{"language":[{"iso":"eng"}],"type":"conference","date_updated":"2022-01-06T07:03:46Z","publication":"Proceedings of the 18th International Colloquium in Relationship Marketing","status":"public","year":"2010","author":[{"first_name":"E","full_name":"Münkhoff, E","last_name":"Münkhoff"},{"last_name":"Garnefeld","full_name":"Garnefeld, I","first_name":"I"},{"first_name":"J","full_name":"Hogreve, J","last_name":"Hogreve"},{"last_name":"Eggert","full_name":"Eggert, A","first_name":"A"}],"title":"Referral Reward Programs: A Means for Service Recovery?","_id":"7809","department":[{"_id":"19"},{"_id":"180"}],"user_id":"57352","citation":{"apa":"Münkhoff, E., Garnefeld, I., Hogreve, J., &#38; Eggert, A. (2010). Referral Reward Programs: A Means for Service Recovery? In <i>Proceedings of the 18th International Colloquium in Relationship Marketing</i>.","short":"E. Münkhoff, I. Garnefeld, J. Hogreve, A. Eggert, in: Proceedings of the 18th International Colloquium in Relationship Marketing, 2010.","chicago":"Münkhoff, E, I Garnefeld, J Hogreve, and A Eggert. “Referral Reward Programs: A Means for Service Recovery?” In <i>Proceedings of the 18th International Colloquium in Relationship Marketing</i>, 2010.","ieee":"E. Münkhoff, I. Garnefeld, J. Hogreve, and A. Eggert, “Referral Reward Programs: A Means for Service Recovery?,” in <i>Proceedings of the 18th International Colloquium in Relationship Marketing</i>, 2010.","ama":"Münkhoff E, Garnefeld I, Hogreve J, Eggert A. Referral Reward Programs: A Means for Service Recovery? In: <i>Proceedings of the 18th International Colloquium in Relationship Marketing</i>. ; 2010.","mla":"Münkhoff, E., et al. “Referral Reward Programs: A Means for Service Recovery?” <i>Proceedings of the 18th International Colloquium in Relationship Marketing</i>, 2010.","bibtex":"@inproceedings{Münkhoff_Garnefeld_Hogreve_Eggert_2010, title={Referral Reward Programs: A Means for Service Recovery?}, booktitle={Proceedings of the 18th International Colloquium in Relationship Marketing}, author={Münkhoff, E and Garnefeld, I and Hogreve, J and Eggert, A}, year={2010} }"},"date_created":"2019-02-20T13:30:13Z"}