Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).

We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.

706 Publications


2015 | Journal Article | LibreCat-ID: 5455
Baum, M, and Rüdiger Kabst. “ The Effectiveness of Recruitment Advertisement and Recruitment Websites: Indirect and Interactive Effects on Applicant Attraction.” Human Resource Management (HRM)., 2015.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 5456
Wehner, M C, A Giardini, and Rüdiger Kabst. “Recruitment Process Outsourcing and Applicant Reactions: When Does Image Make a Difference? .” Human Resource Management. , 2015.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 5457
Li, C, and P Parboteeah. “The Effect of Culture on the Responsiveness of Firms to Mimetic Forces: Imitative Foreign Joint Venture Entries into China, 1985–2003.” Journal of World Business 50, no. 3 (2015): 465–76.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 5458
Schneid, M, R Isidor, C Li, and Rüdiger Kabst. “The Influence of Cultural Context on the Relationship between Gender Diversity and Team Performance: A Meta-Analysis.” International Journal of Human Resource Management. 26, no. 6 (2015): 733–56.
LibreCat
 

2015 | Conference Paper | LibreCat-ID: 46686
Feider, L., I. Garnefeld, and Eva Böhm. “Threatening Customers Not to Return – An Effective Strategy for Online Retailers?” In 44th EMAC Annual Conference, Leuven, 2015.
LibreCat
 

2015 | Conference Paper | LibreCat-ID: 46688
Eggert, A., Eva Böhm, and C. Cramer. “Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms.” In 2015 AMA Winter Academic Conference, San Antonio, TX, 2015.
LibreCat
 

2015 | Conference Paper | LibreCat-ID: 46687
Böhm, Eva, A. Eggert, H. Terho, W. Ulaga, and A. Haas. “Recognizing Value Creation Opportunities in Business Markets.” In 2015 AMA Winter Academic Conference, San Antonio, TX, 2015.
LibreCat
 

2015 | Conference Paper | LibreCat-ID: 46685
Eggert, A., Eva Böhm, and C. Cramer. “Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms.” In 44th EMAC Annual Conference, Leuven, 2015.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 4959
Iseke, Anja, Birgit Kocks, Martin Schneider, and Conrad Schulze-Bentrop. “Cross-Cutting Organizational and Demographic Divides and the Performance of Research and Development Teams: Two Wrongs Can Make a Right.” R\&D Management, no. 1 (2015): 23--40.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 45733
Eggert, A., Lena Steinhoff, and I. Garnefeld. “Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs.” Journal of Service Research 18, no. 2 (2015): 210–28. https://doi.org/10.1177/1094670514566797.
LibreCat | DOI
 

2015 | Conference Paper | LibreCat-ID: 45748
Eggert, A., Lena Steinhoff, and C. Witte. “You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” In 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2015.
LibreCat
 

2014 | Report | LibreCat-ID: 350
Kaimann, Daniel, and Joe Cox. The Interaction of Signals: A Fuzzy Set Analysis of the Video Game Industry. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Dissertation | LibreCat-ID: 352
Scheel, Friedrich. The Economics of Individual Behavior in Competitive Environments: Empirical Evidence from Real-Life Tournaments. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Conference Abstract | LibreCat-ID: 3538
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “Customer Collectives in Healthcare: The Transformative Potential of Service to Overcome Consumer Vulnerability.” In Proceedings of the 39th Annual Macromarketing Conference, 2014.
LibreCat
 

