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704 Publications
2018 | Journal Article | LibreCat-ID: 41340
Garnefeld, Ina, Eva Böhm, Lena Klimke, and Andrea Oestreich. “I Thought It Was over, but Now It Is Back: Customer Reactions to Ex Post Time Extensions of Sales Promotions.” Journal of the Academy of Marketing Science 46, no. 6 (2018): 1133–47. https://doi.org/10.1007/s11747-018-0600-y.
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| DOI
2018 | Book Chapter | LibreCat-ID: 4946
Eisele, Simon, and Martin Schneider. “ Personalwirtschaft.” In Handbuch Gestaltung digitaler und vernetzter Arbeitswelten, edited by Gregor Engels, Gunter Maier, and Eckhard Steffen, 1–20, 2018.
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| Files available
2018 | Book Chapter | LibreCat-ID: 4928
Schneider, Martin. “Digitalization of Production, Human Capital, and Organizational Capital.” In The Impact of Digitalization in the Workplace, edited by Christian Harteis, 39--52, 2018. https://doi.org/10.1007/978-3-319-63257-5_4.
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| DOI
2018 | Journal Article | LibreCat-ID: 45731
Steinhoff, Lena, C. Witte, and A. Eggert. “Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement.” Journal of Service Management Research 2, no. 2 (2018): 22–35. http://dx.doi.org/10.15358/2511-8676-2018-2-22.
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| DOI
2018 | Conference Paper | LibreCat-ID: 45745
Steinhoff, Lena, and M. Zondag. “Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey.” In 2018 Winter AMA Conference Proceedings, New Orleans, 2018.
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2018 | Conference Paper | LibreCat-ID: 45744
Eggert, A., Lena Steinhoff, and C. Witte. “Are Gift Purchases an Effective Driver of Customer Loyalty?” In 2018 Winter AMA Conference Proceedings, New Orleans, 2018.
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2017 | Journal Article | LibreCat-ID: 24378
Krebs, Benjamin, Marius Wehner, and Rüdiger Kabst. “Wer Hat Hier Das Sagen?” Personalmagazin 2 (2017): 20–23.
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2017 | Journal Article | LibreCat-ID: 24379
Krebs, Benjamin, Marius Wehner, and Rüdiger Kabst. “Nordeuropa Hat´s Nicht Nötig.” Personalmagazin 2 (2017): 24–25.
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2017 | Journal Article | LibreCat-ID: 24380
Rauterberg, Hannah, and Benjamin Krebs. “Cranet Survey 2015/2016 - Stand Der HR-Digitalisierung.” Personalführung 5 (2017): 28–33.
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2017 | Journal Article | LibreCat-ID: 3307
Frick, Bernd, and Daniel Kaimann. “The Impact of Customer Reviews and Advertisement Efforts on the Performance of Experience Goods in Electronic Markets.” Applied Economics Letters 24, no. 17 (2017): 1237–40. https://doi.org/10.1080/13504851.2016.1270399.
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| DOI
2017 | Conference Paper | LibreCat-ID: 3537
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “How to Handle Dilemmas in Triadic Service Relationships – An Exploratory Study.” In Proceedings of the 2017 Frontiers in Service Conference, 2017.
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2017 | Conference Paper | LibreCat-ID: 115
Jakobs, Marie-Christine, Julia Krämer, Dirk van Straaten, and Theodor Lettmann. “Certification Matters for Service Markets.” In The Ninth International Conferences on Advanced Service Computing (SERVICE COMPUTATION), edited by Thomas Prinz Marcelo De Barros, Janusz Klink,Tadeus Uhl, 7–12, 2017.
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2017 | Book Chapter | LibreCat-ID: 21130
Thommes, Kirsten. “Managementpraktiken in KMU.” In Controlling Für Kleine Und Mittlere Unternehmen, edited by David Müller, 2nd ed., 367–92. Berlin, Boston: De Gruyter, 2017. https://doi.org/10.1515/9783110517163-015.
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| DOI
2017 | Conference Paper | LibreCat-ID: 20493
Krebs, Benjamin Philipp. “Talent Management and Workforce Performance: The Too-Much-Potential-Talent-Effect. ,” 2017.
