{"publication":"2014 AMA Winter Marketing Educators’ Proceedings","type":"conference","date_updated":"2022-01-06T07:03:45Z","language":[{"iso":"eng"}],"date_created":"2019-02-16T09:14:53Z","citation":{"apa":"Terho, H., Eggert, A., Ulaga, W., &#38; Haas, A. (2014). Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities. In <i>2014 AMA Winter Marketing Educators’ Proceedings</i>.","ama":"Terho H, Eggert A, Ulaga W, Haas A. Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities. In: <i>2014 AMA Winter Marketing Educators’ Proceedings</i>. ; 2014.","mla":"Terho, H., et al. “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities.” <i>2014 AMA Winter Marketing Educators’ Proceedings</i>, 2014.","ieee":"H. Terho, A. Eggert, W. Ulaga, and A. Haas, “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities,” in <i>2014 AMA Winter Marketing Educators’ Proceedings</i>, 2014.","short":"H. Terho, A. Eggert, W. Ulaga, A. Haas, in: 2014 AMA Winter Marketing Educators’ Proceedings, 2014.","chicago":"Terho, H, A Eggert, W Ulaga, and A Haas. “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities.” In <i>2014 AMA Winter Marketing Educators’ Proceedings</i>, 2014.","bibtex":"@inproceedings{Terho_Eggert_Ulaga_Haas_2014, title={Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities}, booktitle={2014 AMA Winter Marketing Educators’ Proceedings}, author={Terho, H and Eggert, A and Ulaga, W and Haas, A}, year={2014} }"},"user_id":"57352","department":[{"_id":"19"},{"_id":"180"}],"_id":"7731","title":"Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities","author":[{"first_name":"H","full_name":"Terho, H","last_name":"Terho"},{"last_name":"Eggert","full_name":"Eggert, A","first_name":"A"},{"last_name":"Ulaga","full_name":"Ulaga, W","first_name":"W"},{"full_name":"Haas, A","last_name":"Haas","first_name":"A"}],"year":"2014","status":"public"}