2014 | Conference Abstract | LibreCat-ID: 3541
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “ Interdependent Relationships Between and among Service Providers and Customer Collectives.” In Proceedings of the AMA SERVSIG International Service Research Conference, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 7725
Eggert, A, E Böhm, and C Cramer. “Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms.” In 2015 AMA Winter Marketing Educators’ Conference Proceedings, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 7727
Kanuri, V, E Münkhoff, and L. K Scheer. “Service Transition versus Service Infusion: Different Pathways to Success for Service-Oriented Manufacturers?” In ISBM 2014 Academic Conference, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 7728
Eggert, A, A Haas, H Terho, W Ulaga, and E Münkhoff. “Selling Value in Business Markets: Why a Powerful Idea Often Fails.” In ISBM 2014 Academic Conference, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 7729
Ritter, T, A Eggert, E Münkhoff, and W Ulaga. “The Corporate Marketing Department - Between Value and Vanish.” In ISBM 2014 Academic Conference, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 7730
Eggert, A, E Münkhoff, and C Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Declining Financial Performance?” In Proceedings of the 43rd European Marketing Academy (EMAC) Conference, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 7731
Terho, H, A Eggert, W Ulaga, and A Haas. “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities.” In 2014 AMA Winter Marketing Educators’ Proceedings, 2014.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 5714
Schumann, Jan H, Nancy Wünderlich, and Heiner Evanschitzky. “Spillover Effects of Service Failures in Coalition Loyalty Programs: The Buffering Effect of Special Treatment Benefits.” Journal of Retailing 90, no. 1 (2014): 111–18.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 444
Mir Djawadi, Behnud, Rene Fahr, and Florian Turk. “Conceptual Model and Economic Experiments to Explain Nonpersistence and Enable Mechanism Designs Fosterin Behavioral Change.” Value in Health, no. 8 (2014): 814–22. https://doi.org/10.1016/j.jval.2014.08.2669.
LibreCat | Files available | DOI
 

2014 | Journal Article | LibreCat-ID: 4850
Eggert, Andreas, Jens Hogreve, Wolfgang Ulaga, and Eva Muenkhoff. “Revenue and Profit Implications of Industrial Service Strategies.” Journal of Service Research, no. 1 (2014): 23--39.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 4872
Djawadi, Behnud Mir, Rene Fahr, and Florian Turk. “‘Conceptual Model and Economic Experiments to Explain Nonpersistence and Enable Mechanism Designs Fosterin Behavioral Change.’” Value in Health 17, no. 8 (2014): 814–22.
LibreCat
 

2014 | Report | LibreCat-ID: 4922
Janssen, Elmar, and Rene Fahr. The Wage Effects of Social Norms-Evidence of Deviations from Peers’ Body Mass in Europe, 2014.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 4970
Thommes, Kirsten, Michael Faure, and Klaus Heine. “The Internal Market and the Consumer: What Consumers Actually Choose.” Colum. J. Eur. L., 2014, 47.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 4971
Thommes, Kirsten, Agnes Akkerman, Ren{\’e} Torenvlied, and Marieke Born. “The Dark Side of Solidarity: Social Norms and Social Relations in the Aftermath of Strikes.” Industrial Relations Journal, no. 4 (2014): 348--367.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 7426
Schneider, M, and A Eggert. “Embracing Complex Causality with the QCA Method: An Invitation.” Journal of Business Market Management 7, no. 1 (2014): 312–328.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 7428
Eggert, A, C Thiesbrummel, and C Deutscher. “Differential Effects of Product and Service Innovations on the Financial Performance of Industrial Firms.” Journal of Business Market Management 7, no. 3 (2014): 380–405.
LibreCat
 

2014 | Book (Editor) | LibreCat-ID: 7435
Steinhoff, Lena, ed. Loyalitätswirkung Des Geschenkten Bevorzugten Kundenstatus – Eine Theoretische Und Empirisch-Experimentelle Analyse. Wiesbaden: Springer Gabler, 2014.
LibreCat
 

2014 | Dissertation | LibreCat-ID: 419
Kolle, Andre. Gender and Ethnic Discrimination in Hiring : Evidence from Field Experiments in the German Labor Market. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Dissertation | LibreCat-ID: 440
Kaimann, Daniel. Decision Making under Asymmetric Information in Markets for Experience Goods: Empirical Evidence of Signaling Effects on Consumer Perceptions. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Working Paper | LibreCat-ID: 5036
Fahr, Rene, Elmar A. Janssen, and Caren Sureth-Sloane. Can Tax Rate Increases Foster Investment Under Entry and Exit Flexibility? - Insights from an Economic Experiment. Vol. 166. arqus, Quantitative Research in Taxation, 2014.
LibreCat
 

