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3 Publications
2024 | Journal Article | LibreCat-ID: 53200
Ozuna E, Steinhoff L. “Look me in the eye, customer”: How do face-to-face interactions in peer-to-peer sharing economy services affect customers’ misbehavior concealment intentions? Journal of Business Research. 2024;177. doi:10.1016/j.jbusres.2024.114582
LibreCat
| DOI
2023 | Conference Paper | LibreCat-ID: 50979
Ozuna E, Steinhoff L. Customer Misbehavior in the Peer-to-Peer Sharing Economy: The Mixed Role of Face-to-Face Interactions. In: Proceedings of the 52nd European Marketing Academy Conference (EMAC); 2023.
LibreCat
2023 | Conference Paper | LibreCat-ID: 50977
Ozuna E, Steinhoff L. Face-to-Face Interactions in Peer-to-Peer Sharing Economy Services: An Effective Barrier to Customer Misbehavior? In: 2023 AMA Winter Marketing Educators’ Conference Proceedings; 2023.
LibreCat