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706 Publications


2015 | Conference Paper | LibreCat-ID: 45748
Eggert, A., Lena Steinhoff, and C. Witte. “You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” In 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2015.
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2014 | Report | LibreCat-ID: 350
Kaimann, Daniel, and Joe Cox. The Interaction of Signals: A Fuzzy Set Analysis of the Video Game Industry. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Dissertation | LibreCat-ID: 352
Scheel, Friedrich. The Economics of Individual Behavior in Competitive Environments: Empirical Evidence from Real-Life Tournaments. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Conference Abstract | LibreCat-ID: 3538
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “Customer Collectives in Healthcare: The Transformative Potential of Service to Overcome Consumer Vulnerability.” In Proceedings of the 39th Annual Macromarketing Conference, 2014.
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2014 | Conference Abstract | LibreCat-ID: 3541
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “ Interdependent Relationships Between and among Service Providers and Customer Collectives.” In Proceedings of the AMA SERVSIG International Service Research Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7725
Eggert, A, E Böhm, and C Cramer. “Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms.” In 2015 AMA Winter Marketing Educators’ Conference Proceedings, 2014.
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2014 | Conference Paper | LibreCat-ID: 7727
Kanuri, V, E Münkhoff, and L. K Scheer. “Service Transition versus Service Infusion: Different Pathways to Success for Service-Oriented Manufacturers?” In ISBM 2014 Academic Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7728
Eggert, A, A Haas, H Terho, W Ulaga, and E Münkhoff. “Selling Value in Business Markets: Why a Powerful Idea Often Fails.” In ISBM 2014 Academic Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7729
Ritter, T, A Eggert, E Münkhoff, and W Ulaga. “The Corporate Marketing Department - Between Value and Vanish.” In ISBM 2014 Academic Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7730
Eggert, A, E Münkhoff, and C Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Declining Financial Performance?” In Proceedings of the 43rd European Marketing Academy (EMAC) Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7731
Terho, H, A Eggert, W Ulaga, and A Haas. “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities.” In 2014 AMA Winter Marketing Educators’ Proceedings, 2014.
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2014 | Journal Article | LibreCat-ID: 5714
Schumann, Jan H, Nancy Wünderlich, and Heiner Evanschitzky. “Spillover Effects of Service Failures in Coalition Loyalty Programs: The Buffering Effect of Special Treatment Benefits.” Journal of Retailing 90, no. 1 (2014): 111–18.
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2014 | Journal Article | LibreCat-ID: 444
Mir Djawadi, Behnud, Rene Fahr, and Florian Turk. “Conceptual Model and Economic Experiments to Explain Nonpersistence and Enable Mechanism Designs Fosterin Behavioral Change.” Value in Health, no. 8 (2014): 814–22. https://doi.org/10.1016/j.jval.2014.08.2669.
LibreCat | Files available | DOI
 

2014 | Journal Article | LibreCat-ID: 4850
Eggert, Andreas, Jens Hogreve, Wolfgang Ulaga, and Eva Muenkhoff. “Revenue and Profit Implications of Industrial Service Strategies.” Journal of Service Research, no. 1 (2014): 23--39.
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2014 | Journal Article | LibreCat-ID: 4872
Djawadi, Behnud Mir, Rene Fahr, and Florian Turk. “‘Conceptual Model and Economic Experiments to Explain Nonpersistence and Enable Mechanism Designs Fosterin Behavioral Change.’” Value in Health 17, no. 8 (2014): 814–22.
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2014 | Report | LibreCat-ID: 4922
Janssen, Elmar, and Rene Fahr. The Wage Effects of Social Norms-Evidence of Deviations from Peers’ Body Mass in Europe, 2014.
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2014 | Journal Article | LibreCat-ID: 4970
Thommes, Kirsten, Michael Faure, and Klaus Heine. “The Internal Market and the Consumer: What Consumers Actually Choose.” Colum. J. Eur. L., 2014, 47.
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2014 | Journal Article | LibreCat-ID: 4971
Thommes, Kirsten, Agnes Akkerman, Ren{\’e} Torenvlied, and Marieke Born. “The Dark Side of Solidarity: Social Norms and Social Relations in the Aftermath of Strikes.” Industrial Relations Journal, no. 4 (2014): 348--367.
