{"place":"Barcelona, Spain","extern":"1","status":"public","author":[{"first_name":"Michael","last_name":"Rosemann","full_name":"Rosemann, Michael"},{"full_name":"Eggert, Mathias","last_name":"Eggert","first_name":"Mathias"},{"first_name":"Matthias","last_name":"Voigt","full_name":"Voigt, Matthias"},{"last_name":"Beverungen","full_name":"Beverungen, Daniel","first_name":"Daniel","id":"59677"}],"department":[{"_id":"526"}],"conference":{"name":"20th European Conference on Information Systems","location":" Barcelona, Spain"},"type":"conference","date_created":"2018-07-05T13:17:29Z","date_updated":"2022-01-06T06:59:17Z","year":"2012","page":"1--12","_id":"3453","citation":{"bibtex":"@inproceedings{Rosemann_Eggert_Voigt_Beverungen_2012, place={Barcelona, Spain}, title={Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI}, booktitle={Proceedings of the 20$^{th}$ European Conference on Information Systems}, author={Rosemann, Michael and Eggert, Mathias and Voigt, Matthias and Beverungen, Daniel}, year={2012}, pages={1--12} }","ieee":"M. Rosemann, M. Eggert, M. Voigt, and D. Beverungen, “Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI,” in Proceedings of the 20$^{th}$ European Conference on Information Systems, Barcelona, Spain, 2012, pp. 1--12.","mla":"Rosemann, Michael, et al. “Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI.” Proceedings of the 20$^{th}$ European Conference on Information Systems, 2012, pp. 1--12.","ama":"Rosemann M, Eggert M, Voigt M, Beverungen D. Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI. In: Proceedings of the 20$^{th}$ European Conference on Information Systems. Barcelona, Spain; 2012:1--12.","apa":"Rosemann, M., Eggert, M., Voigt, M., & Beverungen, D. (2012). Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI. In Proceedings of the 20$^{th}$ European Conference on Information Systems (pp. 1--12). Barcelona, Spain.","chicago":"Rosemann, Michael, Mathias Eggert, Matthias Voigt, and Daniel Beverungen. “Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI.” In Proceedings of the 20$^{th}$ European Conference on Information Systems, 1--12. Barcelona, Spain, 2012.","short":"M. Rosemann, M. Eggert, M. Voigt, D. Beverungen, in: Proceedings of the 20$^{th}$ European Conference on Information Systems, Barcelona, Spain, 2012, pp. 1--12."},"title":"Leveraging Social Network Data for Analytical CRM Strategies --- The Introduction of Social BI","publication":"Proceedings of the 20$^{th}$ European Conference on Information Systems","user_id":"21671"}