{"publisher":"Routledge Taylor & Francis Group","_id":"45718","language":[{"iso":"eng"}],"user_id":"68445","doi":"https://doi.org/10.4324/9781315143583","title":"Relationship Marketing in the Digital Age","year":"2019","status":"public","author":[{"full_name":"Palmatier, R. W.","first_name":"R. W.","last_name":"Palmatier"},{"last_name":"Steinhoff","first_name":"Lena","full_name":"Steinhoff, Lena","id":"4336"}],"publication_status":"published","date_updated":"2024-01-15T15:18:06Z","date_created":"2023-06-22T16:24:15Z","place":"New York and Abingdon","type":"book","department":[{"_id":"733"}],"citation":{"mla":"Palmatier, R. W., and Lena Steinhoff. Relationship Marketing in the Digital Age. Routledge Taylor & Francis Group, 2019, doi:https://doi.org/10.4324/9781315143583.","ama":"Palmatier RW, Steinhoff L. Relationship Marketing in the Digital Age. Routledge Taylor & Francis Group; 2019. doi:https://doi.org/10.4324/9781315143583","bibtex":"@book{Palmatier_Steinhoff_2019, place={New York and Abingdon}, title={Relationship Marketing in the Digital Age}, DOI={https://doi.org/10.4324/9781315143583}, publisher={Routledge Taylor & Francis Group}, author={Palmatier, R. W. and Steinhoff, Lena}, year={2019} }","apa":"Palmatier, R. W., & Steinhoff, L. (2019). Relationship Marketing in the Digital Age. Routledge Taylor & Francis Group. https://doi.org/10.4324/9781315143583","ieee":"R. W. Palmatier and L. Steinhoff, Relationship Marketing in the Digital Age. New York and Abingdon: Routledge Taylor & Francis Group, 2019.","chicago":"Palmatier, R. W., and Lena Steinhoff. Relationship Marketing in the Digital Age. New York and Abingdon: Routledge Taylor & Francis Group, 2019. https://doi.org/10.4324/9781315143583.","short":"R.W. Palmatier, L. Steinhoff, Relationship Marketing in the Digital Age, Routledge Taylor & Francis Group, New York and Abingdon, 2019."}}