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17 Publications
2018 | Conference Paper | LibreCat-ID: 2832
D. Schlangenotto, D. Kundisch, and M. Poniatowski, “What Drives Paid Search Success: A Systematic Literature Review,” in Proceedings of the 24th Americas Conference on Information Systems (AMCIS), New Orleans, USA, 2018.
LibreCat
2018 | Conference Paper | LibreCat-ID: 4362
D. Schlangenotto, D. Kundisch, and M. Poniatowski, “What Drives Paid Search Success: A Systematic Literature Review,” in Proceedings of the 24th Americas Conference on Information Systems (AMCIS), New Orleans, USA, 2018.
LibreCat