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2014 | Journal Article | LibreCat-ID: 7426
Schneider, M, and A Eggert. “Embracing Complex Causality with the QCA Method: An Invitation.” Journal of Business Market Management 7, no. 1 (2014): 312–328.
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2014 | Journal Article | LibreCat-ID: 7428
Eggert, A, C Thiesbrummel, and C Deutscher. “Differential Effects of Product and Service Innovations on the Financial Performance of Industrial Firms.” Journal of Business Market Management 7, no. 3 (2014): 380–405.
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2014 | Book (Editor) | LibreCat-ID: 7435
Steinhoff, Lena, ed. Loyalitätswirkung Des Geschenkten Bevorzugten Kundenstatus – Eine Theoretische Und Empirisch-Experimentelle Analyse. Wiesbaden: Springer Gabler, 2014.
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2014 | Dissertation | LibreCat-ID: 419
Kolle, Andre. Gender and Ethnic Discrimination in Hiring : Evidence from Field Experiments in the German Labor Market. Universität Paderborn, 2014.
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2014 | Dissertation | LibreCat-ID: 440
Kaimann, Daniel. Decision Making under Asymmetric Information in Markets for Experience Goods: Empirical Evidence of Signaling Effects on Consumer Perceptions. Universität Paderborn, 2014.
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2014 | Working Paper | LibreCat-ID: 5036
Fahr, Rene, Elmar A. Janssen, and Caren Sureth-Sloane. Can Tax Rate Increases Foster Investment Under Entry and Exit Flexibility? - Insights from an Economic Experiment. Vol. 166. arqus, Quantitative Research in Taxation, 2014.
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2014 | Newspaper Article | LibreCat-ID: 5142
Fahr, Rene. “Vom Wollen Und Können Ethischen Entscheidens.” Theologie Und Glaube, 2014.
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2014 | Book | LibreCat-ID: 5147
Fahr, Rene. Verantwortungsvolles Handeln in Unternehmen. Die Rolle von Kognitiven Verzerrungen Und Selbsttäuschung Bei Ethischen Entscheidungen. Paderborn: Klaus von Stoch, 2014.
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2014 | Book Chapter | LibreCat-ID: 5164
Akkerman, Agnes, Ren{\’e} Torenvlied, Alex Lehr, and Kirsten Thommes. “Contagious Conflict: Spill-over Effects of Labor Conflict between and within Organizations.” In Social Conflict within and between Groups. Psychology Press, 2014.
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2014 | Book | LibreCat-ID: 5167
Thommes, Kirsten, Peter Walgenbach, and Simon Oertel. Die Rechte von Arbeitnehmervertretern in Ost- Und Westeuropa - Einheitseuropa Oder Zweiklassengesellschaft? Rainer Hampp-Verlag, 2014.
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2014 | Journal Article | LibreCat-ID: 5444
Zapkau, F B, C Schwens, and Rüdiger Kabst. “The Role of Prior Entrepreneurial Exposure in the Entrepreneurial Process: A Review and Future Research Implications.” Journal of Small Business Management., 2014.
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2014 | Journal Article | LibreCat-ID: 5460
Vogt, S, B Förster, and Rüdiger Kabst. “Social Media and E-Participation: Challenges of Social Media for Managing Public Projects.” International Journal of Public Administration in the Digital Age. 1, no. 3 (2014): 87–107. https://doi.org/10.4018/ijpada.2014070105.
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2014 | Journal Article | LibreCat-ID: 5461
Zapkau, F B, C Schwens, and Rüdiger Kabst. “Foreign Direct Investments and Domestic Employment of German SMEs: The Moderating Effect of Owner-Management.” Journal of Small Business Management (JSBM). 52, no. 3 (2014): 451–76.
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2014 | Journal Article | LibreCat-ID: 5462
Isidor, R, Holger Steinmetz, C Schwens, and Rüdiger Kabst. “Linking Transaction Cost and Social Exchange Theory to Explain Strategic Alliance Performance: A Meta-Analytic Structural Equation Model.” International Journal of Strategic Business Alliances. 3, no. 2 (2014).
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2014 | Journal Article | LibreCat-ID: 5463
Strohmeier, S, and Rüdiger Kabst. “Configurations of E-HRM - An Empirical Exploration.” Employee Relations. 36, no. 4 (2014): 333–53.
