---
_id: '47670'
abstract:
- lang: eng
  text: <jats:sec><jats:title content-type="abstract-subheading">Purpose</jats:title><jats:p>The
    purpose of this paper is to revisit the disastrous DaimlerChrysler AG takeover
    episode from 1998 to 2007 in order to arrive at a more comprehensive explanation
    of this and other merger and takeover failures based on institutional theory.</jats:p></jats:sec><jats:sec><jats:title
    content-type="abstract-subheading">Design/methodology/approach</jats:title><jats:p>The
    case study is based on various secondary sources of information and on the insights
    that one of the authors gained from working for 14 years in various positions
    for Daimler-Benz and DaimlerChrysler.</jats:p></jats:sec><jats:sec><jats:title
    content-type="abstract-subheading">Findings</jats:title><jats:p>DaimlerChrysler
    failed because top management made mistakes in trying to globalize the company.
    They were unable to realize possible synergies between the two companies, which
    brought complementary resources into the merger. Furthermore, they did not account
    for the institutional embeddedness of strategies when they adopted lean production
    globally, diffused the production system developed in Germany to other parts of
    the world and tried to implement a global stock enlisted in New York and Frankfurt.
    The underlying theoretical framework is relevant for other merger and acquisition
    cases. It features institutional embeddedness, path dependency and institutional
    arbitrage.</jats:p></jats:sec><jats:sec><jats:title content-type="abstract-subheading">Originality/value</jats:title><jats:p>The
    paper develops an institutional perspective on DaimlerChrysler and on cross-border
    merger and acquisition failure more generally. The perspective is organized around
    the varieties-of-capitalism approach. This contribution is important because there
    is increasing dissatisfaction with the dominant explanation of cross-border merger
    and acquisition failure, which is based on the allegedly failed management of
    culture “clashes.”</jats:p></jats:sec>
author:
- first_name: John Rankin Wood
  full_name: Riach, John Rankin Wood
  last_name: Riach
- first_name: Martin
  full_name: Schneider, Martin
  id: '471'
  last_name: Schneider
  orcid: https://orcid.org/0000-0002-6961-3716
citation:
  ama: Riach JRW, Schneider M. The DaimlerChrysler takeover failure revisited from
    a varieties-of-capitalism perspective. <i>Cross Cultural and Strategic Management</i>.
    2022;29(3):552-568. doi:<a href="https://doi.org/10.1108/ccsm-12-2020-0250">10.1108/ccsm-12-2020-0250</a>
  apa: Riach, J. R. W., &#38; Schneider, M. (2022). The DaimlerChrysler takeover failure
    revisited from a varieties-of-capitalism perspective. <i>Cross Cultural and Strategic
    Management</i>, <i>29</i>(3), 552–568. <a href="https://doi.org/10.1108/ccsm-12-2020-0250">https://doi.org/10.1108/ccsm-12-2020-0250</a>
  bibtex: '@article{Riach_Schneider_2022, title={The DaimlerChrysler takeover failure
    revisited from a varieties-of-capitalism perspective}, volume={29}, DOI={<a href="https://doi.org/10.1108/ccsm-12-2020-0250">10.1108/ccsm-12-2020-0250</a>},
    number={3}, journal={Cross Cultural and Strategic Management}, publisher={Emerald},
    author={Riach, John Rankin Wood and Schneider, Martin}, year={2022}, pages={552–568}
    }'
  chicago: 'Riach, John Rankin Wood, and Martin Schneider. “The DaimlerChrysler Takeover
    Failure Revisited from a Varieties-of-Capitalism Perspective.” <i>Cross Cultural
    and Strategic Management</i> 29, no. 3 (2022): 552–68. <a href="https://doi.org/10.1108/ccsm-12-2020-0250">https://doi.org/10.1108/ccsm-12-2020-0250</a>.'
  ieee: 'J. R. W. Riach and M. Schneider, “The DaimlerChrysler takeover failure revisited
    from a varieties-of-capitalism perspective,” <i>Cross Cultural and Strategic Management</i>,
    vol. 29, no. 3, pp. 552–568, 2022, doi: <a href="https://doi.org/10.1108/ccsm-12-2020-0250">10.1108/ccsm-12-2020-0250</a>.'
  mla: Riach, John Rankin Wood, and Martin Schneider. “The DaimlerChrysler Takeover
    Failure Revisited from a Varieties-of-Capitalism Perspective.” <i>Cross Cultural
    and Strategic Management</i>, vol. 29, no. 3, Emerald, 2022, pp. 552–68, doi:<a
    href="https://doi.org/10.1108/ccsm-12-2020-0250">10.1108/ccsm-12-2020-0250</a>.
  short: J.R.W. Riach, M. Schneider, Cross Cultural and Strategic Management 29 (2022)
    552–568.
date_created: 2023-10-05T16:00:11Z
date_updated: 2023-10-06T13:26:51Z
doi: 10.1108/ccsm-12-2020-0250
intvolume: '        29'
issue: '3'
keyword:
- Organizational Behavior and Human Resource Management
- Strategy and Management
- Sociology and Political Science
- Cultural Studies
- Business and International Management
language:
- iso: eng
page: 552-568
publication: Cross Cultural and Strategic Management
publication_identifier:
  issn:
  - 2059-5794
publication_status: published
publisher: Emerald
status: public
title: The DaimlerChrysler takeover failure revisited from a varieties-of-capitalism
  perspective
type: journal_article
user_id: '471'
volume: 29
year: '2022'
...