{"author":[{"last_name":"Terho","first_name":"Harri","full_name":"Terho, Harri"},{"full_name":"Eggert, Andreas","first_name":"Andreas","last_name":"Eggert"},{"first_name":"Alexander","last_name":"Haas","full_name":"Haas, Alexander"},{"full_name":"Ulaga, Wolfgang","first_name":"Wolfgang","last_name":"Ulaga"}],"title":"How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling","year":"2015","status":"public","date_updated":"2022-01-06T07:01:27Z","_id":"4848","page":"12--21","user_id":"57352","citation":{"apa":"Terho, H., Eggert, A., Haas, A., &#38; Ulaga, W. (2015). How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling. <i>Industrial Marketing Management</i>, 12--21.","mla":"Terho, Harri, et al. “How Sales Strategy Translates into Performance: The Role of Salesperson Customer Orientation and Value-Based Selling.” <i>Industrial Marketing Management</i>, 2015, pp. 12--21.","ieee":"H. Terho, A. Eggert, A. Haas, and W. Ulaga, “How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling,” <i>Industrial Marketing Management</i>, pp. 12--21, 2015.","chicago":"Terho, Harri, Andreas Eggert, Alexander Haas, and Wolfgang Ulaga. “How Sales Strategy Translates into Performance: The Role of Salesperson Customer Orientation and Value-Based Selling.” <i>Industrial Marketing Management</i>, 2015, 12--21.","short":"H. Terho, A. Eggert, A. Haas, W. Ulaga, Industrial Marketing Management (2015) 12--21.","ama":"Terho H, Eggert A, Haas A, Ulaga W. How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling. <i>Industrial Marketing Management</i>. 2015:12--21.","bibtex":"@article{Terho_Eggert_Haas_Ulaga_2015, title={How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling}, journal={Industrial Marketing Management}, author={Terho, Harri and Eggert, Andreas and Haas, Alexander and Ulaga, Wolfgang}, year={2015}, pages={12--21} }"},"publication":"Industrial Marketing Management","date_created":"2018-10-25T09:33:30Z","department":[{"_id":"180"}],"type":"journal_article"}