{"department":[{"_id":"733"}],"title":"The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs","author":[{"first_name":"A.","last_name":"Eggert","full_name":"Eggert, A."},{"first_name":"I.","full_name":"Garnefeld, I.","last_name":"Garnefeld"},{"id":"4336","first_name":"Lena","last_name":"Steinhoff","full_name":"Steinhoff, Lena"}],"type":"conference","publication":"2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago","date_created":"2023-06-22T17:05:15Z","user_id":"68445","_id":"45750","conference":{"location":"Chicago","name":"2012 AMA Summer Marketing Educators’ Conference Proceedings"},"language":[{"iso":"eng"}],"status":"public","date_updated":"2024-01-15T16:38:15Z","publication_status":"published","year":"2012","citation":{"ieee":"A. Eggert, I. Garnefeld, and L. Steinhoff, “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012.","bibtex":"@inproceedings{Eggert_Garnefeld_Steinhoff_2012, title={The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs}, booktitle={2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago}, author={Eggert, A. and Garnefeld, I. and Steinhoff, Lena}, year={2012} }","mla":"Eggert, A., et al. “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs.” <i>2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>, 2012.","chicago":"Eggert, A., I. Garnefeld, and Lena Steinhoff. “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs.” In <i>2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>, 2012.","ama":"Eggert A, Garnefeld I, Steinhoff L. The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs. In: <i>2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>. ; 2012.","apa":"Eggert, A., Garnefeld, I., &#38; Steinhoff, L. (2012). The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs. <i>2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago</i>. 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago.","short":"A. Eggert, I. Garnefeld, L. Steinhoff, in: 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012."}}