2014 | Newspaper Article | LibreCat-ID: 5142
Fahr, Rene. “Vom Wollen Und Können Ethischen Entscheidens.” Theologie Und Glaube, 2014.
LibreCat
 

2014 | Book | LibreCat-ID: 5147
Fahr, Rene. Verantwortungsvolles Handeln in Unternehmen. Die Rolle von Kognitiven Verzerrungen Und Selbsttäuschung Bei Ethischen Entscheidungen. Paderborn: Klaus von Stoch, 2014.
LibreCat
 

2014 | Book Chapter | LibreCat-ID: 5164
Akkerman, Agnes, Ren{\’e} Torenvlied, Alex Lehr, and Kirsten Thommes. “Contagious Conflict: Spill-over Effects of Labor Conflict between and within Organizations.” In Social Conflict within and between Groups. Psychology Press, 2014.
LibreCat
 

2014 | Book | LibreCat-ID: 5167
Thommes, Kirsten, Peter Walgenbach, and Simon Oertel. Die Rechte von Arbeitnehmervertretern in Ost- Und Westeuropa - Einheitseuropa Oder Zweiklassengesellschaft? Rainer Hampp-Verlag, 2014.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 5444
Zapkau, F B, C Schwens, and Rüdiger Kabst. “The Role of Prior Entrepreneurial Exposure in the Entrepreneurial Process: A Review and Future Research Implications.” Journal of Small Business Management., 2014.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 5460
Vogt, S, B Förster, and Rüdiger Kabst. “Social Media and E-Participation: Challenges of Social Media for Managing Public Projects.” International Journal of Public Administration in the Digital Age. 1, no. 3 (2014): 87–107. https://doi.org/10.4018/ijpada.2014070105.
LibreCat | DOI
 

2014 | Journal Article | LibreCat-ID: 5461
Zapkau, F B, C Schwens, and Rüdiger Kabst. “Foreign Direct Investments and Domestic Employment of German SMEs: The Moderating Effect of Owner-Management.” Journal of Small Business Management (JSBM). 52, no. 3 (2014): 451–76.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 5462
Isidor, R, Holger Steinmetz, C Schwens, and Rüdiger Kabst. “Linking Transaction Cost and Social Exchange Theory to Explain Strategic Alliance Performance: A Meta-Analytic Structural Equation Model.” International Journal of Strategic Business Alliances. 3, no. 2 (2014).
LibreCat
 

2014 | Journal Article | LibreCat-ID: 5463
Strohmeier, S, and Rüdiger Kabst. “Configurations of E-HRM - An Empirical Exploration.” Employee Relations. 36, no. 4 (2014): 333–53.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 5778
Schnedler, Wendelin, and Christoph Vanberg. “Playing Hard to Get: An Economic Rationale for Crowding out of Intrinsically Motivated Behavior.” European Economic Review, 2014.
LibreCat | Files available
 

2014 | Conference Paper | LibreCat-ID: 46695
Eggert, A., Eva Münkhoff, and C. Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Declining Financial Performance?” In 43rd EMAC Annual Conference, Valencia, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 46692
Kanuri, V., Eva Münkhoff, and L. K. Scheer. “Service Transition versus Service Infusion: Different Pathways to Success for Service-Oriented Manufacturers?” In ISBM 2014 Academic Conference, San Francisco, CA, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 46693
Münkhoff, Eva, A. Eggert, H. Terho, A. Haas, and W. Ulaga. “Salespersons’ Solution Crafting Capability: A Knowledge-Based Perspective.” In ISBM 2014 Academic Conference, San Francisco, CA, 2014.
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 46694
Eggert, A., A. Haas, H. Terho, W. Ulaga, and Eva Münkhoff. “Selling Value in Business Markets: Why a Powerful Idea Often Fails.” In ISBM 2014 Academic Conference, San Francisco, CA, 2014.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 41341
Eggert, Andreas, Jens Hogreve, Wolfgang Ulaga, and Eva Münkhoff. “Revenue and Profit Implications of Industrial Service Strategies.” Journal of Service Research 17, no. 1 (2014): 23–39. https://doi.org/10.1177/1094670513485823.
LibreCat | DOI
 