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2017 | Dissertation | LibreCat-ID: 4674
Rose, Anica. The Performance of Individuals, Teams, and Organizations: Empirical Evidence from the Field. Universität Paderborn, 2017.
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| Files available
2017 | Journal Article | LibreCat-ID: 4836
Terho, Harri, Andreas Eggert, Wolfgang Ulaga, Alexander Haas, and Eva Boehm. “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action.” Industrial Marketing Management, 2017, 42--55.
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2017 | Journal Article | LibreCat-ID: 4837
Payne, Adrian, Pennie Frow, and Andreas Eggert. “The Customer Value Proposition: Evolution, Development, and Application in Marketing.” Journal of the Academy of Marketing Science, no. 4 (2017): 467--489.
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2017 | Journal Article | LibreCat-ID: 4838
Eggert, Andreas, Eva Boehm, and Christina Cramer. “Business Service Outsourcing in Manufacturing Firms: An Event Study.” Journal of Service Management, no. 3 (2017): 476--498.
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2017 | Journal Article | LibreCat-ID: 4840
Boehm, Eva, Andreas Eggert, and Christoph Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Deteriorating Financial Performance?” Industrial Marketing Management, 2017, 101--111.
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2017 | Book (Editor) | LibreCat-ID: 4908
Helm, Sabrina, Bernd Günter, and Andreas Eggert, eds. Kundenwert. Wiesbaden: Springer Fachmedien Wiesbaden, 2017. https://doi.org/10.1007/978-3-658-10920-2.
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| DOI
2017 | Journal Article | LibreCat-ID: 4933
Wangenheim, Florian v, Nancy V Wünderlich, and Jan H Schumann. “Renew or Cancel? Drivers of Customer Renewal Decisions for IT-Based Service Contracts.” Journal of Business Research, no. 79 (2017): 181--188.
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2017 | Book Chapter | LibreCat-ID: 4941
Eggert, Andreas. “Die Zwei Perspektiven Des Kundenwerts: Darstellung Und Versuch Einer Integration.” In Kundenwert, 37–51. Wiesbaden: Springer Fachmedien Wiesbaden, 2017. https://doi.org/10.1007/978-3-658-10920-2_2.
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| DOI
2017 | Book Chapter | LibreCat-ID: 4942
Helm, Sabrina, Bernd Günter, and Andreas Eggert. “Kundenwert – Eine Einführung in Die Theoretischen Und Praktischen Herausforderungen Der Bewertung von Kundenbeziehungen.” In Kundenwert, 3–34. Wiesbaden: Springer Fachmedien Wiesbaden, 2017. https://doi.org/10.1007/978-3-658-10920-2_1.
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| DOI
2017 | Journal Article | LibreCat-ID: 4947
Wangenheim, Florian v, Nancy Wünderlich, and Jan H Schumann. “Renew or Cancel? Drivers of Customer Renewal Decisions for IT-Based Service Contracts.” Journal of Business Research, no. 79 (2017): 181--188.
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2017 | Journal Article | LibreCat-ID: 4949
Larivière, Bart, David Bowen, Tor W Andreassen, Werner Kunz, Nancy J Sirianni, Chris Voss, Nancy Wünderlich, and Arne De Keyser. “‘Service Encounter 2.0’: An Investigation into the Roles of Technology, Employees and Customers.” Journal of Business Research, no. 79 (2017): 238--246.
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2017 | Conference Paper | LibreCat-ID: 4955
Wünderlich, Nancy, and Stefanie Paluch. “A Nice and Friendly Chat With a Bot: User Perceptions of AI-Based Service Agents.” In Proceedings of the 38th International Conference on Information Systems (ICIS 2017), 2017.
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2017 | Conference Paper | LibreCat-ID: 4956
Teßmer, Isabel, Marcus Olsson, Anders Gustafsson, and Nancy Wünderlich. “How to Design Successful Gamification in Retail: The Benefits and Pitfalls of Affordances.” In Proceedings of the 2017 Frontiers in Service Conference, 2017.
