{"year":"2020","author":[{"full_name":"Garnefeld, I.","last_name":"Garnefeld","first_name":"I."},{"first_name":"T.","last_name":"Krah","full_name":"Krah, T."},{"orcid":"0000-0001-6053-1012","full_name":"Böhm, Eva","last_name":"Böhm","id":"3043","first_name":"Eva"},{"full_name":"Gremler, D. D.","last_name":"Gremler","first_name":"D. D."}],"user_id":"49063","date_created":"2023-08-25T09:14:31Z","publication_status":"published","_id":"46689","status":"public","department":[{"_id":"785"}],"type":"conference","citation":{"apa":"Garnefeld, I., Krah, T., Böhm, E., &#38; Gremler, D. D. (2020). Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award). <i>2020 AMA Winter Academic Conference, San Diego, CA</i>. 2020 AMA Winter Academic Conference, San Diego, CA.","chicago":"Garnefeld, I., T. Krah, Eva Böhm, and D. D. Gremler. “Do Product Testing Programs Lead to More Favorable Online Reviews? (Ausgezeichnet Mit Best Paper Award).” In <i>2020 AMA Winter Academic Conference, San Diego, CA</i>, 2020.","mla":"Garnefeld, I., et al. “Do Product Testing Programs Lead to More Favorable Online Reviews? (Ausgezeichnet Mit Best Paper Award).” <i>2020 AMA Winter Academic Conference, San Diego, CA</i>, 2020.","ieee":"I. Garnefeld, T. Krah, E. Böhm, and D. D. Gremler, “Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award),” presented at the 2020 AMA Winter Academic Conference, San Diego, CA, 2020.","bibtex":"@inproceedings{Garnefeld_Krah_Böhm_Gremler_2020, title={Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award)}, booktitle={2020 AMA Winter Academic Conference, San Diego, CA}, author={Garnefeld, I. and Krah, T. and Böhm, Eva and Gremler, D. D.}, year={2020} }","ama":"Garnefeld I, Krah T, Böhm E, Gremler DD. Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award). In: <i>2020 AMA Winter Academic Conference, San Diego, CA</i>. ; 2020.","short":"I. Garnefeld, T. Krah, E. Böhm, D.D. Gremler, in: 2020 AMA Winter Academic Conference, San Diego, CA, 2020."},"date_updated":"2023-08-25T10:04:29Z","language":[{"iso":"eng"}],"conference":{"location":"San Diego, CA","name":"2020 AMA Winter Academic Conference"},"publication":"2020 AMA Winter Academic Conference, San Diego, CA","title":"Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award)"}