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2014 | Journal Article | LibreCat-ID: 5778
Schnedler, Wendelin, and Christoph Vanberg. “Playing Hard to Get: An Economic Rationale for Crowding out of Intrinsically Motivated Behavior.” European Economic Review, 2014.
LibreCat | Files available
 

2014 | Conference Paper | LibreCat-ID: 46695
Eggert, A., Eva Münkhoff, and C. Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Declining Financial Performance?” In 43rd EMAC Annual Conference, Valencia, 2014.
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2014 | Conference Paper | LibreCat-ID: 46692
Kanuri, V., Eva Münkhoff, and L. K. Scheer. “Service Transition versus Service Infusion: Different Pathways to Success for Service-Oriented Manufacturers?” In ISBM 2014 Academic Conference, San Francisco, CA, 2014.
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2014 | Conference Paper | LibreCat-ID: 46693
Münkhoff, Eva, A. Eggert, H. Terho, A. Haas, and W. Ulaga. “Salespersons’ Solution Crafting Capability: A Knowledge-Based Perspective.” In ISBM 2014 Academic Conference, San Francisco, CA, 2014.
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2014 | Conference Paper | LibreCat-ID: 46694
Eggert, A., A. Haas, H. Terho, W. Ulaga, and Eva Münkhoff. “Selling Value in Business Markets: Why a Powerful Idea Often Fails.” In ISBM 2014 Academic Conference, San Francisco, CA, 2014.
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2014 | Journal Article | LibreCat-ID: 41341
Eggert, Andreas, Jens Hogreve, Wolfgang Ulaga, and Eva Münkhoff. “Revenue and Profit Implications of Industrial Service Strategies.” Journal of Service Research 17, no. 1 (2014): 23–39. https://doi.org/10.1177/1094670513485823.
LibreCat | DOI
 

2014 | Journal Article | LibreCat-ID: 4958
Schneider, Martin, and Andreas Eggert. “Embracing Complex Causality with the QCA Method: An Invitation.” Journal of Business Market Management, no. 1 (2014): 312--328.
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2014 | Journal Article | LibreCat-ID: 4957
Wozny, Caroline, and Martin Schneider. “A Matter of Degree: The Continuing Training Gap for Women in Europe.” Socio-Economic Review, no. 2 (2014): 353--379.
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2014 | Book | LibreCat-ID: 45719
Steinhoff, Lena. Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse. Wiesbaden: Springer Gabler, 2014. https://doi.org/10.1007/978-3-658-06357-3.
LibreCat | DOI
 

2014 | Book Chapter | LibreCat-ID: 45735
Eggert, A., I. Garnefeld, and Lena Steinhoff. “How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?” In Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1), edited by A. Geyer-Schulz and L. Meyer-Waarden, 31–36. Karlsruhe: KIT Scientific Publishing, 2014. https://doi.org/10.5445/KSP/1000038784/04.
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2014 | Book Chapter | LibreCat-ID: 45736
Steinhoff, Lena, and R. W. Palmatier. “Three Perspectives for Making Loyalty Programs More Effective.” In Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1), edited by A. Geyer-Schulz and L. Meyer-Waarden, 147–52. Karlsruhe: KIT Scientific Publishing, 2014. https://doi.org/10.5445/KSP/1000038784/16.
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2014 | Working Paper | LibreCat-ID: 45755
Henderson, C. M., Lena Steinhoff, and R. W. Palmatier. Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series., 2014.
LibreCat | Files available
 

2013 | Conference Abstract | LibreCat-ID: 21133
Oertel, Simon, Kirsten Thommes, and Peter Walgenbach. “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations.” In Academy of Management Annual Meeting Proceedings, edited by Guclu Atinc, 2013. https://doi.org/10.5465/ambpp.2013.11642abstract.
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2013 | Conference Paper | LibreCat-ID: 7732
Eggert, A, C Thiesbrummel, and C Deutscher. “Can Service Innovations Substitute or Complement Product Innovations? The Case of German Industrial Firms.” In Proceedings of the 20th International Product Development Management Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7733
Eggert, A, W Ulaga, M Steiner, and K Backhaus. “Increasing Customers’ Willingness to Pay for Hybrid Offerings: The Impact of Price Presentation Formats.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7734
Garnefeld, I, E Münkhoff, and K Raum. “Threat and Normative Appeals to Reduce Product Returns in Online Retailing – An Effective Marketing Practice?” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7735
Münkhoff, E, I Garnefeld, and A Bruns. “How to Prolong a Sales Promotion – Ex-Post Time Extension versus Reframing.” In Roceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7736
Posner , T, I Garnefeld, and A Eggert. “Creating Emotional Brand Attachment through the Salesperson’s Brand-Consistent Behavior.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7737
Steinhoff, L, and R. W Palmatier. “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7738
Eggert, A, C Thiesbrummel, and C Deutscher. “Exploring Differential Effects of Product and Service Innovations on Industrial Firms’ Financial Performance.” In 2013 AMA Winter Marketing Educators’ Proceedings, 2013.
