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704 Publications


2016 | Conference Paper | LibreCat-ID: 46683
Cramer, C., Böhm, E., & Eggert, A. (2016). Understanding service awards: Exploit the bright side, avoid the dark side (ausgezeichnet mit Best Paper Award). 2016 AMA Winter Academic Conference, Las Vegas, NV. 2016 AMA Winter Academic Conference, Las Vegas, NV .
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2016 | Conference Paper | LibreCat-ID: 46681
Eggert, A., Böhm, E., & Cramer, C. (2016). Business Service Outsourcing in Manufacturing Firms: An Event Study. International Colloquium on Relationship Marketing (ICRM), Toulouse (Nominiert Für Best Paper Award).
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2016 | Conference Paper | LibreCat-ID: 46682
Cramer, C., Böhm, E., & Eggert, A. (2016). The service award paradox. 45rd EMAC Annual Conference, Oslo. 45rd EMAC Annual Conference, Oslo.
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2016 | Journal Article | LibreCat-ID: 46663
Böhm, E., Backhaus, C., Eggert, A., & Cummins, T. (2016). Understanding outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective. Journal of Strategic Contracting and Negotiation,  (Ausgezeichnet Mit Best Paper Award), 3(1–2), 128–149.
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2016 | Book Chapter | LibreCat-ID: 46664
Garnefeld, I., Böhm, E., & Feider, L. (2016). Retourenmanagement zur Steigerung des Kundenwerts. In B. Günther, S. Helm, & A. Eggert (Eds.), Kundenwert: Grundlagen – Innovative Konzepte – Praktische Umsetzungen (2nd ed.).
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2016 | Journal Article | LibreCat-ID: 46640
Böhm, E., Eggert, A., & Thiesbrummel, C. (2016). Service transition: A viable option for manufacturing companies with deteriorating financial performance? Industrial Marketing Management, 60(1), 101–111. https://doi.org/10.1016/j.indmarman.2016.04.007
LibreCat | DOI
 

2016 | Journal Article | LibreCat-ID: 4929
Backes-Gellner, U., Kluike, M., Pull, K., Schneider, M., & Teuber, S. (2016). Human resource management and radical innovation: a fuzzy-set QCA of US multinationals in Germany, Switzerland, and the UK. Journal of Business Economics, 7, 751--772.
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2016 | Journal Article | LibreCat-ID: 47990
Alewell, D., Bähring, K., & Thommes, K. (2016). Die Wirkungen des Outsourcings von Personalfunktionen – ein Überblick über verschiedene theoretische Ansätze und Entwicklung eines umfassenden Wirkungssets/ Effects of the outsourcing of personnel functions – an overview of several theoretical approaches and development of a comprehensive set of effects. Arbeit, 16(4), 282–295. https://doi.org/10.1515/arbeit-2007-0404
LibreCat | DOI
 

2016 | Journal Article | LibreCat-ID: 45732
Steinhoff, L., & Palmatier, R. W. (2016). Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects. Journal of the Academy of Marketing Science, 44(1), 88–107. https://doi.org/10.1007/s11747-014-0405-6
LibreCat | DOI
 

2016 | Conference Paper | LibreCat-ID: 45747
Witte, C., Steinhoff, L., & Eggert, A. (2016). The Power of Gift Purchases in Strengthening Customer-Company Relationships. Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo. Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo.
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2016 | Working Paper | LibreCat-ID: 45754
Steinhoff, L., Fang, E., Palmatier, R. W., & Wang, K. (2016). Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series (pp. 16–121).
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2015 | Mastersthesis | LibreCat-ID: 3309
Fanasch, P. (2015). Erfolg durch Persönlichkeit? Der Einfluss der Markenpersönlichkeit auf den Zusammenhang von Reputation und Unternehmenserfolg. Universität Paderborn.
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2015 | Bachelorsthesis | LibreCat-ID: 3310
Walczok, G. P. (2015). Die Veränderung des Mobilfunkmarktes durch die Discountanbieter. Universität Paderborn.
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2015 | Journal Article | LibreCat-ID: 288
Cox, J., & Kaimann, D. (2015). How do reviews from professional critics interact with other signals of product quality? Evidence from the video game industry. Journal of Consumer Behaviour, 14(6), 366–377. https://doi.org/10.1002/cb.1553
LibreCat | Files available | DOI
 

2015 | Working Paper | LibreCat-ID: 21131
Grund, C., & Thommes, K. (2015). Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation.
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2015 | Working Paper | LibreCat-ID: 21132
Grund, C., Harbring, C., & Thommes, K. (2015). Cooperation in Diverse Teams: The Role of Temporary Group Membership.
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2015 | Journal Article | LibreCat-ID: 228
Fahr, R., & Mir Djawadi, B. (2015). “…and they are really lying”: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment. Journal of Economic Psychology, 48–59. https://doi.org/10.1016/j.joep.2015.03.002
LibreCat | Files available | DOI
 

2015 | Conference Paper | LibreCat-ID: 7722
Eggert, A., Steinhoff, L., & Witte, C. (2015). You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty. In 2015 AMA Summer Marketing Educators’ Conference Proceedings.
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2015 | Conference Paper | LibreCat-ID: 7723
Cramer, C., Böhm, E., & Eggert, A. (2015). Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms. In Proceedings of the 44th European Marketing Academy (EMAC) Conference.
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2015 | Conference Paper | LibreCat-ID: 7724
Feider, L., Garnefeld, I., & Böhm, E. (2015). Threatening customers not to return – An effective strategy for online retailers? In Proceedings of the 44th European Marketing Academy (EMAC) Conference.
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