[{"year":"2010","date_created":"2018-07-05T13:30:58Z","date_updated":"2019-01-03T13:14:31Z","author":[{"last_name":"Backhaus","full_name":"Backhaus, Klaus","first_name":"Klaus"},{"last_name":"Becker","first_name":"Jörg","full_name":"Becker, Jörg"},{"first_name":"Daniel","full_name":"Beverungen, Daniel","id":"59677","last_name":"Beverungen"},{"first_name":"Margarete","full_name":"Frohs, Margarete","last_name":"Frohs"},{"last_name":"Müller","full_name":"Müller, Oliver","first_name":"Oliver"},{"last_name":"Weddeling","first_name":"Matthias","full_name":"Weddeling, Matthias"}],"publication":"Proceedings of the 18th European Conference on Information Systems","citation":{"ama":"Backhaus K, Becker J, Beverungen D, Frohs M, Müller O, Weddeling M. Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In: <i>Proceedings of the 18th European Conference on Information Systems</i>. Pretoria, South Africa; 2010.","mla":"Backhaus, Klaus, et al. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” <i>Proceedings of the 18th European Conference on Information Systems</i>, 2010.","bibtex":"@inproceedings{Backhaus_Becker_Beverungen_Frohs_Müller_Weddeling_2010, place={Pretoria, South Africa}, title={Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services}, booktitle={Proceedings of the 18th European Conference on Information Systems}, author={Backhaus, Klaus and Becker, Jörg and Beverungen, Daniel and Frohs, Margarete and Müller, Oliver and Weddeling, Matthias}, year={2010} }","ieee":"K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, and M. Weddeling, “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services,” in <i>Proceedings of the 18th European Conference on Information Systems</i>, Pretoria, South Africa, 2010.","apa":"Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., &#38; Weddeling, M. (2010). Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In <i>Proceedings of the 18th European Conference on Information Systems</i>. Pretoria, South Africa.","chicago":"Backhaus, Klaus, Jörg Becker, Daniel Beverungen, Margarete Frohs, Oliver Müller, and Matthias Weddeling. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” In <i>Proceedings of the 18th European Conference on Information Systems</i>. Pretoria, South Africa, 2010.","short":"K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, M. Weddeling, in: Proceedings of the 18th European Conference on Information Systems, Pretoria, South Africa, 2010."},"place":"Pretoria, South Africa","_id":"3464","type":"conference","user_id":"21671","title":"Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services","conference":{"name":"18th European Conference on Information Systems","location":"Pretoria, South Africa"},"department":[{"_id":"526"}],"status":"public"}]