conference paper B. Alberternst author K. Kessing author Eva Böhm author 30430000-0001-6053-1012 A. Eggert author I. Garnefeld author T. Schaefers author Lena Steinhoff author 4336 D. Woisetschläger author 733 department 2026 eng B. Alberternst, K. Kessing, E. Böhm, A. Eggert, I. Garnefeld, T. Schaefers, L. Steinhoff, D. Woisetschläger, in: 2026 AMA Winter Academic Conference Proceedings, 2026. Alberternst, B., et al. “A Relational Perspective on Responsibility for Sustainable Market Behavior.” <i>2026 AMA Winter Academic Conference Proceedings</i>, 2026. @inproceedings{Alberternst_Kessing_Böhm_Eggert_Garnefeld_Schaefers_Steinhoff_Woisetschläger_2026, title={A Relational Perspective on Responsibility for Sustainable Market Behavior}, booktitle={2026 AMA Winter Academic Conference Proceedings}, author={Alberternst, B. and Kessing, K. and Böhm, Eva and Eggert, A. and Garnefeld, I. and Schaefers, T. and Steinhoff, Lena and Woisetschläger, D.}, year={2026} } Alberternst, B., Kessing, K., Böhm, E., Eggert, A., Garnefeld, I., Schaefers, T., Steinhoff, L., &#38; Woisetschläger, D. (2026). A Relational Perspective on Responsibility for Sustainable Market Behavior. <i>2026 AMA Winter Academic Conference Proceedings</i>. Alberternst, B., K. Kessing, Eva Böhm, A. Eggert, I. Garnefeld, T. Schaefers, Lena Steinhoff, and D. Woisetschläger. “A Relational Perspective on Responsibility for Sustainable Market Behavior.” In <i>2026 AMA Winter Academic Conference Proceedings</i>, 2026. B. Alberternst <i>et al.</i>, “A Relational Perspective on Responsibility for Sustainable Market Behavior,” 2026. Alberternst B, Kessing K, Böhm E, et al. A Relational Perspective on Responsibility for Sustainable Market Behavior. In: <i>2026 AMA Winter Academic Conference Proceedings</i>. ; 2026. 641522026-02-13T10:36:48Z2026-02-13T10:36:58Z