{"date_updated":"2022-01-06T06:59:17Z","extern":"1","page":"1--12","citation":{"ama":"Rosemann M, Eggert M, Voigt M, Beverungen D. Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI. In: <i>Proceedings of the 20$^{th}$ European Conference on Information Systems</i>. Barcelona, Spain; 2012:1--12.","apa":"Rosemann, M., Eggert, M., Voigt, M., &#38; Beverungen, D. (2012). Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI. In <i>Proceedings of the 20$^{th}$ European Conference on Information Systems</i> (pp. 1--12). Barcelona, Spain.","bibtex":"@inproceedings{Rosemann_Eggert_Voigt_Beverungen_2012, place={Barcelona, Spain}, title={Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI}, booktitle={Proceedings of the 20$^{th}$ European Conference on Information Systems}, author={Rosemann, Michael and Eggert, Mathias and Voigt, Matthias and Beverungen, Daniel}, year={2012}, pages={1--12} }","ieee":"M. Rosemann, M. Eggert, M. Voigt, and D. Beverungen, “Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI,” in <i>Proceedings of the 20$^{th}$ European Conference on Information Systems</i>,  Barcelona, Spain, 2012, pp. 1--12.","chicago":"Rosemann, Michael, Mathias Eggert, Matthias Voigt, and Daniel Beverungen. “Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI.” In <i>Proceedings of the 20$^{th}$ European Conference on Information Systems</i>, 1--12. Barcelona, Spain, 2012.","mla":"Rosemann, Michael, et al. “Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI.” <i>Proceedings of the 20$^{th}$ European Conference on Information Systems</i>, 2012, pp. 1--12.","short":"M. Rosemann, M. Eggert, M. Voigt, D. Beverungen, in: Proceedings of the 20$^{th}$ European Conference on Information Systems, Barcelona, Spain, 2012, pp. 1--12."},"year":"2012","status":"public","_id":"3453","conference":{"location":" Barcelona, Spain","name":"20th European Conference on Information Systems"},"department":[{"_id":"526"}],"title":"Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI","author":[{"first_name":"Michael","full_name":"Rosemann, Michael","last_name":"Rosemann"},{"last_name":"Eggert","full_name":"Eggert, Mathias","first_name":"Mathias"},{"last_name":"Voigt","full_name":"Voigt, Matthias","first_name":"Matthias"},{"first_name":"Daniel","id":"59677","last_name":"Beverungen","full_name":"Beverungen, Daniel"}],"type":"conference","place":"Barcelona, Spain","publication":"Proceedings of the 20$^{th}$ European Conference on Information Systems","date_created":"2018-07-05T13:17:29Z","user_id":"21671"}