2014 | Journal Article | LibreCat-ID: 4958
Schneider, Martin, and Andreas Eggert. “Embracing Complex Causality with the QCA Method: An Invitation.” Journal of Business Market Management, no. 1 (2014): 312--328.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 4957
Wozny, Caroline, and Martin Schneider. “A Matter of Degree: The Continuing Training Gap for Women in Europe.” Socio-Economic Review, no. 2 (2014): 353--379.
LibreCat
 

2014 | Book | LibreCat-ID: 45719
Steinhoff, Lena. Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse. Wiesbaden: Springer Gabler, 2014. https://doi.org/10.1007/978-3-658-06357-3.
LibreCat | DOI
 

2014 | Book Chapter | LibreCat-ID: 45735
Eggert, A., I. Garnefeld, and Lena Steinhoff. “How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?” In Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1), edited by A. Geyer-Schulz and L. Meyer-Waarden, 31–36. Karlsruhe: KIT Scientific Publishing, 2014. https://doi.org/10.5445/KSP/1000038784/04.
LibreCat | DOI
 

2014 | Book Chapter | LibreCat-ID: 45736
Steinhoff, Lena, and R. W. Palmatier. “Three Perspectives for Making Loyalty Programs More Effective.” In Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1), edited by A. Geyer-Schulz and L. Meyer-Waarden, 147–52. Karlsruhe: KIT Scientific Publishing, 2014. https://doi.org/10.5445/KSP/1000038784/16.
LibreCat | DOI
 

2014 | Working Paper | LibreCat-ID: 45755
Henderson, C. M., Lena Steinhoff, and R. W. Palmatier. Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series., 2014.
LibreCat | Files available
 

2013 | Conference Abstract | LibreCat-ID: 21133
Oertel, Simon, Kirsten Thommes, and Peter Walgenbach. “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations.” In Academy of Management Annual Meeting Proceedings, edited by Guclu Atinc, 2013. https://doi.org/10.5465/ambpp.2013.11642abstract.
LibreCat | DOI
 

2013 | Conference Paper | LibreCat-ID: 7732
Eggert, A, C Thiesbrummel, and C Deutscher. “Can Service Innovations Substitute or Complement Product Innovations? The Case of German Industrial Firms.” In Proceedings of the 20th International Product Development Management Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7733
Eggert, A, W Ulaga, M Steiner, and K Backhaus. “Increasing Customers’ Willingness to Pay for Hybrid Offerings: The Impact of Price Presentation Formats.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7734
Garnefeld, I, E Münkhoff, and K Raum. “Threat and Normative Appeals to Reduce Product Returns in Online Retailing – An Effective Marketing Practice?” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7735
Münkhoff, E, I Garnefeld, and A Bruns. “How to Prolong a Sales Promotion – Ex-Post Time Extension versus Reframing.” In Roceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7736
Posner , T, I Garnefeld, and A Eggert. “Creating Emotional Brand Attachment through the Salesperson’s Brand-Consistent Behavior.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7737
Steinhoff, L, and R. W Palmatier. “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7738
Eggert, A, C Thiesbrummel, and C Deutscher. “Exploring Differential Effects of Product and Service Innovations on Industrial Firms’ Financial Performance.” In 2013 AMA Winter Marketing Educators’ Proceedings, 2013.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5715
Wünderlich, Nancy, Florian V Wangenheim, and Mary Jo Bitner. “High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.” Journal of Service Research 16, no. 1 (2013): 3–20.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 6101
Kabst, Rüdiger, and M C Wehner. “Editorial: Internationales Personalmanagement: Den Kulturellen Kontext Gestalten.” PERSONALquartely 65, no. 4 (2013): 34–39.
LibreCat
 

