---
_id: '2832'
author:
- first_name: Darius
  full_name: Schlangenotto, Darius
  id: '13268'
  last_name: Schlangenotto
- first_name: Dennis
  full_name: Kundisch, Dennis
  id: '21117'
  last_name: Kundisch
- first_name: Martin
  full_name: Poniatowski, Martin
  id: '32441'
  last_name: Poniatowski
citation:
  ama: 'Schlangenotto D, Kundisch D, Poniatowski M. What Drives Paid Search Success:
    A Systematic Literature Review. In: <i>Proceedings of the 24th Americas Conference
    on Information Systems (AMCIS)</i>. ; 2018.'
  apa: 'Schlangenotto, D., Kundisch, D., &#38; Poniatowski, M. (2018). What Drives
    Paid Search Success: A Systematic Literature Review. In <i>Proceedings of the
    24th Americas Conference on Information Systems (AMCIS)</i>. New Orleans, USA.'
  bibtex: '@inproceedings{Schlangenotto_Kundisch_Poniatowski_2018, title={What Drives
    Paid Search Success: A Systematic Literature Review}, booktitle={Proceedings of
    the 24th Americas Conference on Information Systems (AMCIS)}, author={Schlangenotto,
    Darius and Kundisch, Dennis and Poniatowski, Martin}, year={2018} }'
  chicago: 'Schlangenotto, Darius, Dennis Kundisch, and Martin Poniatowski. “What
    Drives Paid Search Success: A Systematic Literature Review.” In <i>Proceedings
    of the 24th Americas Conference on Information Systems (AMCIS)</i>, 2018.'
  ieee: 'D. Schlangenotto, D. Kundisch, and M. Poniatowski, “What Drives Paid Search
    Success: A Systematic Literature Review,” in <i>Proceedings of the 24th Americas
    Conference on Information Systems (AMCIS)</i>, New Orleans, USA, 2018.'
  mla: 'Schlangenotto, Darius, et al. “What Drives Paid Search Success: A Systematic
    Literature Review.” <i>Proceedings of the 24th Americas Conference on Information
    Systems (AMCIS)</i>, 2018.'
  short: 'D. Schlangenotto, D. Kundisch, M. Poniatowski, in: Proceedings of the 24th
    Americas Conference on Information Systems (AMCIS), 2018.'
conference:
  location: New Orleans, USA
  name: 24th Americas Conference on Information Systems (AMCIS)
date_created: 2018-05-23T08:53:44Z
date_updated: 2022-01-06T06:58:01Z
department:
- _id: '276'
language:
- iso: other
publication: Proceedings of the 24th Americas Conference on Information Systems (AMCIS)
status: public
title: 'What Drives Paid Search Success: A Systematic Literature Review'
type: conference
user_id: '16205'
year: '2018'
...