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2013 | Journal Article | LibreCat-ID: 5715
Wünderlich, Nancy, Florian V Wangenheim, and Mary Jo Bitner. “High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.” Journal of Service Research 16, no. 1 (2013): 3–20.
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2013 | Journal Article | LibreCat-ID: 6101
Kabst, Rüdiger, and M C Wehner. “Editorial: Internationales Personalmanagement: Den Kulturellen Kontext Gestalten.” PERSONALquartely 65, no. 4 (2013): 34–39.
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2013 | Book Chapter | LibreCat-ID: 6147
Weber, P, and Rüdiger Kabst. “Unterstützung von Kommunalverwaltung Bei Bürgerbeteiligung.” In Verwaltungskommunikation - Wissenschaftliche Analyse Und Praktische Beispiele, edited by Hermann Hill, 145–52. Baden-Baden: Nomos, 2013.
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2013 | Conference Paper | LibreCat-ID: 6271
Weber, H, M Wehner, and Rüdiger Kabst. “Institutional Determinants of Work-Family Practices: An International Comparative Examination. ,” 2013.
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2013 | Conference Paper | LibreCat-ID: 6272
Golubovic, S, M Wehner, M Baum, and Rüdiger Kabst. “HR-Praktiken Und Innovation: Wie Können Wissens- Und Technologievorsprünge Im Unternehmen Generiert Werden?,” 2013.
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2013 | Conference Paper | LibreCat-ID: 6274
Isidor, R, M Wehner, C Li, and Rüdiger Kabst. “Institutional Pressures and Interorganizational Imitation: A Quasilongitudinal Analyses of Temporary Work in the UK and Germany,” 2013.
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2013 | Journal Article | LibreCat-ID: 480
Frick, Bernd, and Robert Simmons. “The Impact of Individual and Collective Reputation on Wine Prices: Empirical Evidence from the Mosel Valley.” Journal of Business Economics 83, no. 2 (2013): 101–19. https://doi.org/10.1007/s11573-013-0652-x.
LibreCat | Files available | DOI
 

2013 | Journal Article | LibreCat-ID: 4851
Garnefeld, Ina, Andreas Eggert, Sabrina V Helm, and Stephen S Tax. “Growing Existing Customers’ Revenue Streams through Customer Referral Programs.” Journal of Marketing, no. 4 (2013): 17--32.
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2013 | Journal Article | LibreCat-ID: 4852
Haas, Alexander, Andreas Eggert, Harri Terho, and Wolfgang Ulaga. “Erfolgsfaktor Value-Based Selling—Verkaufen, Wenn Kundenorientierung Nicht Zum Erfolg Führt.” Marketing Review St. Gallen, no. 4 (2013): 64--73.
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2013 | Journal Article | LibreCat-ID: 4880
St{\, Susi, and Rene Fahr. “Individual Determinants of Work Attendance: Evidence on the Role of Personality.” Applied Economics, no. 19 (2013): 2863--2875.
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2013 | Book | LibreCat-ID: 4911
Zimmermann, Klaus F, Thomas K Bauer, Holger Bonin, Rene Fahr, and Holger Hinte. Arbeitskräftebedarf Bei Hoher Arbeitslosigkeit: Ein Ökonomisches Zuwanderungskonzept Für Deutschland, 2013.
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2013 | Working Paper | LibreCat-ID: 4915
Mir Djawadi, Behnud, and Rene Fahr. The Impact of Risk Perception and Risk Attitudes on Corrupt Behavior: Evidence from a Petty Corruption Experiment, 2013.
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2013 | Conference Paper | LibreCat-ID: 4991
Oertel, Simon, Kirsten Thommes, and Peter Walgenbach. “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations.” In Academy of Management Proceedings, 11642, 2013.