2013 | Book Chapter | LibreCat-ID: 6147
Weber, P, and Rüdiger Kabst. “Unterstützung von Kommunalverwaltung Bei Bürgerbeteiligung.” In Verwaltungskommunikation - Wissenschaftliche Analyse Und Praktische Beispiele, edited by Hermann Hill, 145–52. Baden-Baden: Nomos, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 6271
Weber, H, M Wehner, and Rüdiger Kabst. “Institutional Determinants of Work-Family Practices: An International Comparative Examination. ,” 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 6272
Golubovic, S, M Wehner, M Baum, and Rüdiger Kabst. “HR-Praktiken Und Innovation: Wie Können Wissens- Und Technologievorsprünge Im Unternehmen Generiert Werden?,” 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 6274
Isidor, R, M Wehner, C Li, and Rüdiger Kabst. “Institutional Pressures and Interorganizational Imitation: A Quasilongitudinal Analyses of Temporary Work in the UK and Germany,” 2013.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 480
Frick, Bernd, and Robert Simmons. “The Impact of Individual and Collective Reputation on Wine Prices: Empirical Evidence from the Mosel Valley.” Journal of Business Economics 83, no. 2 (2013): 101–19. https://doi.org/10.1007/s11573-013-0652-x.
LibreCat | Files available | DOI
 

2013 | Journal Article | LibreCat-ID: 4851
Garnefeld, Ina, Andreas Eggert, Sabrina V Helm, and Stephen S Tax. “Growing Existing Customers’ Revenue Streams through Customer Referral Programs.” Journal of Marketing, no. 4 (2013): 17--32.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 4852
Haas, Alexander, Andreas Eggert, Harri Terho, and Wolfgang Ulaga. “Erfolgsfaktor Value-Based Selling—Verkaufen, Wenn Kundenorientierung Nicht Zum Erfolg Führt.” Marketing Review St. Gallen, no. 4 (2013): 64--73.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 4880
St{\, Susi, and Rene Fahr. “Individual Determinants of Work Attendance: Evidence on the Role of Personality.” Applied Economics, no. 19 (2013): 2863--2875.
LibreCat
 

2013 | Book | LibreCat-ID: 4911
Zimmermann, Klaus F, Thomas K Bauer, Holger Bonin, Rene Fahr, and Holger Hinte. Arbeitskräftebedarf Bei Hoher Arbeitslosigkeit: Ein Ökonomisches Zuwanderungskonzept Für Deutschland, 2013.
LibreCat
 

2013 | Working Paper | LibreCat-ID: 4915
Mir Djawadi, Behnud, and Rene Fahr. The Impact of Risk Perception and Risk Attitudes on Corrupt Behavior: Evidence from a Petty Corruption Experiment, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 4991
Oertel, Simon, Kirsten Thommes, and Peter Walgenbach. “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations.” In Academy of Management Proceedings, 11642, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 4992
Thommes, Kirsten, Agnes Akkerman, and Jana Vyrastekova. “The after Effects of Strikes on Team Collaboration-Experimental Evidence.” In Academy of Management Proceedings, 12251, 2013.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 7429
Garnefeld, Ina, and Lena Steinhoff. “Primacy versus Recency Effects in Extended Service Encounters.” Journal of Service Management 24, no. 1 (2013): 64–81.
LibreCat
 

