{"year":"2022","intvolume":"         6","status":"public","publisher":"Nomos Verlag","author":[{"full_name":"Böhm, Eva","last_name":"Böhm","first_name":"Eva"},{"last_name":"Eggert","full_name":"Eggert, Andreas","first_name":"Andreas"},{"first_name":"Ina","last_name":"Garnefeld","full_name":"Garnefeld, Ina"},{"first_name":"Hartmut H.","full_name":"Holzmüller, Hartmut H.","last_name":"Holzmüller"},{"first_name":"Tobias","full_name":"Schaefers, Tobias","last_name":"Schaefers"},{"last_name":"Steinhoff","full_name":"Steinhoff, Lena","first_name":"Lena"},{"last_name":"Woisetschläger","full_name":"Woisetschläger, David M.","first_name":"David M."}],"volume":6,"publication_identifier":{"issn":["2511-8676"]},"title":"Exploring the Customer Journey of Voice Commerce: A Research Agenda","_id":"41318","citation":{"chicago":"Böhm, Eva, Andreas Eggert, Ina Garnefeld, Hartmut H. Holzmüller, Tobias Schaefers, Lena Steinhoff, and David M. Woisetschläger. “Exploring the Customer Journey of Voice Commerce: A Research Agenda.” <i>Journal of Service Management Research</i> 6, no. 4 (2022): 216–31. <a href=\"https://doi.org/10.5771/2511-8676-2022-4-216\">https://doi.org/10.5771/2511-8676-2022-4-216</a>.","short":"E. Böhm, A. Eggert, I. Garnefeld, H.H. Holzmüller, T. Schaefers, L. Steinhoff, D.M. Woisetschläger, Journal of Service Management Research 6 (2022) 216–231.","bibtex":"@article{Böhm_Eggert_Garnefeld_Holzmüller_Schaefers_Steinhoff_Woisetschläger_2022, title={Exploring the Customer Journey of Voice Commerce: A Research Agenda}, volume={6}, DOI={<a href=\"https://doi.org/10.5771/2511-8676-2022-4-216\">10.5771/2511-8676-2022-4-216</a>}, number={4}, journal={Journal of Service Management Research}, publisher={Nomos Verlag}, author={Böhm, Eva and Eggert, Andreas and Garnefeld, Ina and Holzmüller, Hartmut H. and Schaefers, Tobias and Steinhoff, Lena and Woisetschläger, David M.}, year={2022}, pages={216–231} }","apa":"Böhm, E., Eggert, A., Garnefeld, I., Holzmüller, H. H., Schaefers, T., Steinhoff, L., &#38; Woisetschläger, D. M. (2022). Exploring the Customer Journey of Voice Commerce: A Research Agenda. <i>Journal of Service Management Research</i>, <i>6</i>(4), 216–231. <a href=\"https://doi.org/10.5771/2511-8676-2022-4-216\">https://doi.org/10.5771/2511-8676-2022-4-216</a>","ieee":"E. Böhm <i>et al.</i>, “Exploring the Customer Journey of Voice Commerce: A Research Agenda,” <i>Journal of Service Management Research</i>, vol. 6, no. 4, pp. 216–231, 2022, doi: <a href=\"https://doi.org/10.5771/2511-8676-2022-4-216\">10.5771/2511-8676-2022-4-216</a>.","ama":"Böhm E, Eggert A, Garnefeld I, et al. Exploring the Customer Journey of Voice Commerce: A Research Agenda. <i>Journal of Service Management Research</i>. 2022;6(4):216-231. doi:<a href=\"https://doi.org/10.5771/2511-8676-2022-4-216\">10.5771/2511-8676-2022-4-216</a>","mla":"Böhm, Eva, et al. “Exploring the Customer Journey of Voice Commerce: A Research Agenda.” <i>Journal of Service Management Research</i>, vol. 6, no. 4, Nomos Verlag, 2022, pp. 216–31, doi:<a href=\"https://doi.org/10.5771/2511-8676-2022-4-216\">10.5771/2511-8676-2022-4-216</a>."},"user_id":"4336","publication":"Journal of Service Management Research","type":"journal_article","date_updated":"2023-01-31T15:41:27Z","abstract":[{"text":"<p>Voice commerce creates unprecedented opportunities for consumers and vendor firms to interact, engage, and relate. With artificial intelligence-powered voice assistants, consumers can make technology-mediated purchases without using their tactile senses, which represents a new space for commercial interactions. Drawing on the customer journey as an organizing framework, this article proposes a structured research agenda, in an attempt to shed light on the bright side effects of voice commerce while also acknowledging concerns for consumer protection and society in general. Voice assistants can enhance every stage of the purchase journey, yet their use might have negative consequences for customer relationships. In the prepurchase stage, voice assistants can act as information curators or manipulators. In the purchase stage, voice assistants can adopt roles as shopping concierges or impediments. In the postpurchase and usage stage, voice assistants can become trusted relationship partners or hostile intruders in consumers’ lives. </p>","lang":"eng"}],"keyword":["General Agricultural and Biological Sciences"],"date_created":"2023-01-31T15:41:00Z","issue":"4","publication_status":"published","doi":"10.5771/2511-8676-2022-4-216","page":"216-231"}