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2013 | Conference Paper | LibreCat-ID: 4992
Thommes, Kirsten, Agnes Akkerman, and Jana Vyrastekova. “The after Effects of Strikes on Team Collaboration-Experimental Evidence.” In Academy of Management Proceedings, 12251, 2013.
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2013 | Journal Article | LibreCat-ID: 7429
Garnefeld, Ina, and Lena Steinhoff. “Primacy versus Recency Effects in Extended Service Encounters.” Journal of Service Management 24, no. 1 (2013): 64–81.
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2013 | Book (Editor) | LibreCat-ID: 7437
Münkhoff, Eva, ed. Umsatz- Und Profitabilitätsauswirkungen Industrieller Dienstleistungen – Eine Latente Wachstumskurvenanalyse. Wiesbaden: Springer Gabler, 2013.
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2013 | Journal Article | LibreCat-ID: 3979
Bauhoff, Frauke, and Martin Schneider. “„Sekretärin Des Vorstandes“ Gesucht: Stellenanzeigen Und Die Expressive Funktion Des AGG.” Industrielle Beziehungen/The German Journal of Industrial Relations, 2013, 54--76.
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2013 | Journal Article | LibreCat-ID: 5464
Baum, M, C Schwens, and Rüdiger Kabst. “International as Opposed to Domestic New Venturing: The Moderating Role of Perceived Barriers to Internationalization.” International Small Business Journal (ISBJ). 31, no. 5 (2013): 534–60.
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2013 | Journal Article | LibreCat-ID: 5465
Baum, M, and Rüdiger Kabst. “Conjoint Implications on Job Preferences: The Moderating Role of Involvement.” International Journal of Human Resource Management (IJHRM). 24, no. 7 (2013): 1393–1417.
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2013 | Journal Article | LibreCat-ID: 5478
Baum, M, and Rüdiger Kabst. “How to Attract Applicants in the Atlantic versus the Asia-Pacific Region? A Cross-National Analysis on China, India, Germany, and Hungary.” Journal of World Business (JWB). 48, no. 2 (2013): 175–85.
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2013 | Journal Article | LibreCat-ID: 5484
Haus, I, Holger Steinmetz, R Isidor, and Rüdiger Kabst. “Gender Effects on Entrepreneurial Intention: A Meta-Analytical Structural Equation Model.” International Journal of Gender and Entrepreneurship (IJGE) 5, no. 2 (2013): 130–56.
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2013 | Journal Article | LibreCat-ID: 5489
Steinmetz, Holger. “Analyzing Observed Composite Differences across Groups: Is Partial Measurement Invariance Enough?” European Journal of Research Methods for the Behavioral and Social Sciences. 9, no. 1 (2013): 1–12.
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2013 | Conference Paper | LibreCat-ID: 46697
Garnefeld, I., Eva Münkhoff, and K. Raum. “Threat and Normative Appeals to Reduce Product Returns in Online Retailing – An Effective Marketing Practice?” In 42nd EMAC Annual Conference, Istanbul, 2013.
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2013 | Conference Paper | LibreCat-ID: 46696
Münkhoff, Eva, I. Garnefeld, and A. Bruns. “How to Prolong a Sales Promotion – Ex-Post Time Extension versus Reframing.” In 42nd EMAC Annual Conference, Istanbul, 2013.
LibreCat
 

2013 | Book | LibreCat-ID: 46643
Münkhoff, Eva. Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen. Wiesbaden: Springer Gabler, 2013. https://doi.org/10.1007/978-3-658-02122-1.
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2013 | Book Chapter | LibreCat-ID: 4944
Schneider, Martin. “‘Gung Ho’: Nationale Kultur und Schlanke Produktion in Ron Howards Spielfilm. .” In Macht und Employment Relations , edited by Renate Ortlieb Heiko Hoßfeld, 2013.
LibreCat | Files available
 

2013 | Journal Article | LibreCat-ID: 45734
Garnefeld, I., and Lena Steinhoff. “Primacy versus Recency Effects in Extended Service Encounters.” Journal of Service Management 24, no. 1 (2013): 64–81. http://dx.doi.org/10.1108/09564231311304198.
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2013 | Conference Paper | LibreCat-ID: 45749
Steinhoff, Lena, and R. W. Palmatier. “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance.” In Proceedings of the 42nd European Marketing Academy (EMAC) Conference, Istanbul, 2013.
