@inproceedings{64152,
  author       = {{Alberternst, B. and Kessing, K. and Böhm, Eva and Eggert, A. and Garnefeld, I. and Schaefers, T. and Steinhoff, Lena and Woisetschläger, D.}},
  booktitle    = {{2026 AMA Winter Academic Conference Proceedings}},
  title        = {{{A Relational Perspective on Responsibility for Sustainable Market Behavior}}},
  year         = {{2026}},
}