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2017 | Journal Article | LibreCat-ID: 4966
Grund, Christian, and Kirsten Thommes. “The Role of Contract Types for Employees’ Public Service Motivation.” Schmalenbach Business Review, no. 4 (2017): 377--398.
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2017 | Conference Paper | LibreCat-ID: 4987
Klabuhn, Janny, and Kirsten Thommes. “Age Diversity and Its Effects on Team Performance.” In Academy of Management Proceedings, 15119, 2017.
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2017 | Book Chapter | LibreCat-ID: 5005
Garnefeld, Ina, Eva Boehm, and Lena Feider. “Retourenmanagement Zur Steigerung Des Kundenwerts.” In Kundenwert, 599--624, 2017.
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2017 | Conference Paper | LibreCat-ID: 5328
Larivière, Bart, David Bowen, Tor W Andreassen, Werner Kunz, Nancy J Sirianni, Chris Voss, Nancy Wünderlich, and Arne De Keyser. “Service Encounter 2.0": An Investigation Into the Roles of Technology, Employees and Customers.” In Proceedings of QUIS 2017, 2017.
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2017 | Conference Paper | LibreCat-ID: 5329
Becker-Özcamlica, Hürrem, Isabel Teßmer, and Nancy Wünderlich. “Do Companies Really Have to Emphasize the Triple Bottom Line? Analyzing the Effect of Competing Sustainable Market Orientations.” In Proceedings of the 2017 Winter Marketing Educators’ Conference, 2017.
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2017 | Conference Paper | LibreCat-ID: 5479
Eggert, Andreas, Lena Steinhoff, and Carina Witte. “The Loyalty Effect of Gift Purchases.” 2017 Winter AMA Proceedings, 2017.
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2017 | Conference Paper | LibreCat-ID: 5482
Garnefeld, I, E Boehm, and L Feider. “Managing the Necessary Evil: Can Payment Methods Reduce Product Returns.” 2017 AMA Winter Marketing Educators’ Conference Proceedings, 2017.
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2017 | Conference Paper | LibreCat-ID: 5483
Cramer, C, E Boehm, and A Eggert. “Service Awards: Do They Help or Harm in Case of a Service Failure?” 2017 AMA Winter Marketing Educators’ Conference Proceedings, 2017.
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2017 | Report | LibreCat-ID: 1057
Sürücü, Oktay, Behnud Mir Djawadi, and Sonja Brangewitz. Asymmetric Dominance Effect with Multiple Decoys for Low- and High-Variance Lotteries. Universität Paderborn, 2017.
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2017 | Journal Article | LibreCat-ID: 1062
Frick, Bernd, Olivier Gergaud, and Petra Winter. “The Revenue Potential of Product Differentiation: Empirical Evidence Fro the Croation Restaurant Industry.” Gastronomy and Tourism 2, no. 4 (2017): 259-271(13). https://doi.org/10.3727/216929717X15046207899410.
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2017 | Conference Paper | LibreCat-ID: 1095 | 
John, Thomas, Matthias Feldotto, Paul Hemsen, Katrin Klingsieck, Dennis Kundisch, and Mike Langendorf. “Towards a Lean Approach for Gamifying Education.” In Proceedings of the 25th European Conference on Information Systems (ECIS), 2970–79, 2017.
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2017 | Conference Paper | LibreCat-ID: 46679
Garnefeld, I., Eva Böhm, and L. Feider. “Managing the Necessary Evil: Can Payment Methods Reduce Product Returns (Ausgezeichnet Mit Best Paper Award).” In 2017 AMA Winter Academic Conference, Orlando, FL, 2017.
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2017 | Conference Paper | LibreCat-ID: 46680
Cramer, C., Eva Böhm, and A. Eggert. “Service Awards: Do They Help or Harm in Case of a Service Failure?” In 2017 AMA Winter Academic Conference, Orlando, FL, 2017.
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2017 | Journal Article | LibreCat-ID: 46638
Terho, Harri, Andreas Eggert, Wolfgang Ulaga, Alexander Haas, and Eva Böhm. “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action.” Industrial Marketing Management 66 (2017): 42–55. https://doi.org/10.1016/j.indmarman.2017.06.015.
