{"date_updated":"2026-01-13T09:44:02Z","date_created":"2026-01-13T09:43:47Z","type":"conference","department":[{"_id":"733"}],"author":[{"id":"23755","first_name":"Carina","full_name":"Witte, Carina","last_name":"Witte"},{"first_name":"Lena","id":"4336","full_name":"Steinhoff, Lena","last_name":"Steinhoff"}],"status":"public","language":[{"iso":"eng"}],"place":"Phoenix","user_id":"102525","publication":"2025 AMA Winter Academic Conference Proceedings","title":"Unlocking Spiritual Value: Magical Experiences of Commercial Services","citation":{"short":"C. Witte, L. Steinhoff, in: 2025 AMA Winter Academic Conference Proceedings, Phoenix, 2025.","chicago":"Witte, Carina, and Lena Steinhoff. “Unlocking Spiritual Value: Magical Experiences of Commercial Services.” In <i>2025 AMA Winter Academic Conference Proceedings</i>. Phoenix, 2025.","apa":"Witte, C., &#38; Steinhoff, L. (2025). Unlocking Spiritual Value: Magical Experiences of Commercial Services. <i>2025 AMA Winter Academic Conference Proceedings</i>.","ieee":"C. Witte and L. Steinhoff, “Unlocking Spiritual Value: Magical Experiences of Commercial Services,” 2025.","mla":"Witte, Carina, and Lena Steinhoff. “Unlocking Spiritual Value: Magical Experiences of Commercial Services.” <i>2025 AMA Winter Academic Conference Proceedings</i>, 2025.","ama":"Witte C, Steinhoff L. Unlocking Spiritual Value: Magical Experiences of Commercial Services. In: <i>2025 AMA Winter Academic Conference Proceedings</i>. ; 2025.","bibtex":"@inproceedings{Witte_Steinhoff_2025, place={Phoenix}, title={Unlocking Spiritual Value: Magical Experiences of Commercial Services}, booktitle={2025 AMA Winter Academic Conference Proceedings}, author={Witte, Carina and Steinhoff, Lena}, year={2025} }"},"_id":"63584","year":"2025"}