[{"department":[{"_id":"526"}],"publisher":"Springer Berlin Heidelberg","year":"2010","extern":"1","citation":{"short":"M. Weddeling, M. Steiner, O. Müller, R. Knackstedt, J. Becker, K. Backhaus, D. Beverungen, M. Frohs, Vermarktung Hybrider Leistungsbündel, Springer Berlin Heidelberg, Berlin, Heidelberg, 2010.","ama":"Weddeling M, Steiner M, Müller O, et al. <i>Vermarktung Hybrider Leistungsbündel</i>. Berlin, Heidelberg: Springer Berlin Heidelberg; 2010. doi:<a href=\"https://doi.org/10.1007/978-3-642-12830-1\">10.1007/978-3-642-12830-1</a>","apa":"Weddeling, M., Steiner, M., Müller, O., Knackstedt, R., Becker, J., Backhaus, K., … Frohs, M. (2010). <i>Vermarktung hybrider Leistungsbündel</i>. Berlin, Heidelberg: Springer Berlin Heidelberg. <a href=\"https://doi.org/10.1007/978-3-642-12830-1\">https://doi.org/10.1007/978-3-642-12830-1</a>","mla":"Weddeling, Matthias, et al. <i>Vermarktung Hybrider Leistungsbündel</i>. Springer Berlin Heidelberg, 2010, doi:<a href=\"https://doi.org/10.1007/978-3-642-12830-1\">10.1007/978-3-642-12830-1</a>.","chicago":"Weddeling, Matthias, Michael Steiner, Oliver Müller, Ralf Knackstedt, Jörg Becker, Klaus Backhaus, Daniel Beverungen, and Margarethe Frohs. <i>Vermarktung Hybrider Leistungsbündel</i>. Berlin, Heidelberg: Springer Berlin Heidelberg, 2010. <a href=\"https://doi.org/10.1007/978-3-642-12830-1\">https://doi.org/10.1007/978-3-642-12830-1</a>.","ieee":"M. Weddeling <i>et al.</i>, <i>Vermarktung hybrider Leistungsbündel</i>. Berlin, Heidelberg: Springer Berlin Heidelberg, 2010.","bibtex":"@book{Weddeling_Steiner_Müller_Knackstedt_Becker_Backhaus_Beverungen_Frohs_2010, place={Berlin, Heidelberg}, title={Vermarktung hybrider Leistungsbündel}, DOI={<a href=\"https://doi.org/10.1007/978-3-642-12830-1\">10.1007/978-3-642-12830-1</a>}, publisher={Springer Berlin Heidelberg}, author={Weddeling, Matthias and Steiner, Michael and Müller, Oliver and Knackstedt, Ralf and Becker, Jörg and Backhaus, Klaus and Beverungen, Daniel and Frohs, Margarethe}, year={2010} }"},"user_id":"21671","date_created":"2018-10-30T14:25:58Z","status":"public","type":"book","_id":"5070","title":"Vermarktung hybrider Leistungsbündel","place":"Berlin, Heidelberg","publication_status":"published","publication_identifier":{"isbn":["9783642128295","9783642128301"]},"date_updated":"2020-06-24T11:10:39Z","language":[{"iso":"eng"}],"doi":"10.1007/978-3-642-12830-1","author":[{"last_name":"Weddeling","first_name":"Matthias","full_name":"Weddeling, Matthias"},{"full_name":"Steiner, Michael","first_name":"Michael","last_name":"Steiner"},{"last_name":"Müller","first_name":"Oliver","id":"72849","full_name":"Müller, Oliver"},{"full_name":"Knackstedt, Ralf","last_name":"Knackstedt","first_name":"Ralf"},{"last_name":"Becker","first_name":"Jörg","full_name":"Becker, Jörg"},{"full_name":"Backhaus, Klaus","first_name":"Klaus","last_name":"Backhaus"},{"id":"59677","full_name":"Beverungen, Daniel","last_name":"Beverungen","first_name":"Daniel"},{"full_name":"Frohs, Margarethe","first_name":"Margarethe","last_name":"Frohs"}]}]