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706 Publications


2012 | Journal Article | LibreCat-ID: 5515
M. C. Wehner, A. Giardini, and R. Kabst, “Graduates’ Reactions to Recruitment Process Outsourcing: A Scenario-Based Study.,” Human Resource Management., vol. 51, no. 4, pp. 601–623, 2012.
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2012 | Journal Article | LibreCat-ID: 5516
J. Eiche, C. Schwens, and R. Kabst, “Greenfield Investment versus Akquisition: Der moderierende Einfluss wahrgenommener institutioneller Unsicherheit bei der Internationalisierung von KMU. ,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 3, pp. 143–165, 2012.
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2012 | Journal Article | LibreCat-ID: 5518
R. Isidor, C. Schwens, R. Kabst, and F. Hornung, “Internationaler Joint Venture Erfolg: Eine Meta-Analyse.,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 5, pp. 539–583, 2012.
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2012 | Journal Article | LibreCat-ID: 5519
H. Steinmetz, R. Isidor, and N. Bäuerle, “Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach.,” Survey Research Methods, vol. 6, no. 1, pp. 61–75, 2012.
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2012 | Conference Paper | LibreCat-ID: 46698
I. Garnefeld, E. Münkhoff, and A. Bruns, “I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions,” presented at the 2012 AMA Summer Academic Conference, Chicago, IL, 2012.
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2012 | Conference Paper | LibreCat-ID: 46699
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award),” presented at the 2012 AMA Winter Academic Conference, St. Petersburg, FL, 2012.
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2012 | Conference Paper | LibreCat-ID: 45750
A. Eggert, I. Garnefeld, and L. Steinhoff, “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012.
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2012 | Conference Paper | LibreCat-ID: 45751
A. Eggert, I. Garnefeld, and L. Steinhoff, “Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg, 2012.
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2011 | Conference Paper | LibreCat-ID: 7746
H. Terho, A. Haas, A. Eggert, and W. Ulaga, “‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets,” in 2011 AMA Summer Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7747
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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