article published Harri Terho author Andreas Eggert author Wolfgang Ulaga author Alexander Haas author Eva Böhm author 30430000-0001-6053-1012 785 department Elsevier BV2017 eng Marketing 0019-850110.1016/j.indmarman.2017.06.015 6642-55 H. Terho, A. Eggert, W. Ulaga, A. Haas, and E. Böhm, “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action,” <i>Industrial Marketing Management</i>, vol. 66, pp. 42–55, 2017, doi: <a href="https://doi.org/10.1016/j.indmarman.2017.06.015">10.1016/j.indmarman.2017.06.015</a>. Terho, Harri, Andreas Eggert, Wolfgang Ulaga, Alexander Haas, and Eva Böhm. “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action.” <i>Industrial Marketing Management</i> 66 (2017): 42–55. <a href="https://doi.org/10.1016/j.indmarman.2017.06.015">https://doi.org/10.1016/j.indmarman.2017.06.015</a>. Terho H, Eggert A, Ulaga W, Haas A, Böhm E. Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action. <i>Industrial Marketing Management</i>. 2017;66:42-55. doi:<a href="https://doi.org/10.1016/j.indmarman.2017.06.015">10.1016/j.indmarman.2017.06.015</a> @article{Terho_Eggert_Ulaga_Haas_Böhm_2017, title={Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action}, volume={66}, DOI={<a href="https://doi.org/10.1016/j.indmarman.2017.06.015">10.1016/j.indmarman.2017.06.015</a>}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Terho, Harri and Eggert, Andreas and Ulaga, Wolfgang and Haas, Alexander and Böhm, Eva}, year={2017}, pages={42–55} } H. Terho, A. Eggert, W. Ulaga, A. Haas, E. Böhm, Industrial Marketing Management 66 (2017) 42–55. Terho, Harri, et al. “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action.” <i>Industrial Marketing Management</i>, vol. 66, Elsevier BV, 2017, pp. 42–55, doi:<a href="https://doi.org/10.1016/j.indmarman.2017.06.015">10.1016/j.indmarman.2017.06.015</a>. Terho, H., Eggert, A., Ulaga, W., Haas, A., &#38; Böhm, E. (2017). Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action. <i>Industrial Marketing Management</i>, <i>66</i>, 42–55. <a href="https://doi.org/10.1016/j.indmarman.2017.06.015">https://doi.org/10.1016/j.indmarman.2017.06.015</a> 466382023-08-22T13:27:16Z2023-09-01T10:17:45Z