{"issue":"4","publication":"Journal of Marketing","date_updated":"2022-01-06T07:01:27Z","type":"journal_article","page":"17--32","year":"2013","status":"public","author":[{"first_name":"Ina","last_name":"Garnefeld","full_name":"Garnefeld, Ina"},{"last_name":"Eggert","full_name":"Eggert, Andreas","first_name":"Andreas"},{"first_name":"Sabrina V","full_name":"Helm, Sabrina V","last_name":"Helm"},{"first_name":"Stephen S","last_name":"Tax","full_name":"Tax, Stephen S"}],"department":[{"_id":"180"}],"title":"Growing existing customers' revenue streams through customer referral programs","_id":"4851","date_created":"2018-10-25T09:39:22Z","citation":{"chicago":"Garnefeld, Ina, Andreas Eggert, Sabrina V Helm, and Stephen S Tax. “Growing Existing Customers’ Revenue Streams through Customer Referral Programs.” <i>Journal of Marketing</i>, no. 4 (2013): 17--32.","apa":"Garnefeld, I., Eggert, A., Helm, S. V., &#38; Tax, S. S. (2013). Growing existing customers’ revenue streams through customer referral programs. <i>Journal of Marketing</i>, (4), 17--32.","short":"I. Garnefeld, A. Eggert, S.V. Helm, S.S. Tax, Journal of Marketing (2013) 17--32.","ieee":"I. Garnefeld, A. Eggert, S. V. Helm, and S. S. Tax, “Growing existing customers’ revenue streams through customer referral programs,” <i>Journal of Marketing</i>, no. 4, pp. 17--32, 2013.","mla":"Garnefeld, Ina, et al. “Growing Existing Customers’ Revenue Streams through Customer Referral Programs.” <i>Journal of Marketing</i>, no. 4, 2013, pp. 17--32.","ama":"Garnefeld I, Eggert A, Helm SV, Tax SS. Growing existing customers’ revenue streams through customer referral programs. <i>Journal of Marketing</i>. 2013;(4):17--32.","bibtex":"@article{Garnefeld_Eggert_Helm_Tax_2013, title={Growing existing customers’ revenue streams through customer referral programs}, number={4}, journal={Journal of Marketing}, author={Garnefeld, Ina and Eggert, Andreas and Helm, Sabrina V and Tax, Stephen S}, year={2013}, pages={17--32} }"},"user_id":"57352"}