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2013 | Working Paper | LibreCat-ID: 45756
Steinhoff, Lena, and R. W. Palmatier. Understanding the Effectiveness of Loyalty Programs, Marketing Science Institute (MSI) Working Paper Series, 2013.
LibreCat | Files available
 

2012 | Conference Paper | LibreCat-ID: 7739
Eggert, A, I Garnefeld, and L Steinhoff. “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs.” In 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7740
Garnefeld, I, E Münkhoff, and A Bruns. “I Thought It Was All over and Now It Is Back Again – Customer Reactions to Time Extensions of Sales Promotions.” In 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7741
Eggert, A, M Steiner, W Ulaga, and K Backhaus. “Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format.” In Proceedings of the 2012 ISBM Academic Workshop, 2012.
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2012 | Conference Paper | LibreCat-ID: 7742
Ritter, T, and A Eggert. “Dispersion of Market Activities: A Configurational Approach.” In Proceedings of the 2012 ISBM Academic Workshop, 2012.
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2012 | Conference Paper | LibreCat-ID: 7743
Eggert, A, E Münkhoff, and C Thiesbrummel. “Growing with Industrial Services - A Configurational Approach.” In 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7744
Eggert, A, I Garnefeld, and L Steinhoff. “Endowed Status in Hierarchical Loyalty Programs.” In 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 7745
Garnefeld, I, S Helm, A Eggert, and S Tax. “Growing Existing Customers’ Profitability with Customer Referral Programs.” In 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
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2012 | Journal Article | LibreCat-ID: 5716
Evanschitzky, Heiner, Florian v Wangenheim, and Nancy Wünderlich. “Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.” Journal of Retailing 88, no. 3 (2012): 356–66.
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2012 | Journal Article | LibreCat-ID: 5717
Schumann, Jan H, Nancy Wünderlich, and Marcus S Zimmer. “Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments.” Schmalenbach Business Review 64, no. 2 (2012): 141–65.
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2012 | Journal Article | LibreCat-ID: 5718
Schumann, Jan H, Nancy Wünderlich, and Florian Wangenheim. “Technology Mediation in Service Delivery: A New Typology and an Agenda for Managers and Academics.” Technovation 32, no. 2 (2012): 133–43.
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2012 | Journal Article | LibreCat-ID: 6102
Steinmetz, Holger, C Schwens, M Wehner, and Rüdiger Kabst. “Das Cranet-Projekt: Kreuzkulturelle Vergleiche Im HR-Management.” PERSONALquartely 64, no. 1 (2012): 34–39.
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2012 | Journal Article | LibreCat-ID: 6103
Kabst, Rüdiger, and M Baum. “Editorial: Employer Branding: Strategie, Instrumente, Umsetzung.” PERSONALquartely 64, no. 3 (2012): 3.
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2012 | Book | LibreCat-ID: 6138
Weber, W, and Rüdiger Kabst. Einführung in Die Betriebswirtschaftslehre. 8th ed. Wiesbaden, 2012.
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2012 | Book Chapter | LibreCat-ID: 6148
Baum, M, C Schwens, and R Kabst. “Determinants of Different Types of Born Globals.” In Handbook of Research on Born Globals, edited by M Gabrielsson and M Kirpalani, 36–45. Cheltenham Glos/Northampton: Edward Elgar Publishing Ltd., 2012.
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2012 | Book Chapter | LibreCat-ID: 6149
Isidor, R, C Schwens, and R Kabst. “Die Messung von Joint-Venture Erfolg.” In Markteintrittsstrategien - Dynamik Und Komplexität, edited by J Zentes, 193–205, 2012.
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2012 | Conference Paper | LibreCat-ID: 6275
Schneid, M, Holger Steinmetz, R Isidor, and Rüdiger Kabst. “Diversität, Konflikte Und Leistung in Teams: Ein Meta-Analytisches Strukturgleichungsmodell,” 2012.
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2012 | Conference Paper | LibreCat-ID: 6277
Kabst, Rüdiger. “Endogeneity in the Behavioral Sciences: An Illustration with Real Data.” Amsterdam, 2012.
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2012 | Conference Paper | LibreCat-ID: 6281
Wehner, M C, A Giardini, and Rüdiger Kabst. “Recruitment Process Outsourcing and Applicant Reactions: Does Image Make a Difference?” University of Limerick, Ireland, 2012.
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