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3378 Publications


2011 | Journal Article | LibreCat-ID: 22919
Marktnahe Bewertung von Unternehmen nach der Erbschaftsteuerreform?
J. Müller, C. Sureth-Sloane, Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung 63 (2011) 45–83.
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2011 | Conference Paper | LibreCat-ID: 7746
‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets
H. Terho, A. Haas, A. Eggert, W. Ulaga, in: 2011 AMA Summer Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7747
Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?
A. Eggert, E. Münkhoff, C. Thiesbrummel, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7802
Embracing the complexity of recovery management in business-to-business relationships
K. Doescher, J. Hogreve, A. Eggert, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7803
All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size
I. Garnefeld, S. Helm, A. Eggert, S. Tax, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7804
Time extension of sales promotions – How do customers react?
E. Münkhoff, I. Garnefeld, A. Bruns, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7805
Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations
A. Eggert, J. Hogreve, W. Ulaga, E. Münkhoff, in: 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7806
Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7807
Can Retailers Improve Loyalty by Empowering Consumers?
G. Hunter, I. Garnefeld, L. Steinhoff, in: 2011 AMA Winter Marketing Educators’ Conference Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 5684 | OA
Automated Negotiations Under Uncertain Preferences
F. Lang, G. Schryen, A. Fink, in: Proceedings of the 2011 International Conference on Information Systems (ICIS 2011), 2011.
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2011 | Conference Paper | LibreCat-ID: 5689 | OA
Reducing Datacenter Energy Usage through Efficient Job Allocation
C. Bodenstein, G. Schryen, D. Neumann, in: Proceedings of the 19th European Conference on Information Systems (ECIS 2011), 2011.
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2011 | Journal Article | LibreCat-ID: 5719
Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben.
N. Wünderlich, J.H. Schumann, F. v Wangenheim, H.H. Holzmüller, Zeitschrift für Betriebswirtschaft 81 (2011) 977–1001.
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2011 | Conference Abstract | LibreCat-ID: 5823
The Impact of Delegating Decision Making to IT on the Sunk Cost Effect
P. Herrmann, D. Kundisch, M. Rahman, in: 12th Workshop on Information Systems and Economics (WISE), 2011.
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2011 | Book Chapter | LibreCat-ID: 6151
SME International Mode Choice Over Time: Forging a Link Between the Uppsala Model and Transaction Cost Economics
B. Maekelburger, C. Schwens, R. Kabst, in: A. Verbeke, A.T. Tavares-Lehmann, R. Van Tulder (Eds.), Entrepreneurship in the Global Firm (Progress In International Business Research, Volume 6), 6th ed., Emerald Group Publishing Ltd., 2011, pp. 21–49.
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2011 | Conference Paper | LibreCat-ID: 6282 LibreCat
 

2011 | Conference Paper | LibreCat-ID: 6289 LibreCat
 

2011 | Conference Paper | LibreCat-ID: 6292
Age diversity and team outcomes: A quantitative review.
M. Schneid, R. Isidor, H. Steinmetz, R. Kabst, A. Diehl, in: 2011.
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2011 | Conference Paper | LibreCat-ID: 6294
Advertisement-Image congruity in the recruitment context
M. Baum, M. Schaefer, R. Kabst, in: 2011.
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2011 | Conference Paper | LibreCat-ID: 6295 LibreCat
 

2011 | Conference Paper | LibreCat-ID: 6296 LibreCat
 

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