{"status":"public","date_updated":"2022-01-25T18:16:40Z","date_created":"2021-10-16T12:15:46Z","intvolume":"         2","publication":"Journal of Advances in Information Technology (JAIT)","page":"222-233","citation":{"mla":"Geierhos, Michaela. “Customer Interaction 2.0: Adopting Social Media as Customer Service Channel.” <i>Journal of Advances in Information Technology (JAIT)</i>, vol. 2, no. 4, 2011, pp. 222–33.","ama":"Geierhos M. Customer Interaction 2.0: Adopting Social Media as Customer Service Channel. <i>Journal of Advances in Information Technology (JAIT)</i>. 2011;2(4):222-233.","bibtex":"@article{Geierhos_2011, title={Customer Interaction 2.0: Adopting Social Media as Customer Service Channel}, volume={2}, number={4}, journal={Journal of Advances in Information Technology (JAIT)}, author={Geierhos, Michaela}, year={2011}, pages={222–233} }","short":"M. Geierhos, Journal of Advances in Information Technology (JAIT) 2 (2011) 222–233.","apa":"Geierhos, M. (2011). Customer Interaction 2.0: Adopting Social Media as Customer Service Channel. <i>Journal of Advances in Information Technology (JAIT)</i>, <i>2</i>(4), 222–233.","chicago":"Geierhos, Michaela. “Customer Interaction 2.0: Adopting Social Media as Customer Service Channel.” <i>Journal of Advances in Information Technology (JAIT)</i> 2, no. 4 (2011): 222–33.","ieee":"M. Geierhos, “Customer Interaction 2.0: Adopting Social Media as Customer Service Channel,” <i>Journal of Advances in Information Technology (JAIT)</i>, vol. 2, no. 4, pp. 222–233, 2011."},"_id":"26363","author":[{"first_name":"Michaela","orcid":"0000-0002-8180-5606","id":"42496","full_name":"Geierhos, Michaela","last_name":"Geierhos"}],"publication_status":"published","user_id":"71124","type":"journal_article","department":[{"_id":"671"}],"language":[{"iso":"eng"}],"title":"Customer Interaction 2.0: Adopting Social Media as Customer Service Channel","publication_identifier":{"issn":["1798-2340"]},"year":"2011","issue":"4","volume":2}