{"citation":{"short":"L. Steinhoff, R.W. Palmatier, Australasian Marketing Journal 29 (2021) 111–117.","mla":"Steinhoff, Lena, and R. W. Palmatier. “Commentary: Opportunities and Challenges of Technology in Relationship Marketing.” <i>Australasian Marketing Journal</i>, vol. 29, no. 2, 2021, pp. 111–17, doi:<a href=\"https://doi.org/10.1016/j.ausmj.2020.07.003\">https://doi.org/10.1016/j.ausmj.2020.07.003</a>.","chicago":"Steinhoff, Lena, and R. W. Palmatier. “Commentary: Opportunities and Challenges of Technology in Relationship Marketing.” <i>Australasian Marketing Journal</i> 29, no. 2 (2021): 111–17. <a href=\"https://doi.org/10.1016/j.ausmj.2020.07.003\">https://doi.org/10.1016/j.ausmj.2020.07.003</a>.","bibtex":"@article{Steinhoff_Palmatier_2021, title={Commentary: Opportunities and Challenges of Technology in Relationship Marketing}, volume={29}, DOI={<a href=\"https://doi.org/10.1016/j.ausmj.2020.07.003\">https://doi.org/10.1016/j.ausmj.2020.07.003</a>}, number={2}, journal={Australasian Marketing Journal}, author={Steinhoff, Lena and Palmatier, R. W.}, year={2021}, pages={111–117} }","apa":"Steinhoff, L., &#38; Palmatier, R. W. (2021). Commentary: Opportunities and Challenges of Technology in Relationship Marketing. <i>Australasian Marketing Journal</i>, <i>29</i>(2), 111–117. <a href=\"https://doi.org/10.1016/j.ausmj.2020.07.003\">https://doi.org/10.1016/j.ausmj.2020.07.003</a>","ieee":"L. Steinhoff and R. W. Palmatier, “Commentary: Opportunities and Challenges of Technology in Relationship Marketing,” <i>Australasian Marketing Journal</i>, vol. 29, no. 2, pp. 111–117, 2021, doi: <a href=\"https://doi.org/10.1016/j.ausmj.2020.07.003\">https://doi.org/10.1016/j.ausmj.2020.07.003</a>.","ama":"Steinhoff L, Palmatier RW. Commentary: Opportunities and Challenges of Technology in Relationship Marketing. <i>Australasian Marketing Journal</i>. 2021;29(2):111-117. doi:<a href=\"https://doi.org/10.1016/j.ausmj.2020.07.003\">https://doi.org/10.1016/j.ausmj.2020.07.003</a>"},"volume":29,"type":"journal_article","department":[{"_id":"733"}],"_id":"45722","status":"public","date_created":"2023-06-22T16:33:05Z","doi":"https://doi.org/10.1016/j.ausmj.2020.07.003","publication_status":"published","author":[{"full_name":"Steinhoff, Lena","last_name":"Steinhoff","first_name":"Lena","id":"4336"},{"first_name":"R. W.","last_name":"Palmatier","full_name":"Palmatier, R. W."}],"year":"2021","user_id":"68445","title":"Commentary: Opportunities and Challenges of Technology in Relationship Marketing","publication":"Australasian Marketing Journal","page":"111-117","language":[{"iso":"eng"}],"intvolume":"        29","issue":"2","date_updated":"2024-01-15T16:00:30Z"}