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| DOI
2017 | Journal Article | LibreCat-ID: 46639
Eggert, Andreas, Eva Böhm, and Christina Cramer. “Business Service Outsourcing in Manufacturing Firms: An Event Study.” Journal of Service Management 28, no. 3 (2017): 476–98. https://doi.org/10.1108/josm-11-2016-0306.
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2017 | Book (Editor) | LibreCat-ID: 4954
Riach, John, Andreas Morbitzer, and Markus Koeberer, eds. Pick and Place. Englisch Für Mechatronik/Lehr-/Arbeitsbuch (3rd Edition). Klett Verlag, 2017.
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2017 | Journal Article | LibreCat-ID: 4932
Schneider, Martin, and Johanna Flore. “Training and Commitment in a German Manufacturing Company during the Post-2008 Crisis: A Case of Internal Flexicurity.” The International Journal of Human Resource Management, 2017, 1–17. https://doi.org/10.1080/09585192.2017.1308413.
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2017 | Journal Article | LibreCat-ID: 4930
Radermacher, Katharina, Martin Schneider, Anja Iseke, and Tobias Tebbe. “Signalling to Young Knowledge Workers through Architecture? A Conjoint Analysis.” German Journal of Human Resource Management, no. 1 (2017): 71--93.
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2017 | Journal Article | LibreCat-ID: 4926
Radermacher, Katharina, and Martin Schneider. “Potenzial der Unternehmensarchitektur im Rahmen des Employer Branding. .” PERSONALquaterly, 2017, 10–16.
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2017 | Journal Article | LibreCat-ID: 4934
Schneider, Martin, and Johanna Flore. “Qualifizieren und binden: Betriebliche Weiterbildung während Kurzarbeit. .” PERSONALquaterly, 2017, 45–53.
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2017 | Journal Article | LibreCat-ID: 4953
Radermacher, Katharina, Martin Schneider, Anja Iseke, and Tobias Tebbe. “Signalling to Young Knowledge Workers through Architecture? A Conjoint Analysis.” German Journal of Human Resource Management, no. 1 (2017): 71--93.
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2017 | Conference Paper | LibreCat-ID: 45746
Eggert, A., Lena Steinhoff, and C. Witte. “The Loyalty Effect of Gift Purchases.” In 2017 Winter AMA Conference Proceedings, Orlando, 2017.
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2016 | Bachelorsthesis | LibreCat-ID: 3308
Breuer, Robin . Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse. Universität Paderborn, 2016.
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2016 | Mastersthesis | LibreCat-ID: 3311
Amedick, Michaela. Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden. Universität Paderborn, 2016.
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2016 | Journal Article | LibreCat-ID: 3318
Melnikov, Vitalik, Eyke Hüllermeier, Daniel Kaimann, Bernd Frick, and Pritha Gupta. “Pairwise versus Pointwise Ranking: A Case Study.” Schedae Informaticae 25 (2016). https://doi.org/10.4467/20838476si.16.006.6187.
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2016 | Journal Article | LibreCat-ID: 5700
Voss, Chris, Helen Perks, Rui Sousa, Lars Witell, and Nancy Wünderlich. “Reflections on Context in Service Research.” Journal of Service Management 27, no. 1 (2016): 30–36.
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2016 | Journal Article | LibreCat-ID: 5775
Li, Xinyu, and Ronald Peeters. “‘Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study’ .” “Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” , 2016.
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2016 | Journal Article | LibreCat-ID: 4839
Steiner, Michael, Andreas Eggert, Wolfgang Ulaga, and Klaus Backhaus. “Do Customized Service Packages Impede Value Capture in Industrial Markets?” Journal of the Academy of Marketing Science, no. 2 (2016): 151--165.
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2016 | Journal Article | LibreCat-ID: 4842
Boehm, Eva, Christof Backhaus, Andreas Eggert, and Tim Cummins. “Understanding Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective.” Journal of Strategic Contracting and Negotiation, no. 1–2 (2016): 128--149.
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2016 | Journal Article | LibreCat-ID: 4843
Steiner, Michael, Nico Wiegand, Andreas Eggert, and Klaus Backhaus. “Platform Adoption in System Markets: The Roles of Preference Heterogeneity and Consumer Expectations.” International Journal of Research in Marketing, no. 2 (2016): 276--296.
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2016 | Journal Article | LibreCat-ID: 4845
Wagner, Stephan M, and Andreas Eggert. “Co-Management of Purchasing and Marketing: Why, When and How?” Industrial Marketing Management, 2016, 27--36.
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2016 | Journal Article | LibreCat-ID: 4870
Fahr, René. “Verantwortung Macht Sinn: Corporate Social Responsibility.” Personnel Quarterly Vol. 4, 2016.
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2016 | Journal Article | LibreCat-ID: 4951
Paluch, Stefanie, and Nancy Wünderlich. “Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings.” Journal of Business Research 69, no. 7 (2016): 2424--2431.
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2016 | Journal Article | LibreCat-ID: 4967
Born, Marieke, Agnes Akkerman, and Kirsten Thommes. “Peer Influence on Protest Participation: Communication and Trust between Co-Workers as Inhibitors or Facilitators of Mobilization.” Social Science Research, 2016, 58--72.
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2016 | Conference Paper | LibreCat-ID: 4988
Thommes, Kirsten, and Simon Oertel. “Elements of Organizational Identity and the Role of a Firm’s History.” In Academy of Management Proceedings, 13754, 2016.
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2016 | Conference Paper | LibreCat-ID: 4989
Thommes, Kirsten. “Entrepreneurial Activity-The Impact of Childhood.” In Academy of Management Proceedings, 13740, 2016.
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2016 | Journal Article | LibreCat-ID: 7419
Steinhoff, Lena, and Robert W. Palmatier. “Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects.” Journal of the Academy of Marketing Science 44, no. 1 (2016): 88–107.
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2016 | Conference Paper | LibreCat-ID: 7673
Cramer, C, E Böhm, and A Eggert. “The Service Award Paradox.” In Proceedings of the 45th European Marketing Academy (EMAC) Conference, 2016.
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2016 | Conference Paper | LibreCat-ID: 7675
Cramer, C, E Böhm, and A Eggert. “Understanding Service Awards: Exploit the Bright Side, Avoid the Dark Side.” In 2016 AMA Winter Marketing Educators’ Conference Proceeding, 2016.
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2016 | Conference Paper | LibreCat-ID: 7686
Böhm, E, C Backhaus, A Eggert, and T Pitsis. “Shedding Light on Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective.” In 2016 AMA Winter Marketing Educators’ Conference Proceedings, 2016.
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2016 | Journal Article | LibreCat-ID: 5151
Oertel, Simon, Kirsten Thommes, and Peter Walgenbach. “Shadows of the Past: The Effect of Communist Heritage on Employee Consultation.” ILR Review 69, no. 3 (2016): 683–713.
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2016 | Journal Article | LibreCat-ID: 5152
Thommes, Kirsten, Simon Oertel, and Peter Walgenbach. “Organizational Failure in the Aftermath of Institutional Upheaval.” Organization Studies 37, no. 8 (2016): 1067–87.
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2016 | Conference Paper | LibreCat-ID: 46684
Böhm, Eva, C. Backhaus, A. Eggert, and T. Pitsis. “Shedding Light on Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective.” In 2016 AMA Winter Academic Conference, Las Vegas, NV, 2016.
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2016 | Conference Paper | LibreCat-ID: 46683
Cramer, C., Eva Böhm, and A. Eggert. “Understanding Service Awards: Exploit the Bright Side, Avoid the Dark Side (Ausgezeichnet Mit Best Paper Award).” In 2016 AMA Winter Academic Conference, Las Vegas, NV, 2016.
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2016 | Conference Paper | LibreCat-ID: 46681
Eggert, A., Eva Böhm, and C. Cramer. “Business Service Outsourcing in Manufacturing Firms: An Event Study.” In International Colloquium on Relationship Marketing (ICRM), Toulouse (Nominiert Für Best Paper Award), 2016.
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2016 | Conference Paper | LibreCat-ID: 46682
Cramer, C., Eva Böhm, and A. Eggert. “The Service Award Paradox.” In 45rd EMAC Annual Conference, Oslo, 2016.
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2016 | Journal Article | LibreCat-ID: 46663
Böhm, Eva, C. Backhaus, A. Eggert, and T. Cummins. “Understanding Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective.” Journal of Strategic Contracting and Negotiation, (Ausgezeichnet Mit Best Paper Award) 3, no. 1–2 (2016): 128–49.
LibreCat
2016 | Book Chapter | LibreCat-ID: 46664
Garnefeld, I., Eva Böhm, and L. Feider. “Retourenmanagement zur Steigerung des Kundenwerts.” In Kundenwert: Grundlagen – Innovative Konzepte – Praktische Umsetzungen, edited by B. Günther, S. Helm, and A. Eggert, 2nd ed., 2016.
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2016 | Journal Article | LibreCat-ID: 46640
Böhm, Eva, Andreas Eggert, and Christoph Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Deteriorating Financial Performance?” Industrial Marketing Management 60, no. 1 (2016): 101–11. https://doi.org/10.1016/j.indmarman.2016.04.007.
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2016 | Journal Article | LibreCat-ID: 4929
Backes-Gellner, Uschi, Marlies Kluike, Kerstin Pull, Martin Schneider, and Silvia Teuber. “Human Resource Management and Radical Innovation: A Fuzzy-Set QCA of US Multinationals in Germany, Switzerland, and the UK.” Journal of Business Economics, no. 7 (2016): 751--772.
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2016 | Journal Article | LibreCat-ID: 47990
Alewell, Dorothea, Katrin Bähring, and Kirsten Thommes. “Die Wirkungen Des Outsourcings von Personalfunktionen – Ein Überblick Über Verschiedene Theoretische Ansätze Und Entwicklung Eines Umfassenden Wirkungssets/ Effects of the Outsourcing of Personnel Functions – an Overview of Several Theoretical Approaches and Development of a Comprehensive Set of Effects.” Arbeit 16, no. 4 (2016): 282–95. https://doi.org/10.1515/arbeit-2007-0404.
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2016 | Journal Article | LibreCat-ID: 45732
Steinhoff, Lena, and R. W. Palmatier. “Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects.” Journal of the Academy of Marketing Science 44, no. 1 (2016): 88–107. https://doi.org/10.1007/s11747-014-0405-6.
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| DOI
2016 | Conference Paper | LibreCat-ID: 45747
Witte, C., Lena Steinhoff, and A. Eggert. “The Power of Gift Purchases in Strengthening Customer-Company Relationships.” In Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo, 2016.
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2016 | Working Paper | LibreCat-ID: 45754
Steinhoff, Lena, E. Fang, R. W. Palmatier, and K. Wang. Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series, 2016.
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| Files available
2015 | Mastersthesis | LibreCat-ID: 3309
Fanasch, Patrizia. Erfolg durch Persönlichkeit? Der Einfluss der Markenpersönlichkeit auf den Zusammenhang von Reputation und Unternehmenserfolg. Universität Paderborn, 2015.
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2015 | Bachelorsthesis | LibreCat-ID: 3310
Walczok, Gregor Paul. Die Veränderung des Mobilfunkmarktes durch die Discountanbieter. Universität Paderborn, 2015.
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2015 | Journal Article | LibreCat-ID: 288
Cox, Joe, and Daniel Kaimann. “How Do Reviews from Professional Critics Interact with Other Signals of Product Quality? Evidence from the Video Game Industry.” Journal of Consumer Behaviour 14, no. 6 (2015): 366–77. https://doi.org/10.1002/cb.1553.
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2015 | Working Paper | LibreCat-ID: 21131
Grund, Christian, and Kirsten Thommes. Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation, 2015.
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2015 | Working Paper | LibreCat-ID: 21132
Grund, Christian, Christine Harbring, and Kirsten Thommes. Cooperation in Diverse Teams: The Role of Temporary Group Membership, 2015.
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2015 | Journal Article | LibreCat-ID: 228
Fahr, Rene, and Behnud Mir Djawadi. “‘…and They Are Really Lying’: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment.” Journal of Economic Psychology, 2015, 48–59. https://doi.org/10.1016/j.joep.2015.03.002.
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2015 | Conference Paper | LibreCat-ID: 7722
Eggert, A, L Steinhoff, and C Witte. “ You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” In 2015 AMA Summer Marketing Educators’ Conference Proceedings, 2015.
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2015 | Conference Paper | LibreCat-ID: 7723
Cramer, C, E Böhm, and A Eggert. “Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms.” In Proceedings of the 44th European Marketing Academy (EMAC) Conference, 2015.
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2015 | Conference Paper | LibreCat-ID: 7724
Feider, L, I Garnefeld, and E Böhm. “Threatening Customers Not to Return – An Effective Strategy for Online Retailers?” In Proceedings of the 44th European Marketing Academy (EMAC) Conference, 2015.
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2015 | Journal Article | LibreCat-ID: 5701
Wünderlich, Nancy, Kristina Heinonen, Amy L Ostrom, Lia Patricio, Rui Sousa, Chris Voss, and Jos Lemmink. “Futurizing” Smart Service: Implications for Service Researchers and Managers.” Journal of Services Marketing 29, no. 6/7 (2015): 442–47.
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2015 | Journal Article | LibreCat-ID: 5703
Gustafsson, Anders, Lerzan Aksoy, Michael K Brady, Janet R McColl-Kennedy, Nancy J Sirianni, Lars Witell, and Nancy Wünderlich. “Conducting Service Research That Matters.” Journal of Services Marketing 29, no. 6/7 (2015): 425–29.
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2015 | Journal Article | LibreCat-ID: 5704
Scherer, Anne, Nancy Wünderlich, and Florian Von Wangenheim. “The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention.” MIS Quarterly 39, no. 1 (2015): 177–200.
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2015 | Journal Article | LibreCat-ID: 5705
Breugelmans, Els, Tammo H A Bijmolt, Jie Zhang, Leonardo J Basso, Matilda Dorotic, Praveen Kopalle, Alec Minnema, Willem Jan Mijnlieff, and Nancy Wünderlich. “Advancing Research on Loyalty Programs: A Future Research Agenda.” Marketing Letters 26, no. 2 (2015): 127–39.
LibreCat
2015 | Journal Article | LibreCat-ID: 4847
Eggert, Andreas, Lena Steinhoff, and Ina Garnefeld. “Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs.” Journal of Service Research 18, no. 2 (2015): 210--228.
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2015 | Journal Article | LibreCat-ID: 4848
Terho, Harri, Andreas Eggert, Alexander Haas, and Wolfgang Ulaga. “How Sales Strategy Translates into Performance: The Role of Salesperson Customer Orientation and Value-Based Selling.” Industrial Marketing Management, 2015, 12--21.
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2015 | Journal Article | LibreCat-ID: 4849
Eggert, Andreas, Christoph Thiesbrummel, and Christian Deutscher. “Heading for New Shores: Do Service and Hybrid Innovations Outperform Product Innovations in Industrial Companies?” Industrial Marketing Management, 2015, 173--183.
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2015 | Journal Article | LibreCat-ID: 4871
Djawadi, Behnud Mir, and René Fahr. “‘...And They Are Really Lying: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment.’” Journal of Economic Psychology 48 (2015): 48–59.
LibreCat
2015 | Book Chapter | LibreCat-ID: 4943
Eggert, Andreas, Alexander Haas, Wolfgang Ulaga, and Harri Terho. “Wertbasiertes Verkaufen Auf Industriegütermärkten.” In Handbuch Business-to-Business-Marketing, 483–95. Wiesbaden: Springer Fachmedien Wiesbaden, 2015. https://doi.org/10.1007/978-3-8349-4681-2_23.
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| DOI
2015 | Journal Article | LibreCat-ID: 4968
Grund, Christian, Christine Harbring, and Kirsten Thommes. “Public Good Provision in Blended Groups of Partners and Strangers.” Economics Letters, 2015, 41--44.
LibreCat