{"extern":"1","doi":"10.1016/j.indmarman.2020.01.007","keyword":["Marketing"],"publication_status":"published","volume":87,"intvolume":"        87","page":"242-243","status":"public","author":[{"full_name":"Eggert, Andreas","last_name":"Eggert","first_name":"Andreas"},{"full_name":"Frow, Pennie","last_name":"Frow","first_name":"Pennie"},{"full_name":"Payne, Adrian","first_name":"Adrian","last_name":"Payne"},{"full_name":"Steinhoff, Lena","first_name":"Lena","last_name":"Steinhoff"}],"title":"Understanding and managing customer value propositions: Introduction to the special issue","date_updated":"2023-01-31T15:44:41Z","type":"journal_article","user_id":"4336","year":"2020","_id":"41312","publication_identifier":{"issn":["0019-8501"]},"language":[{"iso":"eng"}],"citation":{"bibtex":"@article{Eggert_Frow_Payne_Steinhoff_2020, title={Understanding and managing customer value propositions: Introduction to the special issue}, volume={87}, DOI={<a href=\"https://doi.org/10.1016/j.indmarman.2020.01.007\">10.1016/j.indmarman.2020.01.007</a>}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Eggert, Andreas and Frow, Pennie and Payne, Adrian and Steinhoff, Lena}, year={2020}, pages={242–243} }","mla":"Eggert, Andreas, et al. “Understanding and Managing Customer Value Propositions: Introduction to the Special Issue.” <i>Industrial Marketing Management</i>, vol. 87, Elsevier BV, 2020, pp. 242–43, doi:<a href=\"https://doi.org/10.1016/j.indmarman.2020.01.007\">10.1016/j.indmarman.2020.01.007</a>.","chicago":"Eggert, Andreas, Pennie Frow, Adrian Payne, and Lena Steinhoff. “Understanding and Managing Customer Value Propositions: Introduction to the Special Issue.” <i>Industrial Marketing Management</i> 87 (2020): 242–43. <a href=\"https://doi.org/10.1016/j.indmarman.2020.01.007\">https://doi.org/10.1016/j.indmarman.2020.01.007</a>.","ieee":"A. Eggert, P. Frow, A. Payne, and L. Steinhoff, “Understanding and managing customer value propositions: Introduction to the special issue,” <i>Industrial Marketing Management</i>, vol. 87, pp. 242–243, 2020, doi: <a href=\"https://doi.org/10.1016/j.indmarman.2020.01.007\">10.1016/j.indmarman.2020.01.007</a>.","short":"A. Eggert, P. Frow, A. Payne, L. Steinhoff, Industrial Marketing Management 87 (2020) 242–243.","ama":"Eggert A, Frow P, Payne A, Steinhoff L. Understanding and managing customer value propositions: Introduction to the special issue. <i>Industrial Marketing Management</i>. 2020;87:242-243. doi:<a href=\"https://doi.org/10.1016/j.indmarman.2020.01.007\">10.1016/j.indmarman.2020.01.007</a>","apa":"Eggert, A., Frow, P., Payne, A., &#38; Steinhoff, L. (2020). Understanding and managing customer value propositions: Introduction to the special issue. <i>Industrial Marketing Management</i>, <i>87</i>, 242–243. <a href=\"https://doi.org/10.1016/j.indmarman.2020.01.007\">https://doi.org/10.1016/j.indmarman.2020.01.007</a>"},"date_created":"2023-01-31T15:37:37Z","publication":"Industrial Marketing Management","publisher":"Elsevier BV"}