{"department":[{"_id":"526"}],"citation":{"apa":"Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., &#38; Weddeling, M. (2010). Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In <i>European Conference on Information Systems</i>. Pretoria, South Africa.","ieee":"K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, and M. Weddeling, “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services,” in <i>European Conference on Information Systems</i>, Pretoria, South Africa, 2010.","mla":"Backhaus, Klaus, et al. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” <i>European Conference on Information Systems</i>, 2010.","bibtex":"@inproceedings{Backhaus_Becker_Beverungen_Frohs_Müller_Weddeling_2010, place={Pretoria, South Africa}, title={Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services}, booktitle={European Conference on Information Systems}, author={Backhaus, Klaus and Becker, Jörg and Beverungen, Daniel and Frohs, Margarete and Müller, Oliver and Weddeling, Matthias}, year={2010} }","ama":"Backhaus K, Becker J, Beverungen D, Frohs M, Müller O, Weddeling M. Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In: <i>European Conference on Information Systems</i>. Pretoria, South Africa; 2010.","chicago":"Backhaus, Klaus, Jörg Becker, Daniel Beverungen, Margarete Frohs, Oliver Müller, and Matthias Weddeling. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” In <i>European Conference on Information Systems</i>. Pretoria, South Africa, 2010.","short":"K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, M. Weddeling, in: European Conference on Information Systems, Pretoria, South Africa, 2010."},"place":"Pretoria, South Africa","user_id":"72849","main_file_link":[{"url":"https://aisel.aisnet.org/ecis2010/119/"}],"author":[{"full_name":"Backhaus, Klaus","last_name":"Backhaus","first_name":"Klaus"},{"first_name":"Jörg","full_name":"Becker, Jörg","last_name":"Becker"},{"first_name":"Daniel","id":"59677","last_name":"Beverungen","full_name":"Beverungen, Daniel"},{"first_name":"Margarete","last_name":"Frohs","full_name":"Frohs, Margarete"},{"full_name":"Müller, Oliver","last_name":"Müller","id":"72849","first_name":"Oliver"},{"first_name":"Matthias","full_name":"Weddeling, Matthias","last_name":"Weddeling"}],"status":"public","date_updated":"2022-01-06T06:59:18Z","_id":"3464","language":[{"iso":"eng"}],"conference":{"location":"Pretoria, South Africa","name":"18th European Conference on Information Systems"},"year":"2010","type":"conference","publication":"European Conference on Information Systems","date_created":"2018-07-05T13:30:58Z","title":"Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services"}