2013 | Book (Editor) | LibreCat-ID: 7437
Münkhoff, Eva, ed. Umsatz- Und Profitabilitätsauswirkungen Industrieller Dienstleistungen – Eine Latente Wachstumskurvenanalyse. Wiesbaden: Springer Gabler, 2013.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 3979
Bauhoff, Frauke, and Martin Schneider. “„Sekretärin Des Vorstandes“ Gesucht: Stellenanzeigen Und Die Expressive Funktion Des AGG.” Industrielle Beziehungen/The German Journal of Industrial Relations, 2013, 54--76.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5464
Baum, M, C Schwens, and Rüdiger Kabst. “International as Opposed to Domestic New Venturing: The Moderating Role of Perceived Barriers to Internationalization.” International Small Business Journal (ISBJ). 31, no. 5 (2013): 534–60.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5465
Baum, M, and Rüdiger Kabst. “Conjoint Implications on Job Preferences: The Moderating Role of Involvement.” International Journal of Human Resource Management (IJHRM). 24, no. 7 (2013): 1393–1417.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5478
Baum, M, and Rüdiger Kabst. “How to Attract Applicants in the Atlantic versus the Asia-Pacific Region? A Cross-National Analysis on China, India, Germany, and Hungary.” Journal of World Business (JWB). 48, no. 2 (2013): 175–85.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5484
Haus, I, Holger Steinmetz, R Isidor, and Rüdiger Kabst. “Gender Effects on Entrepreneurial Intention: A Meta-Analytical Structural Equation Model.” International Journal of Gender and Entrepreneurship (IJGE) 5, no. 2 (2013): 130–56.
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5489
Steinmetz, Holger. “Analyzing Observed Composite Differences across Groups: Is Partial Measurement Invariance Enough?” European Journal of Research Methods for the Behavioral and Social Sciences. 9, no. 1 (2013): 1–12.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 46697
Garnefeld, I., Eva Münkhoff, and K. Raum. “Threat and Normative Appeals to Reduce Product Returns in Online Retailing – An Effective Marketing Practice?” In 42nd EMAC Annual Conference, Istanbul, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 46696
Münkhoff, Eva, I. Garnefeld, and A. Bruns. “How to Prolong a Sales Promotion – Ex-Post Time Extension versus Reframing.” In 42nd EMAC Annual Conference, Istanbul, 2013.
LibreCat
 

2013 | Book | LibreCat-ID: 46643
Münkhoff, Eva. Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen. Wiesbaden: Springer Gabler, 2013. https://doi.org/10.1007/978-3-658-02122-1.
LibreCat | DOI
 

2013 | Book Chapter | LibreCat-ID: 4944
Schneider, Martin. “‘Gung Ho’: Nationale Kultur und Schlanke Produktion in Ron Howards Spielfilm. .” In Macht und Employment Relations , edited by Renate Ortlieb Heiko Hoßfeld, 2013.
LibreCat | Files available
 

2013 | Journal Article | LibreCat-ID: 45734
Garnefeld, I., and Lena Steinhoff. “Primacy versus Recency Effects in Extended Service Encounters.” Journal of Service Management 24, no. 1 (2013): 64–81. http://dx.doi.org/10.1108/09564231311304198.
LibreCat | DOI
 

2013 | Conference Paper | LibreCat-ID: 45749
Steinhoff, Lena, and R. W. Palmatier. “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, Istanbul, 2013.
LibreCat
 

2013 | Working Paper | LibreCat-ID: 45756
Steinhoff, Lena, and R. W. Palmatier. Understanding the Effectiveness of Loyalty Programs, Marketing Science Institute (MSI) Working Paper Series, 2013.
LibreCat | Files available
 

2012 | Conference Paper | LibreCat-ID: 7739
Eggert, A, I Garnefeld, and L Steinhoff. “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs.” In 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7740
Garnefeld, I, E Münkhoff, and A Bruns. “I Thought It Was All over and Now It Is Back Again – Customer Reactions to Time Extensions of Sales Promotions.” In 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7741
Eggert, A, M Steiner, W Ulaga, and K Backhaus. “Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format.” In Proceedings of the 2012 ISBM Academic Workshop, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7742
Ritter, T, and A Eggert. “Dispersion of Market Activities: A Configurational Approach.” In Proceedings of the 2012 ISBM Academic Workshop, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7743
Eggert, A, E Münkhoff, and C Thiesbrummel. “Growing with Industrial Services - A Configurational Approach.” In 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7744
Eggert, A, I Garnefeld, and L Steinhoff. “Endowed Status in Hierarchical Loyalty Programs.” In 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7745
Garnefeld, I, S Helm, A Eggert, and S Tax. “Growing Existing Customers’ Profitability with Customer Referral Programs.” In 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
 

2012 | Journal Article | LibreCat-ID: 5716
Evanschitzky, Heiner, Florian v Wangenheim, and Nancy Wünderlich. “Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.” Journal of Retailing 88, no. 3 (2012): 356–66.
LibreCat
 

Filters and Search Terms

department=178

Search

Filter Publications

Display / Sort

Citation Style: Chicago

Export / Embed