
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<name type="personal">
  <namePart type="given">J.</namePart>
  <namePart type="family">Marx</namePart>
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<name type="personal">
  <namePart type="given">S.</namePart>
  <namePart type="family">Stieglitz</namePart>
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<originInfo><dateIssued encoding="w3cdtf">2019</dateIssued>
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<relatedItem type="host"><titleInfo><title>Proceedings of the 14th International Conference on Wirtschaftsinformatik</title></titleInfo>
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<bibtex>@inproceedings{Mirbabaie_Marx_Stieglitz_2019, place={Siegen, Germany}, title={“Show Me Your People Skills” - Employing CEO Branding for Corporate Reputation Management in Social Media}, booktitle={Proceedings of the 14th International Conference on Wirtschaftsinformatik}, author={Mirbabaie, Milad and Marx, J. and Stieglitz, S.}, year={2019} }</bibtex>
<ama>Mirbabaie M, Marx J, Stieglitz S. “Show Me Your People Skills” - Employing CEO Branding for Corporate Reputation Management in Social Media. In: &lt;i&gt;Proceedings of the 14th International Conference on Wirtschaftsinformatik&lt;/i&gt;. Siegen, Germany; 2019.</ama>
<mla>Mirbabaie, Milad, et al. “‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media.” &lt;i&gt;Proceedings of the 14th International Conference on Wirtschaftsinformatik&lt;/i&gt;, 2019.</mla>
<chicago>Mirbabaie, Milad, J. Marx, and S. Stieglitz. “‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media.” In &lt;i&gt;Proceedings of the 14th International Conference on Wirtschaftsinformatik&lt;/i&gt;. Siegen, Germany, 2019.</chicago>
<short>M. Mirbabaie, J. Marx, S. Stieglitz, in: Proceedings of the 14th International Conference on Wirtschaftsinformatik, Siegen, Germany, 2019.</short>
<ieee>M. Mirbabaie, J. Marx, and S. Stieglitz, “‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media,” in &lt;i&gt;Proceedings of the 14th International Conference on Wirtschaftsinformatik&lt;/i&gt;, 2019.</ieee>
<apa>Mirbabaie, M., Marx, J., &amp;#38; Stieglitz, S. (2019). “Show Me Your People Skills” - Employing CEO Branding for Corporate Reputation Management in Social Media. In &lt;i&gt;Proceedings of the 14th International Conference on Wirtschaftsinformatik&lt;/i&gt;. Siegen